Mobile Archives - Page 6 of 12 - Web and Mobile App Development

Top 6 Mistakes Developers Make While Developing Web or Mobile Apps

Posted on April 24, 2018 by Junaid Ali Qureshi

Thinking of developing a web or mobile app? You have great ideas!

But you need to be very careful because ignorance of key app development techniques can make your great app a total flop show and put all your hard work down the drain.

Don’t worry too much though because if you take care of the often-ignored aspects that are mentioned in this article, you can come up with a very enticing app that users will love.

Here we present to you the six common mistakes that developers make while developing web or mobile app.

1. Ignoring Analytics

(Source: sunzu.com)

The biggest mistake you can make right now is to execute an app and have no clue about its performance in the market.

Just like we use Google Analytics for tracking the performance of a website on the internet, we can also use it and many other analytics tools for app analysis as well.

With analytic you can keep in track with crucial performance indicators likes user engagement, retention and daily active users etc.

This analytics helps you to target your market and users.

2. Incorporating Too Many Features

As a developer, you always need to consider your consumer as a human being and not some static consumption machine.

So, straight up throwing tons of features at your consumer base will not help your cause. You need to carefully consider the most important features that your app must have.

Remove anything that side-tracks from your goal since it will only hinder the user experience.

Consumers can only take in so much at a given time and therefore, some features are better left for a separate app.

Start with the basic features and then, using analytics and user feedback, move towards integrating more features down the road.

Make sure the main interface of the app stays minimalistic in nature and then branch out more features to the secondary screens.

3. Neglecting UX

(Source: pinterest.com)

As a developer, the user should always be on your mind. You need to think through the usability of your app.

Do the features you offer actually have a meaningful purpose?

Should the app look good only?

Is your app all the beauty and no brains?

You need to answer all these questions with considering the needs of a user.

There have been loads of apps which had old fashioned and bare bone visual design, yet they succeeded. But how?

They were immensely resourceful and purposeful. Their simplistic design made them extremely easy to use.

Draw out the apps schematics well in advance and keep brainstorming for making the experience easier. The focus, thus, should be on the ease of use of an app.

4. Cross-Browser/Platform Incompatibility

There are a variety of browsers out there and a variety of operating systems. Each has its own requirements and a dedicated set of consumers.

When developing an app for the web, always make sure to test it thoroughly on the three current dominant browsers of the internet, namely Microsoft Edge, Google Chrome and Mozilla Firefox.

Each of these has slight variations in standards but, only minor tweaks are required

On the other hand, if you’re making an app for a mobile device, make sure to target the OS with the greater outreach first.

Google’s Play Store and Apples App Store are the dominant app marketplaces for mobile and both have entirely different architectures and protocols.

Plus, updates should be kept in mind for each separate version of the app, usually starting with Android first due to its larger consumer base. Experience developers who can help you get through this hurdle.

5. Purpose Built Security Methods in the App

(Source: intellisyn.com)

When it comes to security, always trust on methods that have been thoroughly tried and tested. This ensures that attacks from hackers will have a less likely impact on your web app.

However, many web developers tend to veer in the direction of creating a self-made security system.

They do it with a belief that the attackers have not encountered such a unique system before and would be dumbfounded by its newness.

It sounds good no doubt, but it is not practical. Hackers and other online attackers are known for their propensity in exploiting existing security systems.

So, a new security system will likely have its flaw exposed by a hacker earlier than even its own developers. Therefore, stick with tried and tested security platforms for your web app.

6. Overlooking Navigation

In apps which are particularly resource-rich, it is very necessary that they are managed quite well, otherwise, the user will be lost.

Among the important aspects of a user experience, smooth navigation between content in an app is a must. This can be done on both visual and execution level.

The transitions between the content can be made such that it shows the direction and flow of the movement of content.

This easily allows the users to navigate to and from to the precise location of the content.

Similarly, the data should be linked such that in a branched data scheme, the user can jump back to one specific spot instead of having to find the content all over again.

Navigation, thus, should not be neglected.

Over to You

Developing web and mobile app is not a big deal but making it user-friendly and secure are most important.

To target the competitive market with an objective to get more users and provide them smooth engagement, your developer needs to avoid the above mistakes which are very common.

We have experienced web and mobile app developers to convert your ideas to initiative app which can stand in your target market.

How to Maximize User Engagement and Retention of Mobile App

Posted on April 19, 2018 by Jay

It’s always thankful to you that you have done a mobile app for your business to reach mobile users. The success of your mobile app always depends on the user engagement and retention. Getting people to download mobile app is not a big deal but keeping them engaging with the app is much more required to retain and generate revenue.

