Month: July 2020

Technology Stack for Your Web Development Project

Posted on by Jay

Innovation is the best way to survive in this competitive world. And putting innovation at the core of your application is the key to success when it comes to web application development.

By making use of emerging technologies, web and mobile application development services helps to reinvent enterprise apps to meet the business needs.

“Innovation is the disruptor while technology stack is the fuel to drive change” – ResearchGate

However, developing a web product is not just about interface and design. Making it robust, secure, and stable will help to win your customer’s trust and somewhere to scale your business too.

So, it is always important to pick the right technology stack before putting any step into web development. The success and failure of the web application is relay on the selection of right set of technologies.

The perfect selection of the technologies will help to meet your development requirements and budgetary intimidation.

And having a basic understanding of different technologies will give you a better insight to make the right decision.

By using emerging technologies, Andolasoft has become a master in integrating technology with different business industries and has technical knowledge of how to meet the end result. Better and faster.

Technology Stack for Your Web Development Project

Our Products

orangescrum

Wakeupsales

We transform your ideas into engaging Web and Mobile Apps

andolasoft

It is also important to understand what your business application needs to take into account all the important features you want to implement in order to select suitable technologies.

Want to discuss more? Let’s talk!

How to Make a Progressive Web App from your Existing Website?

Posted on by Emily White

Progressive web apps have had a great impact on the web development industry. A progressive web app offers many benefits including an app-like interface, responsive structure, fast-performance, and many more.

Therefore, progressive web app development services have become a prominent choice for those who run their businesses online. Due to this, website owners are now willing to convert their existing website into progressive web apps.

The process of converting an existing website to a PWA can be completed in three steps that are as follows:

Get secure HTTPS connection for your site

Progressive web apps are fully secure as they work with HTTPS connections. Hence, to transform your site into a PWA, you need to ensure that it is served via HTTPS protocol.

After doing so, your users will be able to access your site via HTTPS connection. Make a quick switch of your site to HTTPS connection. It is strongly recommended to get an SSL certificate for this.

Here is the method to accomplish this task:

You can easily find many free SSL certificates like LetsEncrypt or many premium certificates for your site.

You can add the certificate to your site if you have root access or running the site on your server.

If you don’t have root access or the site is running on a different server, then you can approach your web host to provide SSL certificates.

Build your manifest file

Every PWA has a manifest file which is a simple JSON file containing all the data related to the progressive web app. To convert your site to a PWA, you need to create a manifest.json file.

The file will hold information like scope, name, start_url, description, short_name, images, display, etc This file is used by web browsers to determine how your app needs to be displayed as well as saved on the home screen.

You need to add the below link in your <head> tag after creating the file. It will link your PWA to the file.

<link rel=”manifest” href=”/manifest.json”>

After successful validation of your app by the Manifest section in the Development Tools Application Tab of Chrome browser, you will get a “Add to home screen” link.

A progressive web app uses varied images that are of different sizes. You will need to configure the app manifest file to include different images for your application.

If you are not sure what kind of images you need, you can utilize online image generator tools that can help you generate the right images and create a manifest file.

Build a service worker

This is an essential component of a PWA. It is a file written in JavaScript and placed in the app’s root. After the installation in the supported browsers, a service worker helps a PWA to intercept and respond to network requests differently.

The key role of a service worker is to cache the static content that will allow a progressive web app to run offline. To create a service worker, you first need to register it.

You can determine whether a browser supports service workers or not by trying to register it. If a browser supports it, a service worker will be generated. So, you will get a JSON file in that case.

After the creation of the service worker, you need to generate the files for your service worker. There are some shell commands to do this.

You can find these shell commands on the internet and enter them to create the required files for the service worker of your PWA.

After finishing these steps, you will get a PWA that will work as per your expectations. You can deploy this and take advantage of it to make more sales or increase your business.

Though developing a progressive web app is a straightforward process, you can do this only when you have experience in web development. If you don’t dabble in coding then you can also seek help from a Progressive web app development company.

