Category: Information

How To Develop An Ecommerce App That Customers Would Love

Posted on by Jay

So, as time grew tough and people are expected to stay indoors longer than ever, don’t you consider taking your business to your customer’s home?

The mobile revolution is here affecting lives stronger than ever before.

Having a mobile eCommerce app is the trend today. It is the easiest way to reach your audience and provide them the services. Apps have become an indispensable part of our lives.

With the scope of the Internet expanding so well, apps seem to be a cheap solution for targeting a wider audience ensuring connectivity, across boundaries, across regions, across districts, and domains.

With the outbreak of the pandemic, online delivery of essential goods and services are no more a choice but has become a government priority. The scope has expanded to the regions where it was unheard of.

The capacity is being extended and explored. This is a high time to leverage on an eCommerce app and help push your sales and profits in the upward direction. 

Before you hire website developers at A3logics to enter the digital domain, let’s talk about the success principles of an eCommerce app. 

Principles of a Successful and High Returning Ecommerce App 

Before you plan to take your business online, let’s talk about the basic principles of a successful and high returning eCommerce app that would help your audience enjoy your services from the comforts of their bedrooms. 

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Principle 1: Assessment for Customers

When you decide to take your business to your audiences’ devices make sure it has everything that they would need.

All the services, products, and variations should be mentioned clearly and easy to navigate. The ability to bring on-screen what your customer wants is the key here. 

Principle 2: Life Is Easy for Customers

It is important that the app you are about to launch serves its purpose well. It should be designed and developed in a way that the user can easily navigate through it and make payments.

If your users get what they want in the shortest navigation, your app is going to slay the market, surely.

Principle 3: Element of Surprise for Your Customers

This is one thing that is going to earn you great ROI. Surprises are something that everyone loves!

Add some interesting elements, offers, and discounts for your customers that would make them stay connected with your business. And if you have something interesting that your customers need to know about then just a few notifications. Interesting way to market, isn’t it? 

Principle 4: Space for Your Customers

Give your customers some space for themselves. They need to express their gratitude, complaints, and reviews.

This is a great way to see if your customers love your product or not. Also, this would increase their engagement with the app. You can click here to hire Salesforce consulting services to come up with a CRM your customers can engage with easily. 

Done!

These are the four principles on which the foundation of an eCommerce app is built. It is important that your eCommerce app developer sticks to these principles before bringing something else on the stage.

Now that we know the principles let’s further move ahead and see how to develop an eCommerce app your customers would love. 

Develop an Ecommerce App That Sells!

When speaking of Ecommerce app development a lot of organizations have sailed through the turn of tides in the app market.

They all excel in building applications that are unique for each customer. Here’s a detail of the process of building an eCommerce app that succeeds in today’s market scenario. 

  • Define the Niche

The first thing before you set a store is to know what you are going to sell. This is the first step. Identify your niche and enlist the products and the variations that you plan to sell.

Studying your audience and the targeted area is a great move. When your niche is decided, the buying tendencies, popular items, importing certain stuff, etc. can be explored better.

Knowing the niche would help you determine the design and style of your app.  

  • List Essential Features

When the product engineer plans your app, it is important they enlist the features that need to include in your app.

These features should fulfill the purpose of your app and help the audience reach the desired item in the least number of clicks. Some essential features that the simplest Ecommerce app to the most creative ones should have, are mentioned here:

  • Authentication feature for app set up 
  • Categories and subcategories to search for the product 
  • Review system to increase user engagement 
  • Integrate payment methods 
  • Interesting and compelling push notifications 
  • 24*7 customer support 
  • Features for intuitive analysis 

These are just a few features that even the basic Ecommerce app has. You can further add features that would make things easier for you and impress your customers.

1. Design Element Aesthetic 

 The pinnacle of the success of your app is its visual appeal. The user aiding design makes it easier for the customer to interact with the app.

Coming up with a design that interacts with the user and provides keys and buttons to navigate easily is something that your customers would love. The important points to consider here are:

  • Placement of essential features 
  • Simplifying check-out process 
  • Ease of order placing 
  • Simple tracking 

These are a few things that your product engineer needs to consider before the implementation and development part begins. 