Mobile App engagement and retention are two different metrics which provides the real insight of app success. Low engagement and retention of apps lead failure to business but high engagement and retention help in business growth.

Mobile app engagement is the activities of users on your app after downloading and user retention is the percentages of users who are returning back to your app within three months of their download time or from the first session.

We featured on Top Hybrid Mobile App Development Companies at App Developer Listing!

Conclusion:

User engagement is the primary factor of the mobile app. To maximize the retention and engagement you need to come up with creative ideas and these should be properly implemented by your mobile app developer.

Are you looking to hire Mobile App Developer! Consult Now

How To Increase Your Mobile App Downloads

Posted on January 22, 2018 by Lori H Morrisis

You have finally built a mobile app of your own! You really love your app icon and design, and it works perfectly on all of the devices that you tested it on. You found a competition-free and unexplored niche.

There is just one problem (and unfortunately, it’s a major one): your app isn’t being downloaded by anyone.

If this is the case, then you have encountered the same problem that numerous app developers encounter after their apps have been published.

Don’t get discouraged – if you would like the entire world to use your mobile app – you can make this happen.

You can start making some real money after you begin getting downloads.

It just takes the right knowledge and some effort in order to get attention for your app from the masses. In order to learn all of the best ways for increasing mobile app downloads, first, you have to understand how people download apps.

Let’s discuss some essential mobile application development language.

Most likely you have a basic understanding of what search engine optimization (SEO) is. But do you know about app store optimization (ASO)?

In terms of your app’s success, they are quite similar, but ASO has an even bigger impact on your app’s listing than SEO does for Google’s search results. In addition, ASO specifically increases your app’s visibility in the market. The higher its rank is, the more people will be able to find your app when doing a search.

After your app has been found by a user, ASO helps to determine as well whether or not the person will download your app. Your ASO is affected by a number of different factors:

Positive Reviews – A mobile app with more positive reviews will have a higher rating. When an app is highly rated by users, it will be ranked highly also, which will increase the number of downloads the app gets.

App Downloads – The higher the number of downloads your app gets, the more it will receive. To rank highly, the goal of an app published should be to get steady amounts of downloads.

Keyword Relevance – Apps that have popular keywords in the description and title will get more downloads.

Revenue – Apps that have a good revenue generation record will receive more visibility in the app store.

Country – Your ranking for a region might be influenced by regional success. There can be a snowball effect when your rankings are boosted in multiple regions.

Back links – Your app rankings can be improved if you have back links points to numerous relevant pages.

Social Proof – The popularity of your app across various social media platforms may affect its rankings in the app store – particularly on Androids. Google+ shares and +1’s can determine whether your app is ignored or noticed by users.

App Starts – How many times your app is actually opened by users can impact your ranking significantly.

Retention – Your rankings can be affected by how many people keep your app for 30 days vs. how many uninstall it. Your app description should be catered heavily towards your target audience in order to ensure retention.

When all of the above is taken into account, it can change how the general public perceives your mobile app dramatically, and how the app store algorithms treat it.

Now that you better understand the fate of your app after it has been published, we can take a more detailed look at some of the best ways to increase downloads of your app.

Get an Enticing App Icon Created

The first thing that somebody will see inside of the app store is your app icon, so your chosen design is crucial to your success. When users are scrolling through an app store, your icon should pop out and be recognizable and eye-catching.

Be sure that the design you use clearly represents your app. It needs to provide a clear idea of what users will get after they have installed your app.

Your app icon should be straightforward and not be too flashy. It is best to keep things simple – you don’t want it to be too confusing or look cluttered.

Social Media Outreach

Even before making decisions regarding which social networks you want to use for building the public persona of your app, you first must decide which angle to get started from. That means that the social media voice that you use needs to match the personality of your app.

What does your app resemble? If it was a human, what would it act and sound like?

Use that voice on a consistent basis whenever you are posting. If you have a cool and edgy app, then don’t use bland business language and bore your fans. However, if you have an app that is geared for young professionals, then that type of business language might be well-suited for your audience.

The social media platforms that provide the most attention for apps are:

Twitter
Facebook
Pinterest
YouTube
FourSquare
LinkedIn

Don’t just post promotions and information about your app on the social platforms. Instead, engage and create conversations with fans. To increase engagement, respond to the comments in the voice of your app. This type of relationship will help to increase the amount of positive word-of-mouth you get for being committed to your users, and as a result, will increase your downloads.

