7 Areas Where SaaS Scores Over On-premise Solution

To embrace the SaaS business model or not? It is one of the main concerns you may be facing as a business owner today. Inspired by the huge success of companies such as Salesforce, more and more start-ups are now on a spree to follow suit.

They are thinking about whether or not to choose an on-premise solution or subscribe to SaaS (Software-as-a-Service).

According to New Q2 data from Synergy Research Group, the enterprise SaaS market is growing by 32% every year and generating $20 billion quarterly revenues for SAAS solution providers.

Microsoft is the leading SaaS-based solution provider that has grabbed a major market share of 17%, followed by Salesforce, Adobe, Oracle, and SAP in the list.

enterprise SaaS market is growing rateImage Source: Synergy Research Group

Enterprise SaaS market is now fully-grown and not nascent anymore. However, SaaS products and services still contribute to 15% of total spending in this market and are likely to challenge on-premise software in the future, indicating that SaaS development will be predominant in the coming years.

SAAS – What Is It Actually?

Software as a service or SaaS is technically a software licensing and delivery model, bringing transformation in the information technology these days.

Gartner describes SaaS as an “on-demand software platform that is owned, delivered and managed by a third-party provider from a remote location”. 

The SaaS service provider hosts the client’s software and allows it to be accessed in a one-to-many structure.  All verified end users can connect to it over the internet at any point in time on a subscription basis or pay as you go basis.

In short, SaaS is computing software maintained by its owner and is available for use on the cloud rather than on your premises. SaaS applications run in the cloud, minimizing downtime.

Where SaaS Is In Use?

Technology market analyst, Forrester Research shows that SaaS acceptance is on the rise in business application areas including customer relationship management (CRM), human resource management (HRM), collaboration software (e.g., Orangescrum, Asana, Wrike, email), and procurement/financial solutions. 

It may seem fascinating to you when it comes to accessing cloud-hosted data warehouses with in-built business intelligence software and connecting to a cloud-based ERP such as Microsoft Dynamics or NetSuite with ease.

The $ savings can be in the millions. And SaaS products are often quick to install and run in lesser time than that of solutions deployed on-premises – some of them can be ready to use in a few hours.

Sales and marketing executives have already a taste of Salesforce.com, the #1 SaaS CRM software, with 100,000 customers spread around the world.

Sales are on wheels due to the use of SaaS software too. With Saas applications available to improve sales in invoice management, payment, quote production and configuration, billing, quoting, contract management, electronic signatures, and more what more could you ask for.

Sales are on wheels due to the use of SaaS software

How & Where SaaS Scores Over On-premise Solutions?

Deciding between SAAS or on-premises solutions is a crucial step all the SMBs and enterprises will have to go through in order to keep evolving along with technology and keep in action.

Though businesses need the most flexible, cost-effective, accessible, and secure tools, choosing between different kinds of software delivery models can be difficult.

SaaS services and products run on the cloud and have become a better choice than on-premise solutions in various ways.

The use of company infrastructure is what differentiates an on-premise solution from a SaaS solution.

Businesses will have to install and run on-premises solutions on their own servers, while SaaS-based solutions run on the cloud and are generally provided with free support and upgrades.

A business may need a 3rd party vendor or an in-house IT team to support its on-premise system, while the SaaS service provider saves them from this hassle and expenditure.

Thinking whether a SaaS solution will be a better choice for your business or not?

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Here are 7 areas where SaaS is proven better than an on-premise model.

1. Initial Cost

When working with a SaaS development company, you can not only avoid installation and maintenance charges but also pay what you really want to use. The SaaS development company delivers APIs and makes everything to keep the software running for you.

Hence, the initial costs of a SaaS solution will be much lower than an on-premise solution. It will certainly make a big difference in making a choice.

2. Demonstration & Prototyping

Since the SaaS web application comes in a ready to install and configure the form, there will be little waste of time before you start using the application.  Users can directly reach for the cloud and find the application working at any time.

This saves the time to connect and makes way for rapid demos and prototyping. No matter the SaaS product is in demo mode or going live, quick uploading and order writing is possible due to ever active intuitive interfaces.

3. Budget

SaaS app development does not have the risk of unsurprising costs for the subscription. Even if you go on expanding the features, you will have a clear idea of your expenditure. 

This makes you come up with an accurate budget when compared to the unpredictable costs of managing upgrades and address issues internally.

4. Support & Maintenance

The SaaS-based solution provider is responsible for upgrading and maintaining the software, ensuring that the application keeps safe and secure while complying with the service level agreements.

