Category: Ecommerce

Why E-Commerce Business Needs A Mobile App?

Posted on by Peter Page

One of the industries, which is cultivating at a very fast rate is e-commerce. Due to the continuous raising awareness about its enormous benefits, the future is going to be highly dependent on online businesses. The improvement we are seeing in the innovative ideas and technology advancement, mobile or smartphones are one of the driving forces for these changes.

Mobile is now becoming one of the pivotal requirements of e-commerce business as it is a direct driver of e-commerce development. It drives almost up to one-third of the website traffic. They are continuing to become the best medium for constantly sharing information, as they help them to stay ahead of the competition.

Smartphones are becoming the best medium for viewing or receiving information these days, and they are also important for the business. Gone are those days when apps were considered a luxury by a web-based company. These days apps are becoming a necessity for engaging users. E-commerce portal like WAKI is providing its customers with mobile-based application in Saudi Arabia, for simplifying their shopping experience.

Building mobile apps for an e-commerce business will allow the companies to be at the right fingertips of customers when they are ready to make purchases. This will ensure the overall increase in sales.

There are many other reasons why e-commerce business needs to consider building a personalized apple store app or mobile app for increasing sales.

  1. Preferred over mobile browsing

Due to the lack of time in this fast-moving world, users don’t want to invest any time in browsing through their phones. They want an application which they can directly open up in mobile, from the home screen, and have all the information, in front of them instantly. Offering this facility to the user will remove the need to open a browser, find out the website, and then navigate. Through the app, they can directly open it and start shopping. Almost 78% of smartphone users stated that they prefer using a mobile app for receiving their information than using a mobile browser.

  1. Constant contact and Push notification

E-commerce businesses are very well aware of the fact that it is extremely important to maintain constant connections with the clients, for sharing information, promotions, sales or any other factor that will allure the buyer to make a purchase. Using push notifications, that are sent through the app, will also draw the user’s attention, as they are directly displayed on the mobile’s notification system. Push notifications are the perfect way to communicate a promotion or sale. A simple tap by the user can directly take them to the purchase page on the app.

  1. Optimizing  user experience

If a user has an app installed on his mobile device with all his personal information stored, like username, password, and different payment option, then he only needs to select the desired products he is looking for and then submit the purchase. With the majority of purchases going on at the same time, the natively stored payment information makes it easy for users to complete the purchase, with the increasing conversion rates.

  1. Offline availability

Once the customer has downloaded the app in a mobile device, they can view or access it easily, even if they do not have the proper internet connection, allowing the customers to view the products no matter where they are. Of course, they won’t be able to finalize their purchase or make any payments, but this will let them create a wishlist or fill their cart for easy purchase in the future.

  1. Increasing conversions

Creating a mobile application for your e-commerce business with a professional development company will help to increase the wide range of functions that are necessary to maximize usability and sales. Mobile applications have been successful in converting the potential customers to regular buyers, by providing them ease of commerce.

Submitting an app for an e-commerce business is a stepping stone towards building an important relationship with the visitors. It becomes easy and beneficiary for a business to monitor the customer habits, by observing the analytics from its own application and maximizing the purchase.

The main objective should be, to provide a seamless and customized expertise to clients, irrespective of which device they are using.

One of the most remarkable examples of e-commerce portal using mobile app is WAKI. It provides customers with ease of shopping experience through its mobile application. WAKI is basically a continuously cultivating e-commerce portal, which provides users with simple and fruitful shopping experience through its mobile application.

How To Choose The Right E-Commerce Platform For Your Business?

Posted on by Jay

When you start an online business, one of the biggest decisions you can make is while choosing an e-commerce platform for your business to ensure a scalable and long term growth.

You can implicate your business on this steps for better growth of your business:

  • Protect the bottom line in terms for sale growth, in addition with the installation and maintenance.
  • Ensure that your employees get what they want to implement on the campaign strategies.
  • Help customers to get engaged with your brands and reduce friction while they’re getting the product they need. 