2. Find the Right Platform

Now, that we have moved to the development part, it is important to find the right platform for developing your ecommerce app.

It could be android, ios or PWA. Many on-demand app developers make it easier for their clients to select the right platform considering the region of their operation, the economic situation of priority customers are all the determining factors of platform selection.

The right platform makes it easier for you to reach the target market and generate the expected ROI. 

3. Test Your Application

As the platform is decided, we next move to eCommerce application development. Often developers ensure the working of functionalities and features with the help of a QA and testing team.

Some of the standard test cases that are considered are: 

  • Execution pattern Ecommerce application
  • Online payment functionality
  • Compatibility with web browsers
  • SEO and mobile responsiveness
  • Social Media integration

Testing and quality analysis of the app is important. Once the app clears this phase, you can be assured of bringing in the market a flawless app. 

4. Launch Your App

Now is the right time to launch your app. In the first phase, you would rather be interested in marketing strategies to make your app popular, before it is brought to the market.

Most companies use traditional techniques like social media promotions, google ads, video ads, and many other techniques like gaming, offers, etc to take the app to the right audience as quickly as possible.  

And with this, you are all set to hit the market with your Ecommerce mobile application!

Bonus

One thing that keeps any eCommerce based company moving ahead of its competition is its way of treating the customer and responding to their queries.

One needs to be really creative and think out-of-the-box to reflect their care and affection for the customers.

Find out innovative strategies to engage your customers with the app and you are ready for the long run. 

I’ve worked with the team at AndolaSoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Wrapping It Up!

A dexterous study of the steps here would help you come in the market with an app that reflects well. Most developers follow these steps to make sure that their client’s app is unique and innovative and hits the road to success in a matter of weeks.

If you are looking forward to coming up with an eCommerce app like amazon or eBay, all you need is to have a basic plan ready.

Let’s discuss further!

7 Reasons To Hire Dedicated Remote IT Developers

Posted on by Jay

Hiring dedicated remote resources or offshore programmers has become a new normal for Tech businesses.

The web and mobile app development companies have transitioned from an in-house resource hiring to a remote hiring framework. 

According to a Remote Collaborative Worker survey conducted by CoSo Cloud, 77% report greater productivity while 52% are less likely to take time off.

This means that remote workers can work with greater efficiency off-site. 

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Although an in-house team consists of Mobile Application Developers, Web Designers, Quality Analysts, etc, the downside is that you may not have the requirement of all the remote resources once your project is live. 

Research also suggests that 40% of project development costs can be curbed with an external dedicated resources model.

Hire Dedicated Remote Resources

Benefits of Hiring a Dedicated Team

1. Flexibility

With digital communication and collaboration tools available, technological drivers have helped businesses and remote workers. Email is the most used at 88% and 32% of them use Skype as a medium of communication. 

According to Buffer, 32% of respondents believe that a flexible schedule is the biggest benefit of remote working. With this in mind, businesses have given prime importance to hiring remote resources.

Flexibile Working

Additionally, 80% of people believe that that they would be more loyal if the employer allowed flexible working. 

2. Time-saving

The Dedicated Resources Model saves your time especially when there is a time constraint of starting a new project. Businesses save ample amounts of time on training, hiring formalities, and everyday stand-up meetings. 

3. Cost-saving

Cutting off avoidable expenses is the key objective of hiring dedicated remote resources. Costs on hiring, training, and retailing procedures. 

Cost Cutting

According to Global Workplace Analytics, 6 out of 10 employers identify cost savings as a notable benefit of remote work.

Companies like IBM and McKesson are living examples that saved $50 million and $2 million per year in real estate costs.

4. Complete Control

With a dedicated remote resource, there will reduce issues on resource availability. Professionals will be available round-the-clock for better communication.

They will be reliable post-deployment support to understand your business urgencies too. 

5. Improved Infrastructure

When you hire dedicated programmers, be sure of getting an improved project infrastructure. You won’t regret your decision if it’s planned and implemented right from the beginning. 

6. Cross-team Complexities

Hiring dedicated remote resources reduce the complexity of cross-team communication and coordination.

A mobile developer can complete the work of another person who could be on off-hours for a specific module. In essence, no complexity or confusion takes place when two people are working at two different times. 