5. Adaptation

According to Flexera, just because the SaaS software can be accessed via common web browsers, SaaS applications are recognized to have higher adoption rates. This is true irrespective of the business size and type.

“Regardless of the chosen type, 78% of small businesses will fully adopt cloud computing by 2020. AWS is the favorite cloud services provider of SMBs with a 53% adoption rate.”
(Source: Flexera)

6. Automation & Scalability

SaaS apps have inbuilt APIs that allow safe connection to all internal apps such as CRM or ERPs. The process of integration can be smartly automated in minutes. 

And as per scaling with a SaaS provider, there is hardly any huge investment required to enhance the server capacity and renew the software license. You can choose to use the subscription which fits your changing needs the best.

7. Accessibility

The cloud-hosted SaaS software has no problem with accessibility. It can be accessed via any digital device the user feels comfortable connecting with. It has no geographical limitations either. For go-getters, the SaaS software is available whenever they feel like connecting with.

I’ve worked with the team at AndolaSoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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What Then

Businesses are now high on cloud running SaaS solutions that come with a lower cost of ownership to keep abreast of technological advancements.

We rank as the “Top Web Development Companies” on SDC.

To put your start-up in a profitable position in the long run, consider signing up with an awarded SaaS web development company – Andolasoft who has been delivering great services/products and crafting the customer experience beyond satisfaction.

Do you have a SaaS related query? A project you want to discuss or build a SaaS story to remember forever?  Get in touch with us now!

Features Available With New Magento 2.3

Finally, the latest Magento 2.3.0 is now officially released! It combines with many new tools that improve both merchant, developer experience, as well as enhance its performance.

So, what exactly does this latest platform version have in store?

In a nutshell: Performance, security, and innovation. The features of Magento 2.3.0 have been elevated to a whole new level, building upon their already robust capabilities.

According to the official release notes of Magento 2.3, this update introduces a multitude of functional fixes, supercharges performance, and bolsters security through numerous updates.

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The enhancements in Magento 2.3.0 are set to transform the way we approach e-commerce, opening up exciting possibilities for merchants and developers alike.

Let’s dive into the key features and benefits that await, and witness the future of online business unfold!

Core Features Based On:

  • Tools to personalize content and add local preferences.
  • Build and manage all channels and experiences via a single code base, one deployment and app.
  • Intuitive user experience with innovative commerce and CMS theme.
  • Module component architecture to help drive opportunities for extension providers.
  • Purpose-built developer tools for fast prototyping, helpful debugging, rich feedback, and increased productivity

(Source: magento.com)

New Magento 2.3

Improved Experience

The new release has features to increase the performance level be delivering the resources faster by lessening the burden on the server.

  • Magento 2.3 now supports the newest version of PHP 7.2. In result, you will get higher security, better performance, and a lot of many new development features at your Magento resource.
  • The all-new encryption and decryption will now be handled by the sodium library in it which will remove the PHP encryption module ‘mcrypt’ and migrate to Libsodium for password hashing.
  • The GraphQL API is now available on Magento 2.3.  This API makes available an alternative to REST and SOAP web APIs for custom frontend development, as well as headless storefronts and PWAs. You can take this advantage in getting more refined data with fewer API requests.
  • Asynchronous Web APIs feature will allow any previous Magento REST APIs to be called asynchronously. This community-contributed element includes separate status APIs that have been formed to check the position of each request. Developers can now use the asynchronous APIs in combination with queues that have also been migrating to Magento App Development.
  • Both Magento commerce, Message Queue are now available in Magento 2.3.0. It’s available as “limited only” before . It allows asynchronous communication between systems. In short, it simplifies the strain on the application band enhances the performance of your Magento store.
  • Another features have been included to the New Release is Declarative Database Schema. It would simplify the installation and upgrading procedure for Magento and the extensions. The Declarative schema reduces the need for many database scripts, eliminating the need to retain these scripts. This feature also supports split and shared database structures and database structure confirmation.

Substantial Security Enhancement

The new release brought over 30 securities fixes to core Magento code including the two-factor authentication features.

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In addition, it also has the Google Authenticator, Duo Security, U2F Devices features now support this service.

Magento 2 Factor AuthenticationImage Source: CloudWays.com

  • The Two Factor Authentication or CAPTCHA protects the Admin panel against stolen passwords and affects stores against bots.

Magento CaptchaImage Source: Dropified.com

  • The security features also include Cache flush ACL, which grant granular access to cache management settings to avoid accidental modification that may potentially affect system performance. This ACL also lets merchants control which administrative users can clear site caches.