Let’s look at what things to consider while choosing an E-Commerce platform.

The online selling method has become the most popular and favoured method for vendors to generate revenues these days.

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The new entrepreneurs with their unique ideas finding new possibilities in this business as well. With a large customer channel, eCommerce selling has become a modern trend for every enterprise.

So, what is eCommerce sell actually?

Well, selling the products online or taking orders and accepting payments online without leaving the store is an eCommerce sale.

To make it happen we need an online store, and this online store called “eCommerce Website“.

Now you need a website developer to set up a unique, simple to manage and good looking website. Aren’t you?

To make your website secure, hassle-free functionalities, you also have to choose the right platform as well.

But what is that platform?

The e-commerce platform is the web-based software in which your business will use to conduct buying or selling activities.

And the developer is the person who will set it up and customize according to your needs.

And there are many platforms that have been here to choose from. Like WordPress, Magento, Shopify, Drupal, etc.

E-commerce Platforms

As an entrepreneur, you may further like to think about choosing the right platform. Because every business owner might not have a good technical background to decide on.

When you get down to the competitive market, you may find a few competing with each other claiming to have nice features to help change or modify your functionality with ease.

In this case, you may develop a desire for a safe platform which gives you the flexibility to change your site features without the help of a dedicated developer.

Let’s see what the present statistics say.

Most Used Platform - Builtwith Statistics

Looks like WooCommerce and Magento, both are leading the race. The above statistic is showing these platforms are far ahead in the competition as the best choice for entrepreneurs. Let’s learn more about these. 

What Is WooCommerce?

Let me clear it first, WooCommerce is not an e-commerce platform itself.

It is a plugin/addon that adds e-commerce functionality to the website. It is widely used in the WordPress platform. And with just a few clicks, it turns the website to a fully-functional e-commerce website.

Whereas, an E-Commerce platform software is defined as the software that allows any online business enterprise or small business to easily manage the websites, sales, marketing and operations. It is a central hub or homebase to your businesses.

It offers many powerful features that help to run a business while also integrating with many common business tools that enables businesses to centralise the operation and run their business in an effective way.

It means you can use this tool if you would build your website on the WordPress platform.

I already have given brief details about WordPress and the features on my previous blog.

This tool is widely popular for its features which are easy and helpful for both developers and entrepreneurs. i.e

  • Easy Installation, Setup, and Integration
  • Data Control
  • Feature-packed Shopping Cart
  • Complete Control of Products
  • Easy Shipping
  • Easier Tax Management
  • A Leader in Marketing and Search Engine Optimization
  • Keeping You Informed
  • Customer Management
  • Easy Mobile E-Commerce
  • Fully Extendable

 Magento, Is It Similar To WooCommerce? 

Absolutely not! Magento is an eCommerce platform built on open source technology that offers a flexible online shopping cart system with full control over the look, content, and functionality of their online store as well.

Magento also offers powerful marketing, search engine optimization, and catalog-management tools.

Here are some other benefits we can get from this platform:

  • Easy to install and add additional layouts and plug-ins
  • Open source technology that offers flexible, scalable eCommerce solutions
  • Effective and cost-sensitive program
  • Allows for various discounts and promotions during check-out
  • Provides more than 50 payment gateways

With this insight section, you would have quick access to all your actionable data exclusively for your store. And can utilize them accordingly.

Magento Platform FeaturesImage Source: Techcresendo.com

Small entrepreneurs always have the benefit of being agile when it comes to taking action.

You can go through my previous blog for “Benefits of Using Magento E-commerce Platform for Your Business“.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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I believe, Magento is one of the best eCommerce platforms available today, with editions, a range of community open-source, massive, large-scale enterprise SaaS-based systems.

Conclusions:

Certainly, it doesn’t matter how many recommendations you get from your friend or from any other sources,  You need to think twice while choosing an e-commerce platform.