7. Privacy Protected

An NDA agreement refrains dedicated remote developers from working with a similar software vertical. When you hire dedicated developers, the NDA signed ensures of privacy of your software product. 

Hiring Mobile and Web Developers

Web & Mobile App Development projects require and hire developers with greater capacity to handle the pressures of changing project demands. 

For example, to get develop an iOS app, it’s always sensible to hire a dedicated developer who understands the importance of deadlines and optimal quality. 

When you hire Mobile application developers, communicate directly on an update on the ongoing progress of your project. 

A web application developer on the other hand understands your product and design needs. It’s apt to hire dedicated resources for your project that offers tangible benefits, contributing to top-level organizational goals.

Business giants that hire Dedicated Remote Resources

Research indicates that 70% of workers worldwide work remotely at least one day per week. With this, let’s see what some of the business magnets have to say about working remotely. 

1. Facebook

Facebook founder Mark Zuckerberg announced hiring more remote workers post-pandemic. With this, he also mentioned moving half of Facebook’s operations remotely in a span of 5-10 years.

2. Shopify

Popular eCommerce giant, Shopify announced that offices would remain closed in 2021. “Office centricity is over,” tweeted Tobi Lutke, the Shopify, CEO. Being a ‘digital by default’ company, Shopify wanted to rework this new normal with its employees. 

3. Hubspot

In one of the interviews, Hubspot mentioned that his team has already started working in a remote environment.  He also added that the remote working set-up has worked to an advantage for the company’s teams.

4. Twitter

Micro-blogging platform Twitter announced that it will let employees operate from home on a permanent basis. 

5. Coinbase

Coinbase, a cryptocurrency exchange platform announced adopting a “remote-first” policy. 

Steps to hire Dedicated Remote Resources

1. Define your Objective

Resource planning and budget go hand-in-hand when finalizing an objective. 

The more specific a project, the clearer it becomes to hire the right talent. Segment a goal with consideration to your budget capability and what you see your goal being achieved with lesser hassles. 

I’ve worked with the team at AndolaSoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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2. Decide your Requirements

Deciding on your requirements depends on a few questions. This can be largely based on your budget, time, and talent you’re hunting for—

  • What type of developers would you require?
  • How much time will a project require?
  • What technology developer do you need?
  • Will the resource match your budget and the quality you expect?

3. Fill up the Expertise Lack

Check up with your in-house team about the expertise your team lacks. 

Analyze the already existing skills in the in-house teams.

Identify loopholes in the projects your team faces:

4. Checking the Developer Portfolio

Take a portfolio glimpse into understanding the creativity and analytical skills of a developer. Reach out to developers who have worked on a live project recently. 

The final output of a resource says a lot about how your product will look like. 

5. Reviews, Budget, and Expertise

Contact companies to hire remote developers. Examine their evaluations, portfolio samples, budget, competence, and parallels between your project and one they’ve completed previously.

6. The Engagement Model

Engagement Model

A dedicated resource model is a form of a business engagement model that clients prefer when they need a skilled IT team to develop a website, mobile app, or software. Its cost-effectiveness and time management plays a crucial role here. It allows a company to choose the type of talent it requires and manage them in the way it sees fit.

Wrapping up

A dedicated resource model can prove a game-changer as it’s very flexible. It provides a certain degree of autonomy with modern standards while handling client changes. This is a necessity to maintain remote working cultures. 

To wrap it up, with well-managed and transparency in contracts, software budget control, clients can manage costs quite seamlessly with the dedicated remote resource model. 

With the rise of flexible work practices, it’s needless to say that dedicated remote hiring is here to stay. 

Major Android Features to Enhance Your App Development

Posted on by Priya Saxena

After much speculation, finally, Android 11 made its debut on September 8th, 2020, and the whole Android application world is going gaga over it.

Undoubtedly, the Android 10 operating system witnessed a great deal of success in the past. The most common and highly acceptable platform Android constantly improves the functionalities and user-experience every single year.

This time around, Android 11 is making headlines everywhere owing to its advanced features, seamless integration with multiple devices, and commendable performance.