Effectively Market Your App

Don’t get too conservative with your marketing budget.

Marketing is typically used structured over several months or weeks. However, if you would like your app to see a sharp spike in the number of downloads quickly then, concentrate your marketing spend all within a short time frame.

In order to roll out a comprehensive marketing campaign at the same time does take dedication and courage, but you can see some outstanding returns when it is done successfully.

Depending on how much your total budget is, you should spend your money within a couple of days or at most a week. Your advertising should be spread across the most popular channels that your target audiences use, and may include the following:

Social media
Websites like Digg and Reddit
Relevant magazines and blogs
App directory sites
Content marketing
SMS marketing
Email marketing

You will receive many of your downloads from organic searches, however, you will also get a lot of downloads from the landing page on your website. That is why you need to have a webpage created that is dedicated to your new app and has a clear call-to-action that tells users to download the app.

Request Reviews

If you are able to get positive reviews from your app’s fans, it will result in an exponential increase in your downloads.

Reviews declaring that your app is valuable or that state that it provides an excellent user experience are great testimonials that tell other users that it is worth it to download your app.

You may be tempted to buy fake reviews to increase how much attention your app gets overall. However, if the app store discovers you have used that tactic, your app may be suspended.

Organic reviews coming from real individuals are much more valuable for your app compared to ones that are fabricated since you can learn from them also. They will not only provide other users with feedback and a better understanding of the app, but they can also tell you what things need to be changed or fixed.

Request reviews from various individuals who have real influence. Critics from major tech websites and popular You Tubers with big audiences are some excellent targets to send requests to.

Mention in your press release that you want to get feedback on your app. The media outlets in some cases will have somebody on their staffs already who reviews apps.

Since you alerted them to something that relates to your product, they might return the favor and give you a positive review. After a publication has reviewed you, then contact all the smaller outlets you reached out to previously. Tell them about the new article. It may cause them to write their own review.

In the end…some closing points

It isn’t always easy to achieve getting more downloads of your app.

However, if you follow best practices and use the tips above, you will see a significant increase in your app store rankings and downloads.

Always keep in mind what your target audience’s preference is when trying these strategies out. What works the best with general consumers may not work the same for your audience, so keep their best interests in mind when using these tips.

Are you looking to Increase Your Mobile App Downloads! Consult now

We featured on Top Python Mobile App Development Agencies at App Developer Listing! From the last 13+ years, Andolasoft is serving customers as a globally respected web and mobile application development company.

Strategy That Makes Enterprise Mobile App Development Easy

Posted on January 9, 2018 by Jay

Both mobile app and mobile app development is growing like wildfire, huge business and personal requirements are looking forward to the strategy that makes Enterprise Mobile Application easy.

By using enterprise apps by your employee, you can get an extra 240 hours of work each year.

Smartphones and Mobile systems are important in the postmodern era. It is a small yet potent device that is omnipresent with almost all spheres in the daily routines. Whether for grocery shopping, searching for a food outlet or getting the right birthday present.

Never miss an update from us. Join 10,000+ marketers and leaders.

Join for free

With the present day apps which were known until a few years ago, it has become a necessity more than a choice. So much that you can observe a visible synergy between people’s behavior and with the capabilities of their mobiles. The increasing use of smartphones with portable devices has completely changed the way of communication with enterprise software solutions.

The opportunity level is much higher and you would be able to reach your target audience. Both startups and enterprises are rushing to mobile app development to reach to their segment of users.

According to a report by Statista, in 2021 there were 276.8 million people in the U.S who accessed the internet by using mobile devices. Whereas in 2023, it is expected to reach 287 million mobile internet users. At present more than 83% of the U.S populations are mobile internet users.

Users are spending 90% of their time in Mobile Apps alone.

Both play store and app store are loaded with millions of amazingly featured mobile apps. You can find more than 2.8 million apps in the play store and 2.2 million apps in the App store.

(Source Statista and TUNE)

With the growth of mobile use and app downloads, mobile app revenue has also grown up.

Even in the black Fridays mobile apps are generating revenues, In 2015 – global mobile app revenue was about $70 billion; in 2016 this number reached $88 billion and 2020 the expected mobile app revenue is expected to cross $180+ billion. That’s big.

Let’s have a look

(Source: businessofapps.com/data/app-revenues)

“Mobile apps are becoming the primary way that users across all demographics access and activate content, services, commerce, and critical business applications. This turns up the pressure on organizations to anchor business applications on mobile platforms. It’s clear that enterprises no longer consider mobility the last step toward implementing a business application.”