Based on the recommendations above, you can go with any of it or other platforms that you like.

 If you want your Ecommerce software development, Andolasoft is here to help with all your stuff. Our expert developer will develop an amazing ecommerce websites for your business

Want to build your own eCommerce store? Talk to our Experts!

Most Important Values Of Choosing WordPress Development Service & Team

Posted on by Jay

It is usually supposed that in the field of dealing, one cannot participate if anything is presented for at no cost. However, there is one exemption call WordPress development.

If somebody would ask me to put my review on WordPress CMS or website, I would say the websites developed on WordPress are manifest with numerous functionalities, seamless usability, and search engine friendly.

The Business owners who aiming to launch an online presence always want an excellent web. The Most Important Values Of Choosing WordPress Development Service & Team site with notable designs these days.

However, WordPress has the perfect set up to make sure the contents of your store are structured logically, simple to achieve, and exhibit attractively.

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By using the important standards in custom WordPress development services is the only sure-fire way to produce revenue from the wealth and efforts invested in website development.

Choosing A Custom WordPress Development Service:

There is inflexible competition in business and each brand name having a website as an efficient instrument to make their spot on the market.

A well designed, well structured, and attractive website is an important guard that can defend the business owners in this intensely aggressive era.

Also, a well-designed website can engage your users and influence them to return to your website. This will defiantly help a lot in defending your market share.

Wordpress Design

A quality WordPress service always creates a win-win situation as you can focus on your main business and also ensure continual growth in the value of your web properties.

These can be used as effective tools for generating leads and increasing revenue.

Once you kick off your website development task, you will recognize that there is additional compensation that you will be able to avail of throughout the WordPress Design package.

Bring Down The Risk Of Getting Hacked:

Wordpress Hacking Statistics by Sucuri.net Source: www.sucuri.net

The above statistics say more than 30K websites getting hacked last year and it is more than 80% in total.

But at the same time, the developer can bring the risk of hacking by installing the enterprise-level security and can save your website from getting deleted.

Also, the WordPress updates are automatic and free, and you can choose whether you want your plug-ins to update automatically or whether you will handle those updates manually by yourself.

Previously we already made a brief discussion to enhance the security of the WordPress website.

Choosing A Right Development Team And Productivity

When you choose a WordPress development team, it is always important to consider you that the ROI is achieved at the correct time.

Outsourcing is helpful tactics if it generates returns by itself. If you go for to hire developers then the output they would deliver will help you to generate adequate profits to help you cover costs.

ROI on WordPress DevelopmentImageSource: emuwiki.com

The world of the internet is packed with paid ads with assuring results.

Same time, the integrity of a developer is the most important point you need to judge at the time of finalizing the WordPress team to work with.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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So, choosing the low hanging team might not make sure you the class of outcome. On the other hand, it is also not good to go for a costly team as they might lack liability.

You can have a look at my tips to follow before choosing or hire a dedicated developer.

Conclusion:

So, you need to find an experienced WordPress development company, who are ready to give their support through the project within your budget.

They must have the feeling of accountability towards your project and concept to yield your business.

Just go for a quick inquiry related to skills of developer’s portfolios, budget limit, deadlines, and assurance to your ROI prior to initial the choice process of the WordPress development team.

Are you looking for a WordPress development team? Let’s Discuss!

Features Available With New Magento 2.3

Posted on by Jay

Finally, the latest Magento 2.3.0 is now officially released! It combines with many new tools that improve both merchant, developer experience, as well as enhance its performance.

So, what exactly does this latest platform version have in store?

In a nutshell: Performance, security, and innovation. The features of Magento 2.3.0 have been elevated to a whole new level, building upon their already robust capabilities.

According to the official release notes of Magento 2.3, this update introduces a multitude of functional fixes, supercharges performance, and bolsters security through numerous updates.

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The enhancements in Magento 2.3.0 are set to transform the way we approach e-commerce, opening up exciting possibilities for merchants and developers alike.

