How To Grow Your Business With WordPress Website

WordPress is one of the most popular content management systems for building websites. It allows you to create a unique website, without the need of any programming knowledge. It is a perfect choice for businesses of all types and sizes.

In today’s modern world, everyone is using a device to browse the internet. This means that having a simple, yet engaging website is a requirement. A good way to have a business presence online is to build a WordPress website.

So, you might be wondering: “What are the benefits of having a WordPress website?”

Or you might be wondering if it is right for your business and your marketing goals.

Are you thinking of to grow your business online without spending a huge amount of money?

If yes then, here I am going to share some practical tips that will help you to grow your business.

A strong online presence is important for a successful business. As the internet and digital marketing have grown to a larger extent. A powerful website is important to shape your brand image.

Many brands choose WordPress to develop their website. It is because WordPress is easy to use, reliable and it’s a marketing tool.

Therefore, more than 33% of websites on the internet are powered by WordPress.

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How can you grow your business with a WordPress Website?

Developing a Business Website is not enough; you need to make your business grow.

All you have to do is spend a few hours and spend undivided attention. You can make your website ready to go live.

But, it’s not the only thing that makes WordPress one of the best  tools to grow your business online.

A WordPress website provides enormous benefits.

“We have the technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.” – Pierre Omidyar

Why Use WordPress to Build your Business Website?

Be in the top search result of Google:

Being a marketer you understand the value to rank at the top search results of Google. But it is not easy to get to the first page when you don’t have any basic knowledge of Search engine optimization.

But if you are using WordPress you don’t need to worry about it. Installation of a SEO plugins can make your WordPress website SEO friendly.

Many SEO friendly Plugins are available on the web. With the best plugins that is beneficial with SEO marketing will help your website to be at the top position in Google search.

Provide Technical Support

Being a consumer, you often come across many consumer tech support issues for some services or products. Every business can develop trust among the audience, by providing technical support windows on the WordPress website. This helps your customer to lodge consumer complaints or feedback.

Test variable Contact Forms:

You can install the Contact Form 7, the most commonly used WordPress Plugin for contact forms. It helps to collect a variety of information from your potential customers. Whether you need an email address, or any contact information, it can be set up with a few clicks using the contact form 7.

Such a facility is available with the WordPress, hence it is an effective way to grow your business.

Mobile Responsive:

Google always goes for mobile-friendly websites. If your website is not mobile responsive then it will take more time for Google to rank your website and you will miss huge number of traffics as many people are using mobile phones to visit a website. Therefore a mobile-friendly website is important. With WordPress, you can choose a mobile-friendly theme that will help your business to grow.

Create a Knowledge Resource:

If your business website has to deal with lifestyle, education, philosophy, etc. By using WordPress you can create your personal knowledge series. This will provide a detailed knowledge guide to your audience and clients.

You need to update this knowledge resource, to increase the value of the resources.

You can also create and run the user forum of these resources and develop a community on your own. It is a huge opportunity for business promotion.

Monitor your Website:

With WordPress, you can monitor and analyse the marketing strategy from the dashboard. You can also use Google Analytics for it. But you need to switch tabs if you want to check your business performance.

The Plugins offered by WordPress helps to install Google Analytics directly into your WordPress website. This helps to check the stats without switching to any tabs and straight from your dashboards.

With this, you can identify which tactics will work for you. It can also be used to improve the strategy that doesn’t work for your business.

Customized Theme:

With WordPress and other platforms to build your WordPress website it becomes scarier. But with WordPress you get thousands of customizable themes that helps you to get started.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

Partnership:

The easiest and fastest way to grow your business is through partnership. You can get a partner for your business from your existing customers. So, partner with a business that helps you to create new opportunities for your customers.

FAQ:

Is WordPress good for your business?

WordPress has been a user-friendly CMS. Many people built their websites using WordPress and not by developers. The CMS makes it easier to build a clean, good website that can boost your business.

Can a beginner use WordPress to build their website?