The latest version Android 11 has impact Android application development services giving a new path of success to developers and proficiency to users.

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In this blog post, we will look at the major android features to enhance your app development.

Let’s get started.

Major Highlights Of Android 11 Operating System

1. Chat Bubbles

Chat Bubble did not make any impact in the earlier version of Android 10 and got faded away in the background. But the Android 11 version is all about improving communication and notifications.

If you have ever used a Facebook Messenger on Android, then you must know what we are talking about.

Just like in Facebook Messenger, you see a conversation floats like a bubble on your smartphone screen, you tap it to send replies or read the message, or can close the icon as well.

Similarly, the Chat Bubble feature is now available with all the communication apps in Android 11. It allows users to do other tasks on the device and see a chat bubble appears if anyone sent you a message or receive a notification.

2. One Time Permission

Google has introduced several privacy settings in Android 11 including the One-Time Permission feature. It allows users to install an application and provide accessibility in just one tap.

Earlier, when you installed a mobile app, you have to permit access to your media, location, camera, and more.

Now, with the newly launched feature of One-time permission, you can allow access only one time and have more control over the privacy settings.

3. Notification Control

For the first time, Android’s latest operating system Android 11 comes packed with the feature of three notification categories including Conversation, Alerting, and Silence.

While the latter two were already available in Android 10, but the new version offers major improvements in them.

Conversation notification allows you to see all the chat notifications on the screen including chat apps, text messages, and Instagram. On the other side, you can silence notifications with the Silent feature.

4. 5G Support

5G network support has already made a blast in the marketplace. A lot of brands offer foldable devices fully incorporated with a high-speed 5G network.

Thus, to match the pace of higher speed and efficient connectivity, Android 11 also supports 5G for video streaming, network accessing, and data sharing.

You can all for this new update along with Android application development services.

5. Built-In Screen Recorder

There is no need to download a third-party app to record the screen functionalities. The new Android 11 comes with in-built screen recorders that allow users to drag and drop the feature to record the screen with utter ease and comfort.

It also features an in-built audio recording without connecting your mic to record the sound simultaneously.

6. Smart Controls

Smart Home controls have changed the concept of managing devices to control temperature, switch on/off lights, and other operations.

For accessing the same, you have to install a Smart Home application to control electrical devices.

Android 11 brings new advancements in such technology. In this, you will find an in-built app to add home services and have full control over the same.

You can add up to 6 devices like lights, air condition, smart-TV, security cameras, smart doors, and more.

7. Dark Theme Scheduling

The earlier version of Android 10 made an impact with its Dark Theme feature to enable the dark mode manually.

Android 11 appears with the advanced feature of selecting two different metrics to enable/disable the dark screen mode. It could be during selected hours of usage or sunrise/sunset as per your requirements.

8. Better Media Controls

An Android user had to switch to different audio modes for listening to the favored choice of music. Sometimes, you select the Bluetooth device mode, in-built speaker, or Smart-TV inputs for listening to the desired choice of songs.

Now, Android 11 does create such a ruckus of switching to different audio modes. The new operating system lets you select the mode from the notification section itself without enabling or disabling the mode from the application itself.

9. Live Location Using Pixel

Sharing one’s location eases up the burden of finding ways and directions to reach your friend/relative or any person. But how about you see the real picture of that shared location?

It will be beneficial for users to locate the area using the location shared coordinates and picture.

In Android 11, the pixel does the commendable job of sharing live location along with the exact pace to respective respondents.

10. Privacy for Enterprise Usage

If you have received a separate smartphone from the office for official use only, then you must know its limitations to commercial usage only.

Generally, enterprise IT guy has a close eye on such enterprise devices to track locations, usage, issues, and updates. Thus, one has to carry a personal device also for regular usage.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Now with Android 11 comes into place, there is no need to carry two devices at a time. Android smartphones endowed with the new operating system features a personal profile and work profile mode.

You can switch to any mode for the desired usage without having any effect on the other mode.

It brings comfort to carry a single device only having accessibility to both personal and official information.

Wrapping Up

Experience a new and advanced mobile application user experience with Android 11 that is the 18th version of Android. It is the future of enterprise applications endowed with innovative features and functionalities.