Let’s dive into the key features and benefits that await, and witness the future of online business unfold!

Core Features Based On:

  • Tools to personalize content and add local preferences.
  • Build and manage all channels and experiences via a single code base, one deployment and app.
  • Intuitive user experience with innovative commerce and CMS theme.
  • Module component architecture to help drive opportunities for extension providers.
  • Purpose-built developer tools for fast prototyping, helpful debugging, rich feedback, and increased productivity

(Source: magento.com)

New Magento 2.3

Improved Experience

The new release has features to increase the performance level be delivering the resources faster by lessening the burden on the server.

  • Magento 2.3 now supports the newest version of PHP 7.2. In result, you will get higher security, better performance, and a lot of many new development features at your Magento resource.
  • The all-new encryption and decryption will now be handled by the sodium library in it which will remove the PHP encryption module ‘mcrypt’ and migrate to Libsodium for password hashing.
  • The GraphQL API is now available on Magento 2.3.  This API makes available an alternative to REST and SOAP web APIs for custom frontend development, as well as headless storefronts and PWAs. You can take this advantage in getting more refined data with fewer API requests.
  • Asynchronous Web APIs feature will allow any previous Magento REST APIs to be called asynchronously. This community-contributed element includes separate status APIs that have been formed to check the position of each request. Developers can now use the asynchronous APIs in combination with queues that have also been migrating to Magento App Development.
  • Both Magento commerce, Message Queue are now available in Magento 2.3.0. It’s available as “limited only” before . It allows asynchronous communication between systems. In short, it simplifies the strain on the application band enhances the performance of your Magento store.
  • Another features have been included to the New Release is Declarative Database Schema. It would simplify the installation and upgrading procedure for Magento and the extensions. The Declarative schema reduces the need for many database scripts, eliminating the need to retain these scripts. This feature also supports split and shared database structures and database structure confirmation.

Substantial Security Enhancement

The new release brought over 30 securities fixes to core Magento code including the two-factor authentication features.

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In addition, it also has the Google Authenticator, Duo Security, U2F Devices features now support this service.

Magento 2 Factor AuthenticationImage Source: CloudWays.com

  • The Two Factor Authentication or CAPTCHA protects the Admin panel against stolen passwords and affects stores against bots.

Magento CaptchaImage Source: Dropified.com

  • The security features also include Cache flush ACL, which grant granular access to cache management settings to avoid accidental modification that may potentially affect system performance. This ACL also lets merchants control which administrative users can clear site caches.

Bundled Extension Enhancement

The Core extension like Amazon Payments, Dotmailer, Klarna Payments, Magento Shipping, Vertex is now supporting on Magento 2.3.0.

Other Helpful Improvements

  • Inventory management/ MSI is available on Magento 2.3.0. This feature would help to control over order and shipment options and will give the full control over the stock store directly from the admin panel.
  • The New Updated version has the PWA Studio feature. It is a set of tools that support the development, deployment, and maintenance of progressive web applications.
  • Through Page Builder features, a merchant can easily customize the look and fill their store by drag and drop visual content editing tool. You can also integrate third party contents such as YouTube, Vimeo videos, and Google Maps.

Conclusion

Unlock the full potential of e-commerce with Andolasoft‘s specialized Magento app development company. Our team of skilled developers possesses in-depth expertise in harnessing the capabilities of Magento to create extraordinary online shopping experiences.

Whether you need tailor-made theme customization, powerful extensions, or seamless third-party integrations, we have you covered.

With our reliable and cost-effective solutions, your business will soar to new heights, captivating customers and driving exceptional growth. Hire our magento developer to transform your e-commerce venture and stay ahead in the dynamic digital landscape.

Top Areas and Features to Know for Successful E-Commerce Entrepreneur

Posted on by Jay

The flexibility of E-commerce development is growing fast. So today’s entrepreneurs are looking to establish a good online presence through eCommerce business because of the massive consumer base.

eCommerce industry is also expanding and providing opportunities for success and sustainability of the business.