Bundled Extension Enhancement

The Core extension like Amazon Payments, Dotmailer, Klarna Payments, Magento Shipping, Vertex is now supporting on Magento 2.3.0.

Other Helpful Improvements

  • Inventory management/ MSI is available on Magento 2.3.0. This feature would help to control over order and shipment options and will give the full control over the stock store directly from the admin panel.
  • The New Updated version has the PWA Studio feature. It is a set of tools that support the development, deployment, and maintenance of progressive web applications.
  • Through Page Builder features, a merchant can easily customize the look and fill their store by drag and drop visual content editing tool. You can also integrate third party contents such as YouTube, Vimeo videos, and Google Maps.

Conclusion

Unlock the full potential of e-commerce with Andolasoft‘s specialized Magento app development company. Our team of skilled developers possesses in-depth expertise in harnessing the capabilities of Magento to create extraordinary online shopping experiences.

Whether you need tailor-made theme customization, powerful extensions, or seamless third-party integrations, we have you covered.

With our reliable and cost-effective solutions, your business will soar to new heights, captivating customers and driving exceptional growth. Hire our magento developer to transform your e-commerce venture and stay ahead in the dynamic digital landscape.

Proven Ways To Increase Sales Of SaaS Products

SaaS Market is booming now and SaaS Product has become the medium to reach users of your target market to generate revenue.

If you are working for a Software as a Service (SaaS) product, then there are chances that you’ve heard about “SaaS products sell themselves”.

However, this idea acts as a form of disservice to the hard work of SaaS sales and for the marketing teams. 

Also, developing a Sales team and creating a foolproof sales strategy for the team to follow are one of the most important things that any SaaS company will do to ensure the growth and success.

SaaS Products(Source: solutelabs.com)

You have done some research and finally built it, which can be customizable according to the user’s requirement with an objective to generate online sales. Having a SaaS application is not the end to generate revenue; you need to market it well.

But before proceeding, let’s have a look at 

What Is SaaS?

There are days, when old on-premises systems ask for much valuable storage space on the server, with the development of SaaS based systems, much advancement in the technology field was observed.

SaaS technology introduced the concepts of securing, remotely hosting, and managing the software.

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SaaS Technology plays an important part in everything that we do in our day today life, from how we listen to music to how we communicate

In such a way, Software as A Service plays an important role in the growing subscription economy, delivering the software directly to the computer in a way that other subscription services are delivered  with physical goods to your doorsteps.

It is expected, the Global SaaS market will reach $400 billion by 2025. In a scenario the Indian SaaS companies will fulfil 19% of the global SaaS demand.

So now, you might think or you may ask your marketing experts, “How to generate online sales or how can you increase your sales through SaaS product?

Techniques like, content marketing, email marketing, SEO, link building and viral marketing can helps you to market your product and do so.

Here in this article I would like to share the major tips to increase the sales of your SaaS product, but before that let’s have a quick look at the experts’ advice,

Larry Kim – Founder of Word Stream
Larry-kim

I’m really excited about Facebook and Twitter Ads because:

  1. People spend a ridiculous amount of time on social media.
  2. It’s cheaper to advertise on social media than on search.
  3. I can promote my best content and generate trials for my product.
Ben Sardella – Co-founder & CRO at Datanyze
Ben Sardella

A way to drive new leads and conversions is to deliver value during the visitors’ initial experience. This can come in many forms, but one of the most common is a freemium approach. At Datanyze, we have several freemium tactics:

  1. Free premium content – we invest a lot of time and effort delivering know-how from the best people in the space.
  2. Market-share data – we have valuable data that we give to researchers.
  3. Free browser-plugin – this puts the power of Datanyze into the hands of our typical users for free. It’s not a free trial, but yet a free tool that gives us a bottom up approach to infiltrating a potential customer.
Tom Gorski – Founder at SaaSGenius
Tom-Gorski

In the SaaS industry, users come to making decisions by following specific patterns. Let me explain. It all starts with the Awareness stage, an initial point in which a customer comes in contact with your app. Although he or she wasn’t specifically looking for you, they may have come in contact with your product.

The process then moves to Consideration stage in which a user begins to consider whether to actually purchase a specific solution and then, researches what would be the best alternative.

This is the stage during which they will research your company, your app’s features but also seek out and read reviews and other social proof. Lastly, they purchase the selected solution. Therefore, it’s important that you get reviews from your users, because they will affect the purchase decision on your potential customers.