If you are thinking to develop Android 11 powered apps for business then hire android app developer and jump-start your enterprise development process.

7 Powerful SaaS Marketing Strategy: A Step By Step Guide

Posted on by Jay

In the era of digitalization, the world of business has seen a drastic change. The internet has made it possible for businesses to expand their reach and target a worldwide market. However, this comes with its fair share of challenges. With the abundance of merchandise available, it’s difficult to stand out and make an impact. A marketing strategy is the key to success in the digital world. For a SaaS company, it’s important to have a solid marketing strategy. This will not only help you gain traction, but also drive your sales and monetize your business efficiently.

With the global SaaS revenue hitting $105 billion this year and then expected to cross $141 billion by 2022, it’s tempting to join the bandwagon and develop your own SaaS business.

However, the SaaS business model is quite complex and that’s why your execution needs to be on point from the very beginning.

The pandemic has hugely impacted our lives, with several business sectors barely surviving to stay afloat.

The rate of cloud adoption globally, has grown significantly this year, as many companies that were not in the cloud already, were compelled to migrate to it by enforced remote work.

In fact, the new world order has seen Software as a Service (SaaS) gaining prominence like never before.

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With limited budgets and accelerated digital growth, SaaS has become the ultimate choice for enterprise IT investments – whether big or small.

So, what makes a strong SaaS business? Here are 7 powerful SaaS marketing strategy: a step by step guide that will help you start off on the right foot from the new year.

Offer A Solution For A Problem

The first thing you need to do is ensure that you are addressing a certain problem and you are offering an effective solution for that problem.

Start by identifying a problem you’ve struggled with and think about how you can solve it in the best possible way.

Another option is to think about how you can solve a certain problem better, cheaper, or faster than your competition.

Having industry experience can also be very helpful as you will be able to identify a void that you can fill.

The bottom line is, if you don’t solve a problem, you don’t have a business.

Write A Plan

Writing a plan is the best way to put your idea onto paper.

This doesn’t mean you have to write 100 pages; you can start with a single page pitch that roughly covers the following:

Strategy section which will contain a short description of your SaaS business and your UVP, the problem you are solving, as well as your solution to that problem (i.e. your product).

This section should also identify your target audience and your competitors and say what makes you different from them.

Your tactics, i.e. the channels you will be using to sell your product, as well as the marketing strategies that you will be employing in order to attract customers.

Include a list of your core team members, as well as the resources you’re going to need.

A SaaS business model. This section will state how your SaaS business will make money. At this stage, include only your key expenses and primary revenue sources.

Once you’ve validated your idea, you’ll be able to revisit your business model and create a detailed cash flow forecast, sales forecast, and expense budget.

Make Some Market Research

Now you have your plan but at this point, it’s just a list of assumptions. In order to determine whether your assumptions are right, you need to validate your idea.

In other words, you need to find out whether your idea can be turned into a viable business that actually makes money.

The best way to do this is by talking to your prospective customers. You can get the necessary feedback by running search ads, launching a coming soon site, or launching a Kickstarter.

You can even go door to door or talk to people face-to-face to find out if they would like a product like yours.

Based on the feedback you collect, you’ll be able to revisit your idea and adjust or refine it.

Or, you might determine that there is no market for your idea and come up with an entirely different one.

Another way to validate your idea is by researching your competitors to see what solutions they’re offering for the same problem.

Is there anything that customers want but don’t get at the moment? What could you do differently and/or better than your competitors?

Get The Pricing Models Right

When it comes to your pricing models, you need to test and be ready to make changes in order for your pricing to fit what your customers are prepared to pay.

And having in mind that the competition in the industry is fierce, this might mean offering your product for less than you believe it’s worth, at least at the beginning.

Performing a thorough check on your competitors is a good place to start.

Determining their average, lowest, and highest prices will help you determine how much you should charge for your software.

Brand To Set Yourself Apart

As we mentioned earlier, the competition in the SaaS industry is fierce, so you need to figure out how to brand and set yourself apart from the others.

This means developing your own tone of voice and investing in design. You can leverage tools like Canva to workshop brand colors, logos, and designs even if you have no design knowledge.