Now, eCommerce has become the dominant feature for all business over the world. Industries like jewelry & accessories, household goods, consumer gadgets, phone accessories, and sports & outdoors gear are generating huge profit through eCommerce.

According to the statistics, the eCommerce business is expecting to grow double like 45% compared to the present 18% in rural and semi-urban areas.

Let’s have a quick look at the statistics of the eCommerce market,

  • There are expected to be 600,000 commercial drones in use by 2018, and almost half of Americans would be willing to receive deliveries by drone.
  • A 2015 survey showed customers spending almost 60% of their online shopping time on their mobile devices. That translated to only 15% of purchases made on mobile.
  • By 2021, it is predicted that early adopter brands that redesign their websites to support visual and voice search will increase digital commerce revenue by 30%.
  • By 2019, B2B firms will spend more on e-commerce technology than online retailers do.

(Source: https://www.disruptiveadvertising.com/ppc/ecommerce/2018-ecommerce-statistics/)

E-Commerce

According to the statistics, in 2017, retail e-commerce sales worldwide amounted to 2.3 trillion US dollars and e-retail revenues are projected to grow to 4.88 trillion US dollars in 2021.

e-commerce

“By 2022, brick and mortar retail spaces will be little more than showrooms.”

 – Eddie Machaalani & Mitchell Harper, CO-CEOs of BigCommerce

“M-commerce sales worldwide reached an estimated $1.357 trillion in 2017 or 58.9% of eCommerce spending overall. By 2021, m-commerce will account for 72.9% of the eCommerce market.”

If you’re looking to become a successful online entrepreneur, you may be tempted to get into e-commerce.

With the advanced technology, it’s become pretty simple to develop eCommerce website/store for your first sale.

But you need to consider some crucial planning for your success, here you go:

1. Do Market Research and Understand tout Target customer:

Market research and reaching to the target audience are the most important things to get established in the eCommerce market.

Every buyer has different choices and marketing style. You need to understand what the target audience is looking into.

With a good strategy and analysis, the buyer’s persona can help you to reach your target audience and solve their problems. This also helps you to align your messages with motivations to purchase.

2. Maximize Visibility and presence on Social Media:

Social media is putting a high impact on the eCommerce market and this has become a crucial ingredient for reaching out to your target audience.

People are embracing social media with the help of their Smartphones and getting real-life information about product and service.

So it’s time to maximize the social presence of your brand and engage with your audience.

The recent report says that more than 70% of consumers are from social media referral source and consumers are also searching the vendor information in Social Media.

It’s very necessary to maximize your potentials in various social media channels through engaging contents and collect positive customer reviews, feedback, and testimonials to boost e-commerce conversion

3. Focus on Customer Experience

Customer experience is the most vital thing in eCommerce segments and you need to represent your business in such a way for the consumers so that they can feel the value and influence to purchase.

Customer experience is a great challenge for any entrepreneur. You have to make it more user-friendly with great design, easy navigation, appropriate pricing, provide free shipping, and simplify the shopping cart.

For the sustainable eCommerce business, you need to invest in your consumers and understand their touch points before they come into your buying cycle.

For smooth and enhanced customer experience you need to integrate live chat on the website and support assistance is much required.

4. Secure and Seamless Checkout Process

Normally people are very much hesitating to provide their personal information at the time of purchase or in the checkout process.

Consumers are always looking for some secure source from where they can do the transaction securely and they have the fear to fall in unauthorized hands.

You have to make the checkout process much secure so that consumer will understand and happy to share their financial details.

The checkout process must be in few steps with quick guides for the hassle-free and seamless transaction. Effective CTA (Call to action) buttons can also take the users confidence for secure transaction.

5. Adopt SEO

Well planned SEO strategies can maximize any organization profit to 10X more. Search Engine Optimization helps to maximize the visibility of your business and customers can found that quickly.