Peggy Anne Salz, Lead Analyst, MobileGroove

Mobile App must be formulated, well thought over and built to reach a wider customer base and should be friendlier in mobility.

Because users are not always the same and they do not always stick to using the same device and same connection.

Mobility applications with Mobile Enterprise Application Platform (MEAP) development cycle can solve the enterprise level problems.

So now a question might come to your mind –“Is your developer adopting the MEAP rules with mobility technology to develop your enterprise mobile app?”

Here are the basic rules;

Must be compatible with different mobile applications
Must be compatible with different mobile operating systems
Compatible to integrate with different back-end data sources

Enterprise mobile app helps you to be connected and updated with your team or working networks. Data can be accessed anytime through your mobile device and allow your team or employees to access date through their personal devices instead of providing them company smart phone.

Personal devices can safely and easily manage enterprise mobile apps and this is cost effective for companies and not to invest more in smartphones, laptops etc.

So, are you looking to develop enterprise mobile app for your business?

The idea is not bad to go for an enterprise mobile app but you need to adopt the right strategy to get the things done in the right way. You need experienced team or dedicated developers with high level of security for development.

At Andolasoft we have delivered some of the most awesome mobile apps by utilizing our experience and knowledge with most comprehensive enterprise mobile app strategy to simplify your entire business process.

Our objective is to provide mobility solutions which not only save your money but also save your time.

Let’s have a look at the – Strategies for enterprise mobile app development

1. Annalise Your Product Or Service Matrices:

Before taking any decision, you need to analyze your user and customer behavior towards your product and how they are responding to it.

You need to deep-dive with your mobile users and if you are a SaaS application development company, analyse how your product is used by various devices, operating system and the usage part, and from where users are churning out.

2. Develop A Baseline Standard

Once you have a mindset for the development after knowing the necessity of an app, you need to prepare a standard baseline against your planning. This will tell you the future of your app development process.

You don’t know what is hot in the market right now and what will be in the next future. So, time to do some research on how the industry is moving.

I am sure; this will surely help you to prepare a standard baseline for your app.

3. Prepare Complete Road-map

Roadmap gives you a clear vision with various steps and processes to reach your goal. Technologies are changing day by day and people prefer to get acquainted with smart features.

Your present app features may not come to picture in next two years or the features might have become obsolete.

This also helps your mobile app developer to make sure plan-out and put algorithms that are flexible enough and can quickly adapt to new features in new devices.

Roadmap can also show you the approximate resources, their skill you need and the development time that would be required at the very said time.

4. Collect Feedback

Gathering feedback from users and your customer about your product, always helps to develop a better app according to the need.

The smart way of gathering feedback is, inviting your existing customer to use your product at each step of your development process. They will love to use it and will let you know there feedback on your product.

5. Start Communication To Build Foundation

Mobile trends are changing each week.

You need to very closely monitor your user’s activity and all your matrices. This creates opportunity for a direct communication with your users. To keep connected them with your app, ask their problems, what their difficulties are, what they are thinking about your app and what new feature will help them to manage their jobs etc., better.

Collecting info in regular basis can deploy your flexible code to latest features helping you to scale.

6. Employee On-boarding

With an enterprise application development enhances the on-boarding process. The app mange all the information regarding staff certification, and saves time and efforts.

7. Supply Chain Control

The Mobile applications for companies deal with many supply chains that deal with many features for accurate planning, managing transportation and courier’s work.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

With the business enterprise applications you can optimize the supply chain management and save lots of money.

Conclusion

Development of enterprise mobile apps is not easy for everyone.

It needs solid experience and knowledge to catch ‘n’ understands the exact requirement and guide the app development according to it.

It’s not very easy to gather information or feedback for newly launched products.

The enterprise mobile app graph is reaching new heights. Looking for help! Consult With Us Now.

The Importance Of Mobile Quality Assurance

Posted on November 28, 2014 by Jay

Mobile phones are being designed for the needs of urban warriors who want to do everything on the go. The mobile ecosystem has gone beyond the boundaries of telephony.

It records activities, provides event alerts, keeps users in touch with their personal lives and assists in business processes like closing transactions and completing payments. These advanced smartphone capabilities are giving rise to novel ways which addresses the needs of customers, employers and partners.

Mobile Application Marketplaces are becoming very popular day by day, and many companies are facilitating users to download various app. Websites are also being built as responsive for better browsing experience on various handheld devices.