Wrapping up

Progressive web apps have become an essential solution for businesses especially eCommerce stores. A PWA is designed to provide a better experience to web and mobile users.

Since these apps can run in a separate browser window they seem like real mobile or web applications but they are just websites at the core.

A PWA can be installed on a desktop or mobile devices like native desktop or mobile applications. Converting your existing website into PWA leads to huge business growth.

With a progressive web app, you can offer your customers a seamless web and mobile web experience and attract more customers.

Many reputed companies now offer dedicated PWA development services and you can also hire experienced developers to create more advanced progressive web applications.

Learn How To Create An IOS App Development

Posted on by Sameer Mehta

Apple’s App Store had 2.184 million apps and games in 2022, an increase of 21.4% on the previous year. (source: businessofapps.com).

Newbies in the field of app development prefer to be iOS app developers for the following reasons:

  • Highly developed standards and practices
  • Better income/app revenues
  • Tech-savvy user base
  • Quality UX/UI
  • Safer enterprise development
  • Cloud integration/iCloud
  • Swift 5 and Swift Libraries
  • Faster migration to IoT apps

In 2023, Apple will open its latest store in the Battersea district of London, United Kingdom, adding to its 526 stores across 26 countries and regions.

But all that glory demands great efforts and for aspiring iOS app developers to taste the success promised by Apple’s growing tech fiefdom, a strong foundation must be laid in the form of solid practice and hands-on approach to coding and development.

If you’ve made it this far, we’d like to assume that you have some workable knowledge of the iOS app ecosystem. Even if you don’t, it’s not too late to get started.

Concept Idea and Research

A killer idea starts with identifying a problem or need. Create an app sketch with its components and dive into the market research process.

With thousands of apps being launched in the Apple Store daily, it’s likely that your idea may already have live applications. Develop strategies to incorporate new elements in your app that no other existing app offers.

Never miss an update from us. Join 10,000+ marketers and leaders.

Get suggestions from friends and/or app developers at the ideation stage to understand the user and expert feedback. If the stars align on all of the above, you have a winning app waiting to be made.

Technical Requirements

Get a Mac and an iPhone/iPad.

If that’s too much of an investment in new devices, get a couple of used pieces. Even if you don’t want to immediately purchase an iPhone/iPad, you can develop your app on the iOS simulator.

Install Xcode

Xcode is a free Integrated Development Environment that provides SDK (Software Development Kit) for Apple users. It’s used by beginners and experienced programmers.

You can start learning from a beginner’s manual. Start with your coding, debugging, configuring elements, and storyboard creation. You will need Xcode as it’s the only official tool for creating iOS apps and frankly, the only one you need.

Learn Programming

While you’re learning how to code for the iOS platform on Xcode, you could start learning Objective C, the old school program for C-based functions, and C APIs. However, Swift, Apple’s new open-source language is easier to learn and read, and almost all apps on Apple Store are migrating to Swift.

Learning both sides by side will give you unique advantages.

In fact, SwiftUI, a user interface framework, is Apple’s attempt to simplify coding even further (low code) where numerous lines of codes can be managed in simplified workflows and at a faster speed.

Even though it’s slated to be the future for app development, if you’re designing now, you need to learn UIKIT as existing codebases use it and it’s well supported since it’s been around for ten years.

Mock-ups and wireframes

Mock-ups are visual representations of your app while a wire-frame is the (un-clickable) structure of the app in black and white with simple lines and boxes.

There are dozens of helpful prototyping and mock-up tools available for iOS apps that offer easy to use drag and drop, shared user functionalities, let you add annotations and interactive mock-up designs with which the potential customers can interact.

App design

Below are the major factors you need to consider for your app design: one page should take you 4-5 days, longer if you’re a complete beginner.