WordPress is an easy-to-use CMS. You don’t have to visit website developers to build your website. Beginners can also build their business website with WordPress

It’s very easy to set up and run. Many web hosts come with one-click auto-installers. WordPress is very simple to use like Microsoft Word or Word Processor.

What are the benefits of using WordPress to build your business website?

Growing your business website with WordPress will provide many benefits such as:

  • Easy to use and installation
  • Mobile-friendly themes
  • Easy to customize and control
  • Versatile and scalable
  • Built-in business blog

 Conclusion:

Starting and setting your business is quite challenging for business owners. But, thankfully by using WordPress, you don’t have to worry about any issues that will hamper the business performance.

WordPress websites offer a lot of benefits for any business. However, there are things to think about before getting started.

WordPress allows you to create a website on an easy-to-use platform, it does not mean that the platform is easy to use. It takes time and effort to learn the ins and outs of how to build a website with WordPress. Consider investing in learning this skill if you don’t have any experience with coding or web design.

In order for your website to be successful, it must appeal specifically to your target audience. So, if you want people who are newly interested in your industry, consider building a different kind of site than if you want people who have been interested in your industry for years.

If you are considering using WordPress as a way to grow your business online, keep the above things in mind!

By following the above-mentioned tips to grow business you can promote your WordPress website to grow in the right way.

However, if you find any difficulty in developing your website, our WordPress developers are happy to help your business grow.

How To Choose The Best WordPress Agency For Your Website Development?

WordPress has been the best CMS for all types of business. For decades this has been used to develop websites among business communities.

It powers 43.2% of websites globally. WordPress provides the best-in-class features enabling designers and developers to craft stunning websites with ease.

But the most difficult part is its development process. Therefore, if you are planning to develop a website from scratch, or planning to re-launch your website. Then you need to look for a best wordpress agency.

Choose The Best WordPress Agency(Image source:  siteefy.com)

Why Choose A WordPress For Web Development?

WordPress is a free platform that provides many possibilities. You can develop a business website and personal blog based on your requirement.

It is very much adaptable, scalable, and customizable. Every business finds it as the most suitable choice to develop their website.

WordPress Agency Availability(Source: Devrix)

The website is built using PHP with HTML, CSS, MySQL, and JavaScript language.

Also while adding the hosting, Plugins, subscription, CMS, and more to your website you need a specialized programmer from a proper wordpress development firm.

Top Statistics and Facts that Bolster the Popularity of WordPress

  • WordPress powers nearly 47% of the internet in 2023
  • If only CMS sites are considered, WordPress powers nearly 65% of all CMS sites
  • Over 15% of the top 100 websites on the internet are powered by WordPress
  • As of 2023, WordPress.org has more than 54,000 plugins and over 7,000 themes
  • Nearly 14% of all WordPress websites use the WooCommerce plugin
  • Roughly every two minutes, another top 10 million site stats using WordPress
  • WordPress is open-source and free to use. Hosting a professional WordPress website, along with a domain name, will cost more than $70 a year.

If you are hiring an Agency, it is going to charge you some amount of money, but they will help you many ways which will value a lot and take your business or idea to a new height.

How to Choose the Right WordPress Development Agency?

As you are going to develop a website for the growth of your business, you need to look for certain criteria before selecting a wordpress development services company.

Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

Make sure the Agency Understands your WordPress Strategy:

A professional WordPress development company needs to draw a clear website development strategy which will provide a strong presence to your business, maximizes the trust of users and create more business opportunities.

You need to select someone who can understand you properly, keep your work a top priority and share the work ethics. This will helps to create a strong and long-term relationship between you and the WordPress agency.

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A good website needs a good design, intuitive navigation, a proper structure, and a lot of quality content. This will optimize your website and it will convert your visitors into valuable customers.

WordPress-Development(Source: freelancetoindia.com)

But here is the question, how do you make sure that you have chosen the right WordPress development company who will understand your web plan?

Therefore, you need to set certain goals and discuss the methodology with your chosen agency.

