Tag: CRM

How To Make Ecommerce Application More Engaging

Posted on by Jay

So, as time grew tough and people are expected to stay indoors longer than ever, don’t you consider taking your business to your customer’s home? 

The mobile revolution is here affecting lives stronger than ever before.

Having a mobile eCommerce app is the trend today. It is the easiest way to reach your audience and provide them the services.

Apps have become an indispensable part of our lives. With the scope of the Internet expanding so well, apps seem to be a cheap solution for targeting a wider audience ensuring connectivity, across boundaries, across regions, across districts, and domains.

With the outbreak of the pandemic, online delivery of essential goods and services are no more a choice but has become a government priority.

The scope has expanded to the regions where it was unheard of. The capacity is being extended and explored.

This is a high time to leverage on an eCommerce app and help push your sales and profits in the upward direction. 

Before you start wondering about hiring a website developer to make your entrance into the digital domain, let’s talk about the success principles of an eCommerce app. 

A Successful and High Engaging Ecommerce App 

Before you plan to take your business online, let’s talk about the basic principles of a successful and high-returning eCommerce app that would help your audience enjoy your services from the comforts of their bedrooms. 

Principle 1: Assessment for Customers

When you decide to take your business to your audiences’ devices make sure it has everything that they would need.

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All the services, products, and variations should be mentioned clearly and easy to navigate. The ability to bring on-screen what your customer wants is the key here. 

Principle 2: Life Is Easy for Customers

It is important that the app you are about to launch serves its purpose well. It should be designed and developed in a way that the user can easily navigate through it and make payments.

If your users get what they want in the shortest navigation, your app is going to slay the market, surely.

Principle 3: Element of Surprise for Your Customers

This is one thing that is going to earn you great ROI. Surprises are something that everyone loves!

Add some interesting elements, offers, and discounts for your customers that would make them stay connected with your business.

And if you have something interesting that your customers need to know about then just a few notifications. Interesting way to market, isn’t it? 

Principle 4: Space for Your Customers

Give your customers some space for themselves. They need to express their gratitude, complaints, and reviews.

This is a great way to see if your customers love your product or not. Also, this would increase their engagement with the app.

You can click here to hire salesforce consulting services to come up with a CRM your customers can engage with easily. Done!

These are the four principles on which the foundation of an eCommerce app is built.

It is important that your eCommerce app developer sticks to these principles before bringing something else on the stage.

Now that we know the principles let’s further move ahead and see how to develop an eCommerce app your customers would love. 

Develop an Ecommerce App That Sells!

When speaking of Eommerce app development a lot of organizations have sailed through the turn of tides in the app market.

They all excel in building applications that are unique for each customer. Here’s a detail of the process of building an eCommerce app that succeeds in today’s market scenario. 

Define the Niche

The first thing before you set a store is to know what you are going to sell.

This is the first step. Identify your niche and enlist the products and the variations that you plan to sell. Studying your audience and the targeted area is a great move.

When your niche is decided, the buying tendencies, popular items, importing certain stuff, etc. can be explored better. 

Knowing the niche would help you determine the design and style of your app.  

List Essential Features

When the product engineer plans your app, it is important they enlist the features that need to include in your app.

These features should fulfill the purpose of your app and help the audience reach the desired item in the least number of clicks.

Some essential features that the simplest eCommerce app to the most creative ones should have been are mentioned here:

  • Authentication feature for app set up 
  • Categories and subcategories to search for the product 
  • Review system to increase user engagement 
  • Integrate payment methods 
  • Interesting and compelling push notifications 
  • 24*7 customer support 
  • Features for intuitive analysis 

These are just a few features that even the basic eCommerce app has. You can further add features that would make things easier for you and impress your customers.

Design Element Aesthetic 

 The pinnacle of the success of your app is its visual appeal. The user aiding design makes it easier for the customer to interact with the app.

Coming up with a design that interacts with the user and provides keys and buttons to navigate easily is something that your customers would love.

The important points to consider here are:

  • Placement of essential features 
  • Simplifying check-out process 
  • Ease of order placing 
  • Simple tracking 

These are a few things that your product engineer needs to consider before the implementation and development part begins. 

Find the Right Platform

Now, that we have moved to the development part, it is important to find the right platform for developing your eCommerce app. It could be android, ios, or Progressive Web App.