  • Choosing the right artboard size as per screen sizes of different devices
  • Measuring the size of elements in points correctly
  • Figuring out page layout design, colors, themes, and styling by using sketch templates, including status bar, nav bar, tab bar, home screen indicator, etc.
  • Incorporating navigation and search within different pages
  • Text boxes, table views, buttons, content formatting, touch controls, resolution, alignment, distortion
  • Typography, caption styling, squircle, dark mode guidelines

Even as a beginner, if your strengths lie in development or programming, you can certainly think about outsourcing the design to a specialist.

While creating the actual UX/UI design, you’ll have to familiarize yourself thoroughly with Apple’s Human Interface Guidelines that let developers maintain standardized design and development rules for macOS, iOS, watchOS, and tvOS.

App development

This is divided into front-end and back-end development, the former for UX /UI, the latter for the app’s function with the server. Free online tutorials are widely available for every aspect of iOS app programming.

Understanding architectural design patterns for iOS should be on a developer’s radar for organized modules and seamless code with fewer bugs. One of the main functions of app architectures is to make code testability simpler.

Four common architectures are

MVC – Model View Controller, most commonly used architecture with View, Controller, Model Components

MVP – an improvement adds another main component- Presenter

MVVM – an evolved and trending architecture, Model-View-View Model

VIPER – is a clean architecture for iOS so that is simple and well suited for large projects.

As a beginner, you could consider starting with MVC and MVP and then upgrade to more complex architecture patterns.

It’s also recommended that you work in sprints (Agile Methodologies), dividing work into portions and then reviewing it for corrections before moving on.

Testing the app and deployment

Apple offers TestFlight Beta Testing before you release your app on the Apple Store. As a developer, you can invite testers to test builds and give feedback.

You’ll need to test your app to see if:

  • It installs quickly
  • Doesn’t crash too frequently
  • Launches all screens as expected
  • Is compatible with different iOS devices
  • Is secure and doesn’t leak data and information
  • It supports landscape and portrait modes
  • If it can go on sleep mode or send push notifications

You can actually test the app manually on a device or try open-source test automation frameworks. Make the required corrections and debug after testing.

Are you looking for a iOS developer

Contact Us

If all’s well, you can apply to publish your app on the Apple Store. An annually renewable developer’s account costs $99.

However, you’ll have to comply with Apple’s restrictions on App Store Review Guidelines before your app can be published. For codesharing, version controlling and project collaboration, publish your code on GitHub.

Upgrades and Maintenance

You’ll have to consistently monitor app usage on analytics platforms, fix bugs and other issues as and when they arise, add new features and updates, and provide support for new and diverse hardware.

If you don’t update your app often, it loses its relevance and appears dead. The better the user experience, the less the uninstalls. In the long run, you can start to monetize your app (in case if you launch it as a free app in the beginning).

Even before getting started, it’s necessary that you scour the internet for research on the tutorials and guides and get advice from experts or experienced developers who can guide you practically throughout the process.

Finally, patience and perseverance will be your best allies as an app developer.

How To Launch Your SaaS Product With a Bang? The Checklist

Posted on by Jay

You have a SaaS idea, and your developers have enough courage to deliver it. But you also have to remember, the market you are willing to enter with your SaaS business is likely to be populated by other SaaS companies. And those are more established and better-funded than yours.

So, standing out in the competition, you have to understand how you can fit your idea and business into the overall picture that makes you different and unique.

I have shared my 8-steps SaaS Development idea that could help even the most desperate entrepreneur.

Never miss an update for us. Join 10,000+ marketers and leaders.

If you’ve applied this framework, you can validate your idea and even have some pre-orders in your bank account.

As you are launching your product at the web market, you’re probably not rich enough to run off to the Bahamas directly.

But you have enough fuel to push your product to the next milestone of your startup journey i.e. building and launching the real product.

Here I come with the pre-launch checklist and I am going to discuss:

  • How to create a Go-To Marketing Roadmap
  • Build a successful landing page
  • Start conversations with your pre-launch audiences
  • Get traffic to your landing page

So, let’s get rocking!