(Source: blog.omniconvert.com)

 

Tips To Increase Sales Of SaaS Product

1. Reduce Churn Rates:

One of the crucial metrics that you need to track as a SaaS company is churn rate. It expresses the percentage of customers that decided to leave your product during a specific period.

Churned Customers / Total Customers

With reduced Churn Rate Shows that the products are really valuable and that the lifetime value is more high. While discussing sales performance, you should not take the churn lightly and measure it according to the time that suits best. 

Churn has become a major challenge that is faced by SaaS companies, and you need to address it, you have to benchmark the best rate of your business and implement the important tactics to attain it.

2. Allow Users To Use Free Trial Period:

Free trail is the standard way of selling SaaS Products. After launching, keep your sign up free and provide free trial period without keeping any restriction on the functionalities. People are spending more dollars latter after using the product as trial. But make sure to keep your trial period short, say 15 to 30 days.

Remember; never force your visitors to sign up free with credit card details. Remove credit card info from the sign up form. The chances of losing signup and conversion are high because visitors are not interested to share card info at the initial stage. Let’s have a look the comparison stata,

Conversion Comparision

3. Focus More on Design And User Engagement:

Professional, simple looking and soothing colored UIs are preferable by visitors, otherwise visitors don’t find the site to the interesting and they leave. Ultimately, they abandon the cart.

So, give a simple look to your product and adopt three click rules. Three click rules are basically making things easier for visitors to reach right place with three clicks. Use more relevant and high resolution images for easy understanding and clear visibility.

Visitor

Create some killer and catchy headings; Use different attention grabbing personal CTAs.

Make your product fully responsive, because more than 60% of online users are using Smartphone. Use multilingual feature, to be familiar with different regions target audience which you are focusing.

Make your page loading faster in terms of few second to have good visitor engagement and thereby increase in revenue.

Page Speed

Sites with 3 seconds loading time get 22% fewer page views, 22% lower conversions and a 50% higher bounce rate than sites with 1 second load times.

And sites with 5 or more seconds of loading time are worse. They get 35% less page views, 35% less conversions and 105% higher bounce rate.

Further research even shows that reducing page load time from 8 to 2 seconds can boost conversions by 74%. So always try to minimize the loading time as much as you can.

(Source: blog.omniconvert.com)

4. Get Connected With Emails:

Email is the most powerful gun to hit your target audiences in direct marketing. This also helps in generating high sales compared to organic search. So make an email list of your potential users/customers and send triggered emails to encourage subscription. Try to maximize your contact list and go for smart and personalized sales calls and do timely follow ups.

5. Adopt SEO And SMO:

Search engine optimization (SEO) plays a vital role in bringing visitors and prospective leads through keywords. So after the completion of design and development of the product, make that search engine friendly with suitable keywords and on page SEO. Your site needs to appear in organic search with your keywords.

Social Media Optimization (SMO) is the real viral marketing to reach millions of users on the web. Give some time in social engagement in top social media sites and participate in groups, forums and discussion to create a branding of your product. Paid social media advertising is expensive but also can boost sales.

6. A/B Testing Your Key Pages:

A/B testing is the conversion oriented analysis for rapid growth of your sales in your product’s existing traffic. You need to do regular testing of your major pages/ high traffic pages in Google Analytics to check your existing and new users’ activity. Go for setting funnels and try to find out the leak points of your page to modify accordingly.

It’s always easy to gather a huge amount of traffic through paid promotions and marketing but these are too expensive. Go for regular testing and analysis of pages to maximize your sales

7. Content Marketing:

Content marketing is the art of creating online content like blog, video, Infographic, eBooks, social postings and share them for user/reader awareness.

“Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.”

Quality content always educates your reader, reach more users, aware them about your product and create a brand name.

Why Content

(Source: illuminationconsulting.com)

Blog, video and tutorial contents help in maximizing your sales. Through content marketing you can reach product influencers and earn their trust.

8. User Customer Testimonial And Online Reviews:

People may think negative or wonder when you talk about your products, but get convinced when they see testimonials. Testimonials are the feedback from the real users and this helps winning the trust of your potential customer.

“People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.”
                                                                                                 – Mark Zuckerberg

You need to be very very careful on choosing the right one, because it should match your demographic, the occupation and the position of user and industry as well.

According to brightlocal consumer review in the year 2017, 97% of consumers read online reviews for local businesses and 85% of consumers trust online reviews as personal recommendations.

So, don’t forget to include testimonial and reviews on your product page.

9. Effective Communication And Excellent Customer Support Are Top Priorities

Communication is the key factor to represent your thoughts with others. Use the right words at the right time while you talk to the prospects to keep them engaged before any financial discussion. Be open in discussion with confidence and handle the queries thrown by your prospect and never forget to suggest the correct one.