You need to verify that, whatever techniques the agency is following for project execution, are these helpful to achieve your goal or not?

The methodology should outline how the project is going to be completed, when and how and whether the cost comes under your budget.

Dig into and beyond the Portfolio:

As you go for an agency, the first thing you should do is check their portfolio. When you check out their work samples, it gives you a clear idea on their service quality.

Check out the earlier projects that your agency has worked on. By following this step, it will help you to decide if the wordpress website design company is perfect for you or not.

The developers need to be more flexible, so they can make all the changes to your project, whether it’s a small or a big, meeting your specific needs should be the priority of the WordPress developer.

Top things to check while reviewing company portfolio:

  • Company’s mission statement
  • Organisational goals
  • Services and products
  • Previous projects
  • Contact information of clients
  • Client and company bio
  • Experience in using technology frameworks
  • Social media profiles
  • Awards and recognitions

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Test the Technical Knowledge:

Before you collaborate with the developer of the chosen WordPress Agency, you need to check their technical skills. A reputed company has several teams of developers. So, you need to identify the team that will handle your work.

Check if the team members hold knowledge on all the latest trends in development. You can ask several questions to the WordPress Website Builder team. Ask them about the latest features on WordPress, HTML, and other things related to wordpress web development services.

If they answer your entire question correctly, then move forward with it.

Top Technical Questions to Ask When Hiring a WordPress Development Company?

  • Will you be using an existing theme or custom theme to build my WordPress website?
  • How will you simplify content management on my website?
  • What are the must-have plugins needed for building my WordPress website?
  • How can you make my website user-friendly for all devices?
  • What are the basics of hosting a WordPress website?
  • How can you ensure that my website is secure?
  • How will you manage and backup my website data?
  • Will you be able to migrate my existing website to WordPress?

Problem-Solving Ability

WordPress website creation is a complex process and you are going to witness many problems in the process. So you need to choose your WordPress developer wisely, who can solve your problem.

Choose the agencies that are pretty much flexible to do the changes. If you are planning to do some changes in your WordPress design after preparing a plan, or want some change in the mid way or during the final stage, then the agency will immediately change its plan and work according to your need.

A developer with this quality can build a better website.

Top Questions to Ask to Gauge a Development Company’s Problem-solving Abilities

  • How will you accommodate mid-development design changes?
  • How will you manage my website development process if a team member is on leave?
  • Can your team work on my time-zone?
  • What are the communication channels available for development updates?
  • How will you handle intellectual rights?
  • Will you provide updates and upgrades on the finished product?
  • Will there be a specific contact person? Who will be the next-in-contact if he/she is unreachable?
  • How often will you show me the result of your work?

Value and Cost

Expense is always a major issue in regards to hiring a WordPress Development Company. But, when you start to cut the expenses just to save a dollar, you might regret it later.

So, how are you planning to set your project cost ? You need to look at what you have already spent and compare how much you have spent last year on the brand promotion through ads, other media, and radio. You’re planning for the upcoming years and whether it will work or not.

Ask the WordPress Development Company if they can provide a fair estimate and turnaround time. Never forget, it’s also about the value and not only about the expenses. So before spending the money, have proper researches to know if it’s the right decision or not.

Top budget related questions to ask before hiring a WordPress development company?

  • What is the cost of project development?
  • Will you provide a cost-breakdown of the product development?
  • Will you provide after-support, updates, and maintenance?
  • What happens budget-wise if the development time takes longer than the scheduled date of delivery?
  • What if I don’t like the finished product? Would you re-work without changing additional investment?
  • What if I don’t like your services and want a refund? How fast will your process charge-back?
  • Who owns the code of my project? Where is it stored?
Do you want a WordPress website but don’t know how to create one? We will install and setup WordPress for you, absolutely free of cost!

FAQ:

What is a WordPress Development agency?

A WordPress development agency refers to an organization that offers an expert team of developers and designers. They make a WordPress website that is scalable, and reliable.

How much does an average WordPress Development company charge?