1. The Go-To Marketing Roadmap

Here is the Go-To Marketing Roadmap (GTMR) that must be followed before launching the SaaS products.

Go-To Marketing RoadmapThe Go-To Marketing Roadmap which includes the Pre-launch marketing stage
Source: Encharge

The above GTMR can be used for launching the New SaaS products as well as launching new features and releases.

The main purpose of the GTMR is to:

  • To Provide an actionable plan of action that shows the possible ways of SaaS product development and marketing are likely to evolve.
  • To align your product development team and marketing team.
  • It helps to prioritize the marketing activities and provides a general continuity of purpose.

The Out Come of GTMR:

So, what can you produce through this roadmap?

Well, there are both quantitative and qualitative goals that you are in control of. While it is difficult to forecast the outcome but still it will give the outputs or the opportunity to be disciplined and achieve your goals.

2. Build a successful landing page

Actually, it depends.

The landing page depends on “how far are you with your SaaS product development?” On whether you have to show any screens, and whether you’ve to validate your idea or not.

Here I could tell you that letters matter more than pixels.

The main motto is “How” you can communicate the story and the “Why” your product can have a way of a bigger impact for a customer. You must consider your pre-launch success more than the look of your page.

Still, to increase the conversion rates, the landing page design must inspire trust. And forget the quick, unpolished landing pages.

Ideally, by the time you launch your SaaS, you’d have both a raving email list and people that have passed the walled test.

So, the target customer can easily understand what your product is all about.

I’ve worked with the team at AndolaSoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Clear CTA

A single and clear call-to-action immediately visible above the fold

Yes, you can use only a single call-to-action (CTA) on your SaaS landing page.

Whatever goal you set for the landing page, it’s important to have it mentioned in your Go-To Marketing Roadmap.

Next thing – putting the landing page together.

3. Start a conversation with your pre-launch audience

There is just one last thing you need to do before you start marketing your SaaS product.

And this is to set-up basic Welcome email automation that you got from your pre-launching marketing.

The main goal of this workflow is to start the conversation with your potential audience.

It’s also an opportunity to learn more about your subscribers.

On the conversation, you can use the following terms like:

  • We would love to learn more about you
  • Click “reply” to this email and let us know
  • What you are currently looking more?
  • What is the biggest challenge you are facing in your business?

And finish by setting-up the presumption for the following follow-ups like:

  • I am going to despatch one or two weekly updates with content about SaaS marketing, automation, and marketing news.

However, engaging first communication with the new subscribers or visitors’ expectations is vital. So getting them excited is the key.

4. Focus to get traffic at your landing page

It’s time to put our growth hacking tricks on and get some return with it!

Now you have the product landing page up and running.

Now it’s the part “driving traffic to your landing page and growing your list of sign up, orders whichever is your goal.

Many SaaS businesses have managed to gain hundreds or thousands of valid web traffic, so they must be doing something right.

And why do they generally?

Content Marketing: Start writing on Medium (the content marketing site) by using of “how-to” guides that are specific to the pain points of the targeted audience.

Social Media Promotion: Create audiences on Facebook/LinkedIn that match with your product’s interests. And post/boost articles on the Facebook page to reach these audiences.

Do Webinar: Do few webinars with describing the pain point solving pieces of stuff of the SaaS product and promote the same webinar on different social media platforms.

SEO: An obvious advice to do so. You should cover the basics and optimize the SaaS landing (website) page.

Warping up

There you have it! Now you have everything you need to create a successful pre-launch marketing campaign. Is there anything we missed? Let us know in the comments.

Hope you enjoyed reading this and already have some tactical tips for your SaaS launching road map!

Planning to launch your SaaS Product? Let’s Discuss!

Top Technologies Your Business can Take Advantage of Today

Posted on by Dilip Tiwari

For outgrowing your business, you need to learn and update yourselves to new technologies so that you do not lag. Artificial intelligence plays a key role in this game of growing business.