Customer service is the lifeline of your online business. According to helpscout.net, 78% of consumers fail to purchase because of poor service. This is very bad, despite having a good product.

Most of the SaaS Companies focus towards the revenue from new prospects, rather than focusing on their existing users. But the truth is only 5-25% revenue can be generated from new and more than 80% revenue comes from renewals and up-sales.

So you need to give priorities to your customer support like free upgrade, product onsite training, quick response of queries and sharing support documents through which users can understand the details quickly.

10. Use Secured Hosting:

As all web hosting’s are developed equally and hosting vulnerabilities will create chances of getting your WordPress websites being hacked easily.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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When choosing the web hosting provider, you don’t go for the cheapest one that you find. Go for research and make sure to use a well established company with a good tracking record for strong security measures.

Related Blog : 6 Basic & Easy Tips For Never Losing Your SaaS Customers

Conclusion:

These are the most necessary tips to improve the sales of your SaaS product. Besides these you need to do regular optimization, analysis of your product and also analyse your competitor’s activities with keeping in mind your target users.

As a SaaS product development company, Andolasoft has two award winning products like Orangescrum– Project Management application and Wakeupsales– a CRM tool, why don’t try these now?

However, if you want to develop your SaaS tools you can contact us, at Andolasoft our expert developers will help you in developing your SaaS based product.

Are you interested to discuss more about your SaaS Product? Consult now

Top Factors That Influence Online eCommerce Behavior

You can setup the best eCommerce store in the world, but if you fail to fully understand online customer behavior or how to align your marketing practices for best results, you won’t get the results you’re looking for.

The good news is that there is lots of information on how to best market your products and services online.

It all begins with a working knowledge of your product and the niche in which you operate. It would also help to have a basic understanding of the operating systems that support your store. Then there’s the marketing side of things, and there is a good chance you will have to cover this essential aspect of retail all on your own.

But, there is one more crucial aspect of eCommerce that is sometimes underappreciated and misplaced in all the facts and figures. This is the behavior of the online customer. While the behavior seems pretty straightforward – a customer arrives on your site, sees something that interests them and if the price and shipping is acceptable, the transaction is made.

In a perfect world, yes! But, in reality things are rarely that simple. There is a lot more that goes into the buying process. The four stages of the frameworks are these:

  • Need recognition
  • Search for solution
  • Evaluation of alternatives
  • Purchase

Each of these stages of the process has specific factors that affect them. If you are thinking of investing time and effort into your store, you can’t ignore these crucial factors that affect your success.

The FFF Model Of Online Consumer Behavior

In 2012, two management professors working at the Priyadarshini Engineering College and S. B. Patil Institute of Management proposed a model for online customer behavior. Ujwala Dange’s and Vinay Kimar’s model is not the first of its kind, but is the most relevant one I have found to this day.

The FFF model includes both the external and internal factors when affecting buying behavior. It goes on to describe in detail some filtering elements that customers apply to their selection process when choosing a store to do business and the process that leads them to the final choice of product.

Let’s have a look at the factors that influence online shopping behavior,

1. Factors

From left to right, the first thing we see illustrated by Kumar and Dange are the factors that lead a customer to purchase a particular product. There are two categories the internal and external that affects a purchase. The external factors are those that can’t be controlled by the customer. These include five different sectors:

  • Demographics (including socio-economics, technology and public policy)
  • Culture
  • Subculture
  • Reference groups
  • Marketing

From these factors, the customer produces two very different buying emotions: non-functional and functional.

Functional motives for buying include those reasons that appeal to the needs of the consumer, such as the availability and convenience of a certain outlet. This could also include the environment of the shopping location and the selection of goods available.

Non-functional motives are related to reasons such as social values or cultural reasons for a purchase. These may include the specific brands available or the store brand itself.

2. Filtering Elements

Security, trust and privacy are the three hurdles that must be countered to attain successful online marketing. Customers use these three important factors to filter their stores and arrive at the one where they will be willing to do business. In other words, if you don’t pass these three tests from the customer, there is a good chance of losing customers, even if you are the cheapest option out there.

It is important to consider the risks involved with online purchases compared to conventional transactions in a brick and mortar location. Customers feel the lack of any tangible interaction as a high-risk purchase and must be reassured their cash and shopping experience is safe in every way.

They use the three factors mentioned to decide how reliable their retail outlet is.