On average the cost of a website development completely depends on the requirement of the websites. The other factors that you should consider are pages of the website, complexity, designs, hosting, Plugins, and most probably the experience of the developers. All these things represent the cost of building a website.

What is a WordPress website?

A WordPress is a CMS or Content management system. It works by combining some core files, database, dashboard, files that are added and installed.

What does a WordPress developer do?

A WordPress Developer is a professional that focuses on the infrastructure and ecosystem of WordPress. They always focus on improving your existing WordPress website or developing new products, most probably Plugins and themes.

Conclusion:

Choosing the right WordPress agency is a difficult task. When you hire them for the first time it can be a bit difficult. But by following the above tricks, the selecting process of the development agency becomes easier.

You can go for the best WordPress agency, like Andolasoft. It delivers a perfect website that will fulfill all your target audience needs and within your budget.

On an average there are more than 455,000,000 websites that are actively using WordPress.

Here at Andolasoft, you will get the best WordPress developers that will deliver you high performance websites and mobile apps.

Contact us; if you are planning to develop one for your business or want any of the WordPress services, we are happy to help you.

Future Of Magento Ecommerce Trends To Implement

The online world is bombarded with E-commerce websites and this business model is growing at an exponential rate. To enjoy success in such a competitive market, your E-commerce store needs the latest & innovative trends.

Magento is among the most effective CMSs as it offers result-oriented features like a mobile-friendly platform, cost-effectiveness, flexibility, and scalability.

Because of these features, Magento has become extremely popular and is dominating the online selling industry.

E-commerce stores need to integrate innovative trends to offer engaging & unique experiences to customers.

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These trends ensure the growth of online selling stores and the business model is slowly replacing brick-n-mortar selling.

Change is growing at a rapid pace within the industry. Online sellers are always on their toes as the future is completely unpredictable.

The best approach is to integrate futuristic trends. Startups & entrepreneurs are consulting Magento experts to leverage the power of the latest trends. In this post, we are discussing different E-commerce trends.

Let us learn about the different E-commerce trends in detail.

1. Personalized Shopping

Seeing the growing number of new E-commerce websites within the market, it becomes crucial to building customer-centric websites to boost user experience.

Here Magento CMS brings plenty of advantages to Ecommerce world. The CMS can facilitate the building of highly responsive websites and apps.

This gives the potent scope of personalization.

With Magento, it becomes easy to send push notifications and emails to customers based on their shopping behavior.

A popular trend is to come up with personalized product pages as per user requirements.

2. Voice Commerce

By the end of 2021, the demand of smart speaker will grow by more than 30%. This clearly states it is the most demanding E-commerce trends to implement.

In fact, some brands are offering smart speakers with the features to book ticket to shopping online.

Several online merchants taking assistance from Magento Experts to implement voice commerce in their online stores.

Voice search in E-commerce website development will bring higher ROI.

Few tips to integrate voice search are mentioned:

  • The integration of Amazon Alexa & Google Assistants
  • Content optimization for voice queries
  • Facilitating a simple flow to buy products
  • Voice-based navigation on the website

3. Social Commerce

When it comes to the improvement of online sales and overall business ROI, the social commerce trend can’t be ignored.

Shoppers take keen interest in the websites integrated with social media platforms for sharing.

This makes it a preferred choice for buyers to know about all the top-rated deals on the Internet.

The number of online ads are growing with each passing day over social media platforms. This makes people aware about latest products & services in a convenient manner.

Hence, a dedicated Magento developer can never miss out on such a remarkable trend.

It has become a need these days for the guaranteed success of any online selling website.

4. AR/VR

The technological revolution is completely transforming industries. This is because of the emergence of latest technologies comprising Virtual Reality & Augmented Reality.

Seeing the relevance, these technologies are highly beneficial during the E-commerce website development.

Several people complain about the product feel & look present in brick-n-mortar store.

VR & AR technologies have helped online merchants to eliminate such gaps in online shopping.