Adoption of SEO in eCommerce business helps you bring more traffic to the website and that eventually leads to conversion.

The SEO process is very much cost effective to bring your products and services in front of the consumer.

Conclusion:

To establish yourself as a successful entrepreneur in the eCommerce market, you need to do proper research on your target market as well as the audience and their buying persona.

The demand for eCommerce is growing and you need to make your website or eCommerce store secure and implement a seamless checkout process to get users trust.

We at Andolasoft do develop eCommerce applications and stores for various brands and online business organizations.  Thanks to the service of the experienced eCommerce developers, our customers are pretty happy with the services we offer.

Are you looking to develop a secure and user-friendly eCommerce application to be a successful entrepreneur in the eCommerce market?

We are here to help you. Let’s discuss.

Ecommerce Trends To Watch In The Mid Of 2018

Posted on by Jay

With the hasty growth in eCommerce, online shopping has also changed a lot. The growth of global eCommerce is mind-boggling. There are lots of changes and development has come out in the eCommerce sector in the last couple of years.

The year 2017 had great for eCommerce and in 2018 it is also proceeding with a great level. In 2017 it reached around $2.3 trillion and is expected to hit $4.5 trillion in 2021. In the USA it’s growing 15% more each year compared to retail sales.

Worldwide Ecommerce Sales

(Source: shopify.in)

Now a day’s shoppers are no longer wants to go to the nearest store; they grab the nearest digital device. The online retail ecosystem is fast evolving. It’s not the purchasing habit they are doing digitally but the retail experience has changed a lot.

Before buying any product buyers are reviewing these products online at their home and eCommerce store are plying as a personal assistant for them.

If you will do some research on global eCommerce markets, China is coming on the top with the highest billion USD. Let’s have a look at the top global eCommerce market

Largest Ecommerce Market

(Source: shopify.in)

The global eCommerce sales are expected to increase 246.15% by 2021, from 1.3 trillion in 2014 to 4.5 trillion in 2021. The industry is booming and there is no sign of any fall in the near future. E-commerce stores with excellent digital eCommerce facility can reach your target customers.

According to the market demand you need to reach your target customer to generate more revenue. To make these things easier here I am going to share the top eCommerce trends which are dominating the market in the mid of 2018.

1. Augmented Reality and Virtual Reality

With AR and VR, buyers are able to visually testing out products before purchase. AR and VR are also helping companies to keep their buyers in website and apps more than the longer time.

Consumers are also going to buy from companies that allow them the option of visually testing out products before purchase.

According to Ross Beyeler, founder of eCommerce consultancy Growth Spark,

“We’ll see AR and VR become not just part of the in-store experience for customers, but part of the packaging experience with QR codes triggering ‘enhanced experiences’ of products, and even packaging itself being repurposed as a throw-away AR ‘device’,” he argues. “These sorts of experiences could particularly expand on the ‘try before you buy’ viewing of products in-home.”

2. Automation

Automation has become the most effective way to catch online consumers to sell product and maximize revenue. According to Rachel Jacobs “Why to spend precious time on manual tasks that deliver no tangible ROI, when you could use an automation tool to take care of it for you?” She says “As more and more eCommerce merchants turn to social media to drive traffic and sales, it makes sense to automate the process as much as possible.”

3. Voice Search

Now a day’s voice search has become the best-preferred alternative of search. More than 40% of millennials are already using voice search before any online purchase. Voice search has become 3X time more local for users. So it’s very necessary to list your business on Google to come in the local search.

“Voice will gain more prominence in 2018 as voice assistants such as Google Assistant and Alexa become commonplace,” predicts Mari Corella- a fashion and beauty eCommerce specialist.

4. Mobile First

The percentages of mobile users are growing day by day and the mobile purchase is also growing. So it’s important to create your eCommerce website and app 100% mobile friendly to grab more visitors.