You should also ensure that your messaging is consistent and that your partners, vendors, and clients understand who you are, what your vision is, and how you serve.

Finally, don’t forget to pay attention to your domain.

No matter how insignificant it might seem, choosing a good domain is a key part of your branding strategy, as it will give you credibility and an advantage over the competitors.

If possible, stick with a .com domain name that is short, memorable, and easy to spell.

Prepare A Solid Marketing Strategy:

Content marketing is especially important for SaaS businesses. Getting started with content marketing isn’t hard; all you need is a company blog where you will create content that will help your prospects solve their problems and share your expertise on certain topics to establish yourself as an authority.

Participate In Online Communities

Another way to establish yourself as an expert is to participate in relevant online discussions and comment on other people’s blog posts.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Figure out where your potential customers like hanging out online and try to get coverage in those locations. It can also be useful to get listed on all the big SaaS directories in order to get initial feedback about your product.

Final Thoughts

The most important thing you should do as a SaaS business is to get your product out there. As long as you have a working plan and a willingness to make changes, your business will stand a chance against the competitors.

The Important Elements For Better ECommerce Conversion

Posted on by Jay

In the last 9 months of COVID situation, eCommerce development is considered as the most important development for online product selling businesses. Due to the lockdown, more and more users are turning their heads into the digital world to do business and generate high revenue.

“50-60% of the business contributors are a direct outcome of eCommerce development and designing.”

Having an eCommerce website to represent your business, you need to make it convenient to shop anytime, anywhere across the globe with any device as well.

So, anyone can get your products or services online with a few clicks on a mobile device or computer without the need to visit any store nearby.

And the great part of an eCommerce website is that it also provides the product comparison with an efficient and simpler manner.

Somehow, it is not as easy as it sounds. Due to heavy competition, you need to make your eCommerce application more user-friendly to make your application stands out from the crowd.

Here I have mentioned some of the elements that can help your eCommerce website to make better conversions.

Responsive Design

A first needed element and almost every person caring a smartphone and with the help of which they can also do shopping in a convenient manner. This is where the need for responsive design arises.

Responsive Design

The Responsive UI makes the website accessible on different mobile platforms and desktops.

So, It makes the eCommerce web application more usable for consumers and enhances the online product sale.

Choosing the Right Ecommerce Platform Selection

Choosing the right e-commerce platform for eCommerce development gives flexibility, scalability and expandability to the users of the industries.

Choosing the Right Ecommerce Platform Selection

Among different eCommerce platforms, the common platforms are WordPress, WooCommerce, Magento, and Shopify, which has empowered numerous online retailers and brands to grow.

Highlight Products with Description

The e-commerce website works well when the design is matched with the product. Its main purpose is to showcase the product and description that defines the website to viewers.

Besides, an e-store must have a perfect text, color scheme, theme and images to highlight the products with description and keep it coherent for consumers.

Check-Out Option is Mandatory

Check-out options are necessary for e-commerce website because all customers don’t prefer to create an account every time they visit any site to purchase a product.

Check-Out Option is Mandatory

Adding check-out options removes the barrier for customers to shop and thus, increases the conversion rate too. It provides an easy way to shop online and attract more buyers towards any business.

Easy Navigation

Keeping the search features and web pages easy to navigate assists customers to find the exact products the customers want.

This is because, if it takes a lot of hassle to show the product, then there are chances that people might turn away from the website. Easy navigation helps people to find the product in categories easily without spending much time.

Website Speed optimization

The speed of an e-commerce website is important to gain on online business.

No user wants to be on such site that takes much time to load the page and they might switch to another website after a few minutes.

The speed of website should be optimized in order to make it run smoother and give better results.

Site Security

In e-commerce websites, people have to provide personal information such as bank details, account number, address, and mobile number etc. to shop for the products and access the payment.

Site Security

Ideally, these websites are built with a secure socket layer to encrypt the information stored on the site.

Conclusion

There are some website owners who have a mindset that eCommerce development is just to get more customers online.

But, these types of websites are also used to expand the product pages and even, much more.

So, when go seek eCommerce development, develop the site wisely and try to consider all the above things to develop the best site.