There are plenty of reasons why E-commerce merchants are considering the integration of these trends. Shoppers can easily visualize products with the inclusion of latest AR technology.

Shoppers with ease can check whether the product is worth buying and meeting their demands or not.

The use of AR/VR is a super exciting trend that will be the most talked in the year 2021.

5. Artificial Intelligence

The Artificial Intelligence implementation in E-commerce business for product recommendations is not hidden from the whole world.

In the last few years advanced algorithms are introduced to uplift AI technology.

E-commerce websites get the chance to prepare for smarter product suggestions that will overall improve the customer experience.

Different trends are integrated with the support of Artificial Intelligence.

The customization of trends as per the buyer behavior & market needs will help to determine the best scenario for listing different products.

It will boost the marketing & sales efforts of different E-commerce businesses.

6. Push Notifications

Magento offers the option of customized push notifications for its visitors. First of all study the buying patterns and click behavior of the customers to send push notifications.

The primary objective of PUSH notification is to retain existing customers and engage new ones. In Magento 2, it is easy to communicate with the customers even after the website is closed.

The Web Push Notification extension work by using the web browser to show push notifications.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Hence, the customer can see the push notification whenever their web browser is open.

The push notification is an important tool to interact with the customers and get instant feedback. It captures the instant interests of the customers.

Thus, building a pure organic customer base in your niche.

Wrapping Up:

We have discussed the top-trends of Magento E-commerce for this year. After going through the post, we hope you have proper idea of how the CMS continues to build its standards.

Hence, why not take the leverage of these technology trends to enrich your website?

Consult an experienced E-commerce development company that can always be by your side to offer instant support services.

This is a perfect investment plan to remain competitive in the world of E-commerce.

Why CMS Is So Popular Among Webmasters?

CMS (Content Management System) which came as blogging platform has evolved a lot and quickly won the heart of webmasters/entrepreneurs, and became the utmost choice for all types of websites, whether it would be basic content management site or massive ecommerce application one.

From the discovery of CMS, It begins a new battle between CMS and traditional website.

CMS-vs-traditional-website

Today, I am going to share few points why it is so popular among website owners.

Less dependency on developer and easy maintenance:

Once you develop theme or application on CMS you don’t have to rely on upon your developer excessively.

You can easily maintain and update your content even if you have very little or no knowledge of front- end languages, scripting languages, database or designing software.

On the other side if you go for traditional website, then you have to fully depend on your developer even for smaller to small changes.

 Saves Money and Time:

Most of CMS are Open Source. It simply means no need to pay a single penny for CMS installation on your domain.

As I said earlier that it is very easy to update content, publish page and lots of customization.

So it can be done by the webmaster himself without having any technical knowledge or without taking any help of developers.

In this manner, CMS helps to spare your expense as well as your time.

Search Engine friendly:

All modern CMS provide lots of plug-in which simplify your SEO task. However, custom website needs lots of attentions and work to make your application or website search engine friendly.

Provides Dynamic Platform:

Almost all CMS allow extensions like forum, poll, e-commerce application, blog management, video integration and lots more, which make the application dynamic.

However, if you go for dynamic HTML/CSS website require flash, animation and lots of Javascript code, which make your website slow and not so search engine friendly.

Huge Developer community and tutorial support:

One of the biggest concerns for many webmasters is that when they stuck they cannot take help developer’s community or tutorial guidelines.

So they don’t chose technology where it is hard to find proficient people on that technology. Whereas, all popular CMS provide community, which is quite large and it is extremely helpful to find experienced folks.

CMS also provide features like content scheduling and republishing, additional plugin that make your website compatible to any device, and third party integration; on the flip side you need lots of money and time to do the same on your traditional website.

If you think, CMS is an obvious champ, then again, you are wrong. Reasons, CMS itself as well as its plugins are open source, so they are highly vulnerable to all types of outside attackers.

It is strongly advisable to update your plugin and CMS version regularly and do the proper security testing for your application. Also after arrival of HTML5, traditional website design definitely took a big leap.