Artificial Intelligence or AI refers to incorporating machines in such a way that they exhibit all the traits similar to human intelligence like problem-solving and learning.

AI is greatly used in finance and is the best technology needed for a business. AI is widely used in the detection of fraud and bank debited accounts.

AI can be used by logistic companies for better delivery methods.in the retail business, ai navigates your customer’s choice. HANA is the biggest example of the same.

It is a cloud platform that companies use to regulate their database of information. It is highly useful in sales transactions and is widely used by WALMART to handle huge transactions in a couple of seconds.

Artificial intelligence refers to the instilling of human-like behavior into machines. Technology and machines work following each other. Let us look at the importance of new technology in the business world.

Customer Experience and Service

The use of technology in business today is affecting considerably the growth in a very positive way. Whether your business is small or you are running huge merchandise interacting with your customer, communicating well, and providing them your services all the time will certainly help your company reach heights.

Providing your customer the comfortability and satisfaction are all that counts in making a small business huge merchandise. There are various apps.

1. Use slack instant messaging because most of the people prefer messaging than any other means to connect.

2. Justcall is a great app in keeping track of phone calls alongside emails for better efficiency.

3. The fresh desk app is easy to set up and is rated as rising stars by Forbes. This app offers self-services and measures customer satisfaction.

Anming a few more apps like Hubspot services hun, olark-live chat, Hootsuite, and many more.

Productivity and Business Marketing

The advantages of technology in business start becoming seeable when people recognize you by your brand and recommend your brand to others as well. Arrange webinars, create videos, and broadcast your brand on social media sites like Facebook, Instagram, LinkedIn, Pinterest, and many more.

The list of few reliable apps is here

1. Buffer – helps in scheduling updates on all social media platforms.

2. Fiverr- large businesses are taking out all goods from the various freelance marketplaces. Easy to use, just post a project, pay for the services, and you are sorted with your latest logo design.

3. Asana- the best business productivity app which targets the best management of a project, helps the teams to stay focused on aim and meet deadlines smoothly.

4. Microsoft Evernote- is a potent app and a great solution for huge storage information.

Protecting Customer Privacy

Customer’s privacy is at the highest risk. To grow a business tremendously, the use of technology in a business today in terms of securing customer’s information is something very unavoidable.

Using software and technologies that will aid the same will be a great boon for the business. When a business starts to grow there is a very risk of its privacy. Nobody wants their data to be lost or misused by hackers.

These are the solutions for the problems

1. Message control helps the business from getting attacked via emails.

2. Cryptoscanner- the software claims to stop ransomware in milliseconds.

3. Expensify- David Barrett the CEO of the software calls this management system “ Expensify: the cooperate cared for masses”

Secured and Hassle-free Payments

Paypal stands firmly out of all the other apps. It helps to transfer money to and from any foreign account.

Gpay is like that best all-rounder cricketer and is a tool that offers almost everything to do. For apple uses apple cash is the best technology needed for a business. Apple cash credit/debit card make and receive payments.

Venmo is another app owned by PayPal and is the third most used app in finance apps.

The world where payments are made online makes them hassle-free and secured with the best apps like a square that provides the best fraud security.

Shopify will make your transactions easier if you accept both offline and online payments.

Flint is the best option if you do not have the attachment and dongle, just scan the customer’s credit card number and payment is done.

Storing and Managing Big Files

Storing and managing big files can be stressful. But the latest technology trends are helping big businesses to sail through this mess easily.

Here are a few cloud-based apps that will make your business less disruptive. Being organized is the key to the business which can unlock all the doors to success.

Dropbox, google drive is simple yet effective apps that allow users to store anything including photos, videos, big documents, spreadsheets, and presentations in one place.

Using these technologies software reduces the amount of stress, costs, and time.

The proof hub will become you under one roof store. This app has plans you can adjust according to your needs.

One drive, ignite, and share files are also reliable, secure, and fast sharing apps in this list.