Challenges of Mobile Application Testing :

Now-a-days, people are accessing the Internet and digital content in general more and more frequently from mobile rather than a traditional device. Mobile devices are built on a variety of operating systems that include multiple versions of iOS, Android, Windows, BlackBerry, Symbian, Bada and Brew, etc. Many years ago, the importance of Mobile Quality Assurance became apparent to the mobile development community.

Never miss an update from us. Join 10,000+ marketers and leaders.

Join for free

Mobile Quality Assurance has needful key focus areas such as “Functionality”, “Performance”, “Usability”, “Automation”, “Security”, “Compatibility (Responsiveness)”, “Interface”, “Services” and “Device Proliferation”.

Mobile QA testing is nothing but a process by which mobile devices are being tested for its functionality, usability and consistency for better performance.

Mobile Application testing is categorized into two phases; such as “hardware or Device Testing” and “Software Testing”. Now this process is maximizing to support iPhone, Android, Windows Mobile, Symbian, Blackberry, tablets, including other operating systems with minimizing the testing cycle up to 50% as well.

As more and more mobile apps are coming out as well as Smartphones and it might be finding too many challenges or risks like variety of mobile devices, diversity in Mobile Platforms/OS, Mobile network operators and Scripting.

So, Mobile QA Testing is becoming very necessary part of Mobile Application Development Ecosystem.

Summary:

It is inescapable that your business will adopt mobile technologies to improve efficiency and become a regular business.

However, in a fast-changing mobile environment, application testing must be done in days instead of weeks, to ensure that your business remains agile, productivity is increased, time, money and customer satisfaction are not impacted.

I hope you liked this post. You must get a clear idea about the real challenges in mobile application testing. I would like to know your invaluable suggestion on this topic.

Recommended Blog: Andolasoft launched service on QA Automation

Grow Your Business For Your Mobile App With Google Analytics

Posted on August 8, 2014 by Jay

In this digital era, information or data plays pivotal role in the process of development. The more information you have, more precise and accurate decision you can take. And this is also applies to mobile apps.

As per report comes from Portio “1.2 billion people worldwide were using mobile apps at the end of 2012. This is forecast to grow at a 29.8 percent each year, to reach 4.4 billion users by the end of 2017.” This simply indicates industry’s future growth potential; but to stand out this industry is not an easy job. Good news is that Google has its own free analytics tool that helps you to find out insight details of your mobile app which can be your vital part of our app development process.

In June 2012, Google introduced beta version of mobile app analytics ; but now it becomes the part of Universal Analytics. Today our purpose is to educate those developers or users who are not familiar with this influential API(Application Program Interface)

How To Setup Google Analytics for Mobile App?

Step 1:

Set up a new app property in your analytics accounts.
First login into your google analytic profile. Here you get two options:

Option One: You can create new account for your mobile app. For this go to admin section, then create new accounts from the account tab and choose “mobile app” tab. Now just provide details like Account name, App name, Industry category and time zone and you will get your tracking code. This option is more suitable if you want to see your analytic data of your mobile apps only.
Option Two: Here you can create a new property from your existing account. For this simply go to account where you want to add your new property and then select “Create new property” tab under property section and rest is similar to option one.This option is more suitable if you want to see analytic data of your web application as well as corresponding mobile application.

Step 2:

Download the Google Analytics SDK for Android or iOS from the same account screen that provides the tracking ID. Suggest to take help of mobile developer to implement tracking via SDK.

Never miss an update from us. Join 10,000+ marketers and leaders.

Join for free

Once you setup your analytic for mobile app you can analyze your data through lots of cool features and out of them I have listed few features here:

Enhance your customer base by knowing who utilizes your app, on what platform, where they come from and what they looking for from Traffic Source report and Google play integration.Note: If you link your Google Analytics account to Google Play then your android apps will be automatically recognized in Google Analytic; but you have to associate each application separately with an analytic account.
Event tracking, Flow visualization, and Real time reporting helps you to identify scope of improvement for better customer engagement. With in-built crash and exception reporting, you can prioritize the issues which are impacting your visitors, helping you to serve better user experience. More you engage your visitor, better chance to achieve your objective.
Every single application has certain goals such as purchase, leads, signup or simply spending time on app. This helps you to setup and track those goals.
Google Analytics is now available on Admob. So you can get full analytic data either from Google Analytics or from Analyze tab of Admob account.

Recently, Google also released official Google Analytic app for iphone user (https://itunes.apple.com/app/google-analytics/id881599038). In future we may review this app for you.

Andolasoft has been successfully delivered lots of iOS and Android app for his worldwide customer. You can check out our portfolio page. I would love to hear how you are using, or plan to use, this powerful Google API.