You can get free security testing report at no expense. At Andolasoft , we deliver customize and affordable wordpress support and development service.

No doubts the fight between CMS and Traditional website stays unending. Have something to add to this topic? Share it in the comments.

How to create a form page in Refinery CMS app

Refinerycms

Refinery is a powerful CMS based on Rails framework. It gives a fully generated site with admin control features. However, we can extend it to create our own customized forms like Job Inquiry, Contact Us etc… by following this tutorial. Here is the environment we have used on this tutorial.Ruby 1.9.3, Rails 3.2.8 & RefineryCMS 2.0.8

Step#1

Cd to refinerycms application

Execute the following command to get all the options & usages to create a form engine in refinery CMS

rails g refinery:form

Step#2

Execute the following command to create a form. Let’s create a Job Inquiry form

rails generate refinery:form job_inquiry name:string message:text job_type:radio brochure:checkbox qualification:select

Step#3

Run the following commands

bundle install
 
rails generate refinery:job_inquiries
 
rake db:migrate<code></code>
 
<code>rake db:seed<code>

ss

This will create a “job inquiry” engine in the “vendor/extensions” folder

Step#4
Add the “job type” and “qualification” data in the “/vendor/extensions/job_inquiries/app/models/refinery/job_inquiries/job_inquiry.rb” model. You can also add other fields as per your requirement.

module Refinery
module JobInquiries
class JobInquiry < Refinery::Core::BaseModel       self.table_name = 'refinery_job_inquiries'       attr_accessible :name, :message, :job_type, :brochure, :qualification, :position       acts_as_indexed :fields => [:name, :message]
# Add some validation here if you want to validate the user's input
# We have validated the first string field for you.
validates :name, :presence => true
JOB_TYPES = ["Freelance", "Fulltime", “Contract”]
QUALIFICATIONS = ["MCA", "MTECH", "BTECH"]
end
end
end

Step#5

Restart the rails server to get the effect

That’s it! We will have a fully functional Job Inquiry form attached in our refinery application. This will also add the following functionalities automatically.

  • Mail send feature to Admin after submitting the job inquiry form
  • Auto email respond functionality to the user after submitting the form
  • Adds Job Inquiry menu in the Admin side to manage auto email respond message, mail id change to get job inquiry
  • Adds an Inbox in the Job Inquiry Menu for Admin to manage all the forms submitted through the Job Inquiry form

SEE ALSO: Creation of a new Rails App using Refinery CMS

If you have any other tips or rules that you follow, let us know in the comments below.

Creating an Engine on Refinery CMS

Refinerycms

‘Engines’ are nothing but ‘plug-ins’ which adds up extended functionality to the existing Refinery application. Engines installs in the “vendor/extensions” folder in a refinery app.

Engines will create a tab in the Admin panel of the Refinery CMS to control the information on the engine.This example demonstrates creating an engine in an existing refinery app. The environments used are Ruby 1.9.3, Rails 3.2.8 & Refinery cms 2.0.8.

Step#1

To create an engine, just execute the below command

rails generate refinery:engine engine_name attribute:type attribute:name

NB: The engine name should be in singular which will generate the structure in plural form.
For example we want a FAQ engine for our CMS which will be controlled by CMS admin

rails generate refinery:engine MyFaq question:string answer:text

Running the above command will create a new folder “extensions” under “vendor” directory and in the “extensions” the new engine “my_faqs” will be created.

Step#2

After that run the below commands to make it executable

bundle install
rails generate refinery:my_faqs
rake db:migrate
rake db:seed

Step#3

Restart the server to get the effect. You will find the new tab “My Faqs” has been added both in the menu section of the user section and admin section.

Login as Admin to manage your FAQs

How to customize an engine during creation?

Creating the engine with a namespace

rails g refinery:engine MyFaq title description:text --namespace FAQ

Creating the engine by skipping the frontend pages

It will add menu and form page in the admin section only. User section will be omitted

rails g refinery:engine MyFaq title description:text --skip-frontend