Machine Learning, Robotic Process Automation or RPA, Virtual Reality and Augmented Reality, Cybersecurity, Blockchain tutorial, Internet of Things (IoT) are another thing to keep in mind.

Business nowadays is completely based on the latest technologies. If you are not learning new things and experimenting with new technology you will lag and there are chances that you might even knock out the game. Think out of the box and start taking risks.

Taking risks will help you explore the broad spectrum of the world of technology. If you are a small business owner and want to expand business tremendously then these apps are your partners.

Starting up a business may take a lot of thinking and decisions but do not waste time collecting information about the apps. These are the apps that are going to make your name a brand and will market you.

Digital marketing is another important thing that business-related people are using rapidly. When your business is growing it becomes a target for the hacker to steal the data and information from your company.

Do not give them a chance to do so. Make good use of these technologies and expand your business on a great scale. All you need to do is connect these apps to your computer, smartphone, and every other gadget.

There are even small technologies like Cortana by Microsoft and Siri by apple which are also grounding their foot in the market.

Although these are not constructed with abilities to solve large problems they can prove a really helpful tool in daily life. Keep your team focussed on the goal, and meet deadlines on time. The team needs to stay very productive which becomes even easier when you have access to use the technology. Maintain good communication with your team.

And guide them on how to use technology to pace up the response time for the customer queries.

Nobody has so much time to wait for the company to reply to the query they have placed.

5 Mistakes That Can Destroy Your Magento Store’s Success

Posted on by Alex Husar

So you’ve gone the extra mile to help your potential customers reach your store, and they’re here. Terrific! But why do so many of them leave without making a purchase? And that’s after all the effort and resources that you’ve put in.

With our extensive expertise in eCommerce and years of hands-on Magento development services, we’ve identified the key factors that may be hindering your conversion rates. It’s time to address these issues head-on and revitalize your store’s performance.

On this page, we’ve gathered the main reasons why your conversion rates aren’t as good as you want them to be as well. Plus, we give recommendations on how to make things right.

Why are the Conversion Rates of your Magento Store Poor?

There are many ways to explain why your Magento conversion rates aren’t skyrocketing, but we’ve brought it down to the five most common ones that we’ve encountered multiple times when working with this stores.

1. Unoptimized Store Speed

If page load time is slow, your store’s performance isn’t great. Yes, you can have the prettiest design in the world but don’t ever forget that people hate to wait. They will leave your store in about 8 out of 10 cases if they get impatient with page loading.

According to HostingTribunal, “a 1-second delay eats away 7% of the coveted conversion rate.” Therefore, getting the best of your store’s speed should be among your priorities at all times.

Never miss an update from us. Join 10,000+ marketers and leaders.

Giving a couple of pointers on what to pay attention to in order to make your Magento store faster:

  • review your images(whether they are optimized not only in terms of image weight);
  • make use of nitty-gritty features like Lazy Image Loading;
  • get rid of unneeded data and logs;
  • narrow down the use of your plugins to the ones you actually need;
  • get your hands on caching tools like Varnish.

For optimal store speed acceleration and consequent Magento conversion rate optimization, of course, it’s better to turn to Magento development pros who’ll help fuel up the website to reach its best speed results.

2. Your Store Isn’t User-Friendly

Your Store Isnt User Friendly

Navigation should be intuitive. End of story. Your clients have to have every opportunity of shopping with ease. They shouldn’t be wasting their time on attempts to find something on the store or wrestling with the question of how to do something (for example, how to zoom in on a product image, close a pop-up, or try to click on an “unreachable” option from the droplist).

As stated earlier, time counts. And this goes beyond how quickly pages load. It’s all about the full picture in general, you don’t want customers to get frustrated and hit the exit site “X”. If things are “easy-breezy”, people are more likely to buy.

Is your store really mobile friendly? Check out the current statistics on eCommerce purchases made using mobile devices that were gathered by OuterBox.

The recent increase is already an evident change in user behavior. Hence, if it isn’t as simple to buy something on your store using your smartphone or tablet as it is from your desktop, you’re in trouble.