How Automation can Robust your B2B eCommerce Business

Posted on by Jay

A strong relationship with partners and customers is critical for B2B businesses. This needs to be reflected in the successful B2B eCommerce strategies.

Nowadays, the B2B eCommerce model moved beyond from just transactions to putting more emphasis on relationships and automated ordering systems.

With these relationship-centered B2B eCommerce models businesses are reducing their spending efforts on low-value tasks and focusing on Extended interaction with long-term business trends, multi-party deals, and on more complex transactions.

This new model has made numerous impacts on the eCommerce business. In fact, some of the techno giants are saying B2B is surpassing the B2C.

What is B2B eCommerce

Well, B2B eCommerce is the typical exchange of products and services between 2 different businesses or companies through the electronic platform. Or you can say, buying and selling the products on the web as the exchange media.

B2B eCommerce business is not limited just limited to selling and buying. It may cover many aspects like;

  • Business Relationship between 2 companies
  • Product information and research
  • Technical learning
  • Product Ordering & Tracking
  • Technical Support, Training and Services
  • Document exchange like User guide, etc

So, technically it brings a lot of value to this process.

Now see, where the “Automation” term is fitting in this process.

B2B eCommerce Automation

What comes first to your mind when someone says “Automation”? In general, it sounds like robots are assembling cars somewhere in factories. But in B2B eCommerce it is not an artificial intelligence SKY-Net-like program.

The “Automation” in B2B e-commerce context is the use of a computer programmed software tool to complete the tasks without human intervention.

Automation spot the patterns in data and make the decision in a fraction of a second.

Now come to the basic topic of this article. How this Automation can help the eCommerce business for a better result?

Benefits of B2B Automation

Let’s go through the five ways that automation can improve your B2B eCommerce business today.

Reduce Errors:

The manual data processing always makes a tiny glitch and these small errors can cost millions in a year.

Just an example: If a B2B seller would make a misenter in an amount at the time of creating purchasing orders, it can cause chaos for both.

To avoid such types of errors you can integrate an automation layer to your eCommerce Application.

So, the orders can be created and communicated without any risk of human errors or even without human introversion.

Basically, no manual intervention is necessary when the electronically generated documents are passed back and forth between seller and buyer.

Get rid of Workflow Friction:

In B2B eCommerce workflow, a great deal of friction is generated that involves manual moving of information from one end to another.

By the intervention of an automated eCommerce cart management system with the inclusion of invoicing programs can make the progress much smoother.

So, the waiting could be over for a work process like open, read and respond to the email, etc.

As both the buyer and sellers waste their time in moving the information between the system and associated people, an automated system can help them to do it faster.

Better Relationships With Customers

Business to Business buyers are decently becoming more enthusiastic about the benefits of integration and automation.

The integration of Automation creates a more intuitive and easier purchasing experience for buyers with automated catalogs.

Better Relationship

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Relying on automated platforms, it is significantly more effective when B2B sellers offer a straightforward path to data exchanges such as order confirmations, purchase orders, shipping notifications, and invoices.

Get Paid Faster

With a manual workflow, the B2B sellers process invoices manually. A dedicated resource creates invoices manually and emails those to the buyers.

And on the buyer side, whoever is responsible gets around to opening the email manually, and getting approval for paying.

Automated Email

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Whereas in the automated system invoices can be created and delivered automatically.

As a result, the buyers opt to pay automatically, and for the invoices, those are required oversight, the right person will see it and react more quickly.

Focus On What Matters for You

Somehow, people worry that automation is taking place in some jobs, and there is a kernel of truth in that.

The automation system will replace some human roles, but it will also encourage us to focus on what matters most for us and for our business betterment.

For example: The automation system will allow the salespersons to focus more on sales and upbringing new business rather than getting stuck in time and paper.

This will definitely reduce the cost while increasing revenue.

Conclusion

There could be many ways that workflow automation helps your B2B business right now. But the proper planning and execution of the strategies can make your eCommerce website a winner.

The eCommerce application development planning is not much exhausting work, but it requires proper knowledge and customer satisfaction points.

You should develop an appropriate site for online business in which users can easily manage their shopping items and place orders.

For a prosperous future of B2B eCommerce, businesses must have to work with the technology and data firms.