Security

It is a hazard of the digital realm that information can be easily intercepted, lost or stolen. This includes the important figures of the payment made and the personal information of the individuals making a purchase.

The details of the transaction can be kept in the stores database and there are numerous cases of a security breach where all this sensitive information is accessed by the nefarious. Customers are becoming increasingly aware of this tendency to identity theft and are more cautious about who they hand this information to.

Privacy

Another important risk that even the most unassuming consumer is aware of is the threat that their information can finds it way to third parties with no end of misfortune. From spam to undesirable correspondence this is a serious issue. Even though the results of a privacy breach in this form will result in financial loss the inconvenience of this situation makes it serious enough to shun any non-trustworthy online retailer.

Trustworthiness

Trust is the single most important of the three and certainly the hardest to come by. There is an increasing amount of distrust online for these smaller stores. The obvious result is that bigger name corporations like Amazon are taking all the booty.

But, if you can attain a level of trust with your customer pool you will set yourself miles ahead of the competition. Trust tells the consumer they are the most important.

3. Filtered Buying Behaviour

The last topic covers a set of motives and expectations that your customers have about the filters set above and is important study material for the eCommerce entrepreneur.

How To Use Marketing Model To Develop a Better Store

Understanding these important points will allow you to build toward a better marketing model. The following takeaways should never be forgotten.

  • Understand that different demographics will have different motives for affecting their final purchasing decisions. Make sure that every aspect of your eCommerce presence is created with these details in mind.
  • Show some personality and present your human side in the store, this makes you a “real” person rather than a potentially dishonest machine. This can be done with those personal touches that show you really know your customer their needs and even what they like to see in a valued product.
  • Focus on customer service. If you are known for going the extra mile and making your customer feel it, you will reach that success you hope for. If they see you reaching out beyond the machine they will feel more inclined to do business with you.

Conclusion:

It’s very hard to read the exact behavior of users and consumers in your eCommerce business because online shopping completely depends on customers’ mindset. The above points can make your products to reach near your target users expectations. You need to do deep market and consumer behavior analysis.

We at Andolasoft provide wide range of services such as eCommerce application development/customization including store development. We have developed our own shopping cart (JuggernautCart) with digital products and services. JuggernautCart is one of the most affordable for selling your digital products/assets such as eBooks, add-ons, podcasts, images, videos and many more and you can customize and use these according to your needs.

8 Top Reasons You Should Go For Digital Product Sales

Now-a-days the Digital Products are highly popular for branding of businesses.

Wondering about, what are the digital products? Here you go,

The products which can be delivered virtually to a buyer is called digital product.

This includes products like eBooks, Infographics, photographs, videos, templates, web graphics and training materials are very easy to sale/distribute online using web or mobile apps.

However, the selling of physical products is tedious and time consuming being having complexities as involves inventory, shipping, warehouses etc.

Therefore, digital eCommerce has become one of the ever-increasing medium to build better connections and establish relationships with customers. Digital eCommerce maximizes your business sales by directly connecting with website visitors who also save their time.

 

For starting entrepreneurs selling digital products is the way to go. Low cost, low risk, the sales process can be automates and it’s scalable”.

Tor Refsland, Time Management Chef

“Whereas a physical product might need weeks (or month) to be produced, it can take less than a day to create and set up a digital product for sale”.

Erika Kalmar, Online Biz Wiz.

“Digital is the most sustainable way to distribute information. The question really is about how much we can turn into digital”.

Laurence O’Bryan, the Book Promote

 

Let’s have a quick look at the latest eCommerce growth forecast of worldwide digital buyers and worldwide retail eCommerce sales from eMarketer.

Growth-in-digital-buyers

(Source: eMarketer)

Retail eCommerce sales worldwide

(Source: eMarketer)

In this article, I am going to share the list of top digital products you can sell online to maximize your sales as well as to get connected with your target audience.

Top Digital Products to Sell Online

1. eBook

E-Book is the most popular and fastest growing digital product for both user and creator. It is one of the simplest processes to share any information in written text format;where you can educate and advice readers using your own content or you can curate content from different sources.

According to Statista, $15B revenue was generated from eBook on 2015 and there is a projection of 16% growth in annually till 2020 and the overall growth expected to be 93%.

Ebook-Global-Sales

(Source: Statista)

2. Videos

Video is another popular and effective digital product to deliver information to your target audiences over internet. It engages more users comparing the textual information.It may be of entertainment, motivational, educational or informative. If you have talents such as, speaking, singing, dancing and other then you can create your own video and upload these to make money online.