Regardless of mobile or desktop, user experience is key. Try to analyze how users navigate your store and think of ways to make things better.

Consulting professional UX/UI designers on the matter can be a good recommendation in this scenario. They’ll not only help to move things around but to actually enhance your page layouts for perception convenience.

As a result, this can for sure boost your Magento conversion rate.

3. Inefficient Checkout Process

Another thing that greatly explains why the conversion rate of your Magento store is far from perfect is that the store’s cart and checkout aren’t optimized.

As a rule, the major reasons for cart abandonment can be narrowed down to:

  • Non-transparent pricing and large additional costs that come to light only when attempting to purchase the product.
    The lack of opportunity to make the purchase without registering on the website.
  • The checkout procedure is just too lengthy and complex.

That said, mentioning some ways you can solve the cart abandonment problem are:

Be clear about the extra costs:

This regards all the add-ons for shipping, delivery, taxes, just to name a few). Consider lining out what the price is made up of right on the first step of the checkout so that the visible calculation omits unnecessary questions and lives up to client expectations.

Add the functionality of the Guest Checkout to your Magento store:

Moreover, you can add the feature of Social Login, allowing users to access your store via social media channels like Facebook or Google.

As such, many shoppers don’t want to register and leave their contact details because they simply don’t wish to receive email send-outs or just because they don’t trust you yet.

Without obligatory registration, more clients will finalize their purchase journey since they’ll be asked for their email address maximum.

Rework the steps of your checkout:

Recently, numerous store owners have shifted to a one-step checkout layout as, right from the start, it gives the customer the impression that they won’t be wasting their time going through multiple time-consuming steps to complete the purchase.

4. Your Store Seems Untrustworthy

Especially relevant in the case with first-time visitors to your store, you must make sure that the store is a secure environment.

When you come to think of it, for most people, leaving their personal or credit card details on an unknown store is a tricky question. Usually, there’s a lot of hesitation on the line.

Mentioning other ways to improve the conversion rate in your Magento store, you should make use of the security badges. At the least, this way you’ll have a visual confirmation that your store is secure, for example, this can be put on a checkout page.

Plus, a good way to make your customer feel more comfortable when using your website is by providing multiple ways to get in touch with you. An example of this could be adding a chat plugin to your store. For instance, Magento LiveChat is available free of charge.

Go even further by running your store’s security scans so that you’re sure that there are no vulnerabilities or hazards threatening neither your store nor the data on your clients that you must safeguard.

5. Inconvenient Payment Options

You’d be surprised to find out how many clients you might have already lost because of the seemingly ridiculous lack of payment method options. The world of eCommerce, in general, has been built on the grounds of “the convenience of shopping”.

Are you looking for a Magento developer

Contact Us

It’s its underlying premise. Paving the ground for your potential shoppers and assisting them in quickly finding exactly what they need is vital, but so is giving them the chance to pay the way they want to.

A scarce or unsuitable choice of payment options is yet one more core reason why your Magento store doesn’t convert the way it should.

Furthermore, when your potential customer has spent more than enough time on selecting and putting items in their cart and doesn’t find a method to pay in, this kills their shopping experience. And you know what? They most likely won’t ever return to your store again.

To avoid such an unpleasant situation, acquire the best available payment methods combo with a lot of variety that’ll suit not only your needs but those of your clients as well. If out-of-the-box Magento functionality doesn’t cater to your necessities, there are plugins and extensions on the official Magento Marketplace.

Available for free or on a paid basis, these can solve the problem and are a good starting point.

Summing up, reaching the best possible conversion rates is among the main aims of every business. Apart from what was mentioned above, there are other things you can try doing in order to brighten up the conversion picture: make shopping more personalized by granting product offerings or get your hands on retargeting and remarketing.

Just as with most spheres, eCommerce has its own best practices for growing conversions, and at times even a couple of simple tweaks can really change the game!