Statistics show that 40% of users will go to the competitor after a bad mobile experience, yet an alarming 84% have experienced difficulty completing a mobile transaction. That is an incredibly high number, and it shows just how great the opportunity is for companies to capitalize on consumer conversion just by creating mobile responsive and user-friendly websites.

Let’s have a quick look on the eCommerce Mobile Stats,

  • 125 Million U.S. consumers own smartphones
  • 50 million U.S. Consumers own tablets
  • 62% of Smartphone users have made a purchase online using their mobile device in the last 6 months
  • One-third of all eCommerce purchases during the 2015 holiday season was made on a Smartphone.
  • ECommerce dollars now comprise 10% of ALL retail revenue
  • 80% of shoppers used a mobile phone inside a physical store to look up product reviews, compare prices or find alternative store locations
  • An estimated 10 Billion Mobile Connected Devices are currently in use

Ignoring these trends in mobile eCommerce evolution means potentially missing out on more and more profit as these trends continue.

(Source: outerboxdesign.com)

5. High-Quality Product Images and Videos:

Your eCommerce website can be more user-friendly with high-quality content, images, and videos. 360-degree images of product models can give clear information to visitors and helps to keep visitors more time on your website.

High-quality videos showcase your products real context, features and motivate users to buy. More than 80% of online users are converting to consumers through videos.

6. Machine Learning

Machine learning another big trend in eCommerce and it is similar to automation. With machine learning, you will not only save your time in automation but also you can take better decision to convert more visitors to the customer.

According to Jason Stokes, CEO of Eastside Co, “E-commerce traffic is still dictated by search, but that the ways we can search are changing — another opportunity for automation and machine learning.

7. SaaS eCommerce Platforms

SaaS eCommerce platforms are continuously updating their products and adding new features to keep their consumers or subscribers much productive in the competitive market. SaaS maintain speed and stable cloud on-premise system. So be hurry to make a move if you are not using any SaaS eCommerce platform for your business because the benefit of SaaS is more productive for the business.

8. Easier Checkout

Now the current payment options like Android Pay, Apple Pay, PayPal, and others are providing quality and quick transactional checkout comparing to the traditional payment options. So make your website more compatible with web and mobile user-friendly and make sure to minimize the checkout process for the quick transaction.

9. Web Performance

E-commerce website performance or user experience is the most important factor to stay ahead of the competition. The performance of the website always matter for users because a website with high performance can bring more customers but few milliseconds issues can lose customers for your competitors.

Various performance checking and improvement tools for websites are available in the market you can take the help of these to know and maximize the web performance.

10. Social Shopping

All we know that social media plays a great role to reach your target market and social shopping has a massive impact on eCommerce business in this present time.

Social media platform like Pinterest and Instagram are two highly visual platforms where merchants can bring their products in front of the huge number of the customer. In 2018, social media has become the perfect landscape in which retailers can create a buying scenario by showcasing their products on apps that customers spend most of their time with.

11. B2B E-commerce

B2B eCommerce is the fast-growing e-commerce trend and firms are spending more on technology comparing to online retails. According to the source, by 2019, B2B firms will spend more on eCommerce technology than online retailers do. The US B2B e-commerce market could reach $1.1T and account for 12.1% of all B2B sales by 2020, and over $6 Trillion worldwide. The average age of a B2B buyer/researcher is now under 35 years old. 89% of buyers search online in a B2B purchase process, with 74% doing so for more than 50% of their purchases.

(Source: datorama.com)

Over To You

Over the years eCommerce trends are continuously gearing up for better user engagement and retention. As an eCommerce business owner, you need to update your business according to the new market trends to stay ahead of the competition. Hope these trends will help you in the development of your business in the mid of 2018. Appreciate if you share your thoughts with comments.

From the last ten years, Andolasoft is consistently providing eCommerce solutions and we have a good name and reputation in the eCommerce world. Let’s discuss more of our service according to your requirements.

Are you looking to develop eCommerce website or app for your business? Let’s Discuss!