 

Almost 50% of internet users look for videos related to a product or service before visiting a store

thinkwithgoogle.com

Online shoppers who view demo videos are 1.81 x more likely to purchase than non-viewers

theblog.adobe.com

3. Images and Photograph

High resolution quality images have more demand now these days. Bloggers and webmasters are very keen to purchase quality images to use in their webpage and blogs. If you are a good photographer or designer, you can produce great images to market via your own website.

 

According to the report, global demand for digital photography market was valued at around USD 77.66 billion in 2015 and is expected to reach approximately USD 110.79 billion in 2021, growing at a CAGR of slightly above 6.1% between 2016 and 2021

(Source: globenewswire.com)

4. Infographic and Digital Arts

Latest trend being the Infographics/Digital Arts, which the graphic designer and digital artist can create unique and high quality digital product like logo, Infographic, icons and various arts to sell online to make money.

Infographic are the way to share information among the target audience and directly connect with them.

According to Statista, the revenue of graphic design services (NAICS 54143) in United States from 2008 to 2020 will reach approximately 9.26 billion U.S. dollars.

Graphic Design Statistics

(Source: Statista)

5. Documents and Courses

Documents like blog, white paper, resume and proposal are the normal form of digital products to share information. You can become a guest bloggers to write for other website to earn money.

eLearning and providing courses online is the modern innovations of studying and its demand is rising day by day. You can share your online tutorial and documents for paid download and you can also online teaching.

In 2015 the eLearning market was worth some place around $165 billion. At a 5% expansion consistently, that puts us on track for a nearly $182 billion market in 2017 and hitting practically $240 billion by 2023.

(Source: elearningindustry.com)

eLearning

6. Professional Service

As discussed earlier, in this eCommerce age people do lot of purchase services like the digital products. They don’t care about money they spend but they are very concerned about value for money. Professional services like graphic designing, web designing, copy writing, translating and many more are come under the digital service.

7. Add-ons

Besides the eBook, graphical images and videos, you can create and sell Add-ons, Plugins and themes as digital products. You can keep all these in your own website marketplace and get connected with your visitors.

Andolasoft has developed so many project management add-ons and CRM Plugins to make your project management and customer relationship management easy.These add-in and plugins has customization option to make your work smarter. Try our Marketplace now.

Add-on

8. Web Applications

Web applications like SaaS (Software as a Service) are not the digital products directly but these are helpful for selling them. Through customized SaaS applications you can reach out to target audience to generate good amount revenue.

Users are paying us regularly to access our SaaS web application Orangescrum – Project Management Tool and Wakeupsales – CRM Tool. Try these now

Andolasoft SaaS Application

Conclusion:

The demands of digital products are growing everyday, selling digital products to maximize the revenue and keep in touch with the real audiences.  We at Andolasoft do always try to serve you better with our new digital products matching the evolving of the technology with time.

Latest, is our own digital shopping cart (JuggernautCart) with digital products to serve others in building their own shopping carts. JuggernautCart is easy to use and affordable shopping cart to boom your digital sales according to your need.

Interested to know more about digital Product and Service! Download Our eBook

 

Strategy That Makes Enterprise Mobile App Development Easy

Both mobile app and mobile app development is growing like wildfire, huge business and personal requirements are looking forward to the strategy that makes Enterprise Mobile Application easy.

By using enterprise apps by your employee, you can get  an extra 240 hours of work each year.

Thorsten Heins

Smartphones and Mobile systems are important in the postmodern era. It is a small yet potent device that is omnipresent with almost all spheres in the daily routines. Whether for grocery shopping, searching for a food outlet or getting the right birthday present. 

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With the present day apps which were known until a few years ago, it has become a necessity more than a choice. So much that you can observe a visible synergy between people’s behavior and with the capabilities of their mobiles. The increasing use of smartphones with portable devices has completely changed the way of communication with enterprise software solutions.

The opportunity level is much higher and you would be able to reach your target audience. Both startups and enterprises are rushing to mobile app development to reach to their segment of users.

According to a report by Statista, in 2021 there were 276.8 million people in the U.S who accessed the internet by using mobile devices. Whereas in 2023, it is expected to reach 287 million mobile internet users. At present more than 83% of the U.S populations are mobile internet users.

US Internet User by Device

Users are spending 90% of their time in Mobile Apps alone.

User Time Spent on Mobile Apps

Both play store and app store are loaded with millions of amazingly featured mobile apps. You can find more than 2.8 million apps in the play store and 2.2 million apps in the App store.

Smartphone Users

(Source Statista and TUNE)

App Downloads

(Source Statista and TUNE)

With the growth of mobile use and app downloads, mobile app revenue has also grown up.

Even in the black Fridays mobile apps are generating revenues, In 2015 – global mobile app revenue was about $70 billion; in 2016 this number reached $88 billion and 2020 the expected mobile app revenue is expected to cross $180+ billion. That’s big.

Let’s have a look

Global Mobile App Revenue

(Source: businessofapps.com/data/app-revenues)

“Mobile apps are becoming the primary way that users across all demographics access and activate content, services, commerce, and critical business applications. This turns up the pressure on organizations to anchor business applications on mobile platforms. It’s clear that enterprises no longer consider mobility the laPeggy Annest step toward implementing a business application.”

Peggy Anne Salz, Lead Analyst, MobileGroove

 

 

Mobile App must be formulated, well thought over and built to reach a wider customer base and should be friendlier in mobility.

Because users are not always the same and they do not always stick to using the same device and same connection.

Mobility applications with Mobile Enterprise Application Platform (MEAP) development cycle can solve the enterprise level problems.

So now a question might come to your mind –“Is your developer adopting the MEAP rules with mobility technology to develop your enterprise mobile app?”

Here are the basic rules;

  • Must be compatible with different mobile applications
  • Must be compatible with different mobile operating systems
  • Compatible to integrate with different back-end data sources

Enterprise mobile app helps you to be connected and updated with your team or working networks. Data can be accessed anytime through your mobile device and allow your team or employees to access date through their personal devices instead of providing them company smart phone.

Personal devices can safely and easily manage enterprise mobile apps and this is cost effective for companies and not to invest more in smartphones, laptops etc.

So, are you looking to develop enterprise mobile app for your business?

The idea is not bad to go for an enterprise mobile app but you need to adopt the right strategy to get the things done in the right way. You need experienced team or dedicated developers with high level of security for development.

At Andolasoft we have delivered some of the most awesome mobile apps by utilizing our experience and knowledge with most comprehensive enterprise mobile app strategy to simplify your entire business process.

Andolasoft Mobile App Devlopment Process

Our objective is to provide mobility solutions which not only save your money but also save your time.

Let’s have a look at the – Strategies for enterprise mobile app development

1. Annalise Your Product Or Service Matrices:

Before taking any decision, you need to analyze your user and customer behavior towards your product and how they are responding to it.

You need to deep-dive with your mobile users and if you are a SaaS application development company, analyse how your product is used by various devices, operating system and the usage part, and from where users are churning out.

2. Develop A Baseline Standard

Once you have a mindset for the development after knowing the necessity of an app, you need to prepare a standard baseline against your planning. This will tell you the future of your app development process.

You don’t know what is hot in the market right now and what will be in the next future. So, time to do some research on how the industry is moving.

I am sure; this will surely help you to prepare a standard baseline for your app.

3. Prepare Complete Road-map

Roadmap gives you a clear vision with various steps and processes to reach your goal. Technologies are changing day by day and people prefer to get acquainted with smart features.

Your present app features may not come to picture in next two years or the features might have become obsolete.

This also helps your mobile app developer to make sure plan-out and put algorithms that are flexible enough and can quickly adapt to new features in new devices.

Roadmap can also show you the approximate resources, their skill you need and the development time that would be required at the very said time.

4. Collect Feedback

Gathering feedback from users and your customer about your product, always helps to develop a better app according to the need.

The smart way of gathering feedback is, inviting your existing customer to use your product at each step of your development process. They will love to use it and will let you know there feedback on your product.

5. Start Communication To Build Foundation

Mobile trends are changing each week.

You need to very closely monitor your user’s activity and all your matrices. This creates opportunity for a direct communication with your users. To keep connected them with your app, ask their problems, what their difficulties are, what they are thinking about your app and what new feature will help them to manage their jobs etc., better.

Collecting info in regular basis can deploy your flexible code to latest features helping you to scale.

6. Employee On-boarding

With an enterprise application development enhances the on-boarding process. The app mange all the information regarding staff certification, and saves time and efforts.

7. Supply Chain Control

The Mobile applications for companies deal with many supply chains that deal with many features for accurate planning, managing transportation and courier’s work.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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With the business enterprise applications you can optimize the supply chain management and save lots of money.

Conclusion

Development of enterprise mobile apps is not easy for everyone.

It needs solid experience and knowledge to catch ‘n’ understands the exact requirement and guide the app development according to it.

It’s not very easy to gather information or feedback for newly launched products.

The enterprise mobile app graph is reaching new heights. Looking for help!  Consult With Us Now.