Many on-demand app developers make it easier for their clients to select the right platform considering the region of their operation, the economic situation of priority customers are all the determining factors of platform selection.

The right platform makes it easier for you to reach the target market and generate the expected ROI. 

Test Your Application

As the platform is decided, we next move to eCommerce application development. Often developers ensure the working of functionalities and features with the help of a QA and testing team.

Some of the standard test cases that are considered are: 

  • Execution pattern eCommerce application
  • Online payment functionality
  • Compatibility with web browsers
  • SEO and mobile responsiveness
  • Social Media integration

Testing and quality analysis of the app is important. Once the app clears this phase, you can be assured of bringing in the market a flawless app. 

Launch Your App

Now is the right time to launch your app. In the first phase, you would rather be interested in marketing strategies to make your app popular before it is brought to the market.

Most companies use traditional techniques like social media promotions, google ads, video ads, and many other techniques like gaming, offers, etc to take the app to the right audience as quickly as possible.  

And with this, you are all set to hit the market with your eCommerce mobile application!

Bonus

One thing that keeps any eCommerce-based company moving ahead of its competition is its way of treating the customer and responding to their queries.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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One needs to be really creative and think out-of-the-box to reflect their care and affection for the customers.

Find out innovative strategies to engage your customers with the app and you are ready for the long run. 

Conclusion

A dexterous study of the steps here would help you come into the market with an app that reflects well. 

Most developers follow these steps to make sure that their client’s app is unique and innovative and hits the road to success in a matter of weeks.

If you are looking forward to coming up with an eCommerce app like Amazon or eBay, all you need is to have a basic plan ready.

Once you have a basic plan of what you need, hitting the market with a high-reflecting app would become a child’s play. 

Do you still need more clarification for developing a high-engaging app? Let’s discuss.

5 Exclusive Growth Hacking Tips To Grow Your Business

Posted on by Netrananda M

Starting a new business is always an important venture for every entrepreneur, and making it successful is the most challenging object for them.

So, you need a flawless and unique strategy to build a successful business. And it is quite likely that you need a roadmap to improve your business sale.

However, increasing the product or business sales ensures your business costs and a move towards profitability.

In fact, there are many ways that can help to boost your business growth.

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And implementing the proven ideas allow you to reduce unwanted expenditure, enhance productivity, and expand your business connectivity; all of which can together increase the likelihood of more sales.

Let’s consider a real-life situation here-

You have an awesome startup idea and you’re quite confident that it will work.

Or perhaps you’ve launched your small business. Now you are searching for some effective ways to grow.

Both the scenario offers a host of challenges. The study says, 90% of small business startups eventually fail.

But with some outstanding growth hacking tips, you can count your business is a part of that remaining 10% that succeed.

Building and running a small business can be a monumental challenge.

But if you stay up-to-date on the latest industry trends and figure out growth hacking tips, your chances of survival are much higher.

Here, I uncover the simple yet amazing growth hacking tips and techniques for 2019. Utilize them wisely and you will be a true performer.

Business Growth Hacking Tips:

1. Automate As Much As Possible:

Implementing software that automates manually is one of the most important steps you should take to ensure your business maintains high levels of productivity.

List your needs and decide which type of software would be beneficial for your business. There are loads of software solutions available in the market.

However, particularly these two are must-haves for your business:

  • Customer Relationship Management (CRM)

Customer relationship management or CRM is a tool, strategy, or process that helps businesses to better organize and access customer data. You can adopt an all-in-one CRM that includes sales and marketing automation on the same platform.

Managing multiple projects at the same time has become a big mess for all most every organization. But those who are using project management software are away from the race.

So along with CRM, if you are using project management software, then you are getting an extra bonus.

It will help to manage your time, task, and other resources effortlessly.

Small businesses are vigorously selecting this option as it saves time, reduces technology costs, and improves collaboration.

  • Marketing Automation

Marketing automation solutions streamline processes, increase brand awareness, automate tasks, and attract leads easily.

With built-in features like email marketing, lead generation web forms, landing page builders, and more it becomes an essential marketing growth hack idea.

2. Proper Training On The Software You Use:

When you invest in tools to automate tasks and streamline operations, it’s mandatory to fully train your employees to leverage the software effectively.

High-quality software provides a free trial and demo during adoption. So that your team can learn the use of new tool completely.

Hence, they can be comfortable to leverage those tools to the fullest.

3. Reach Customers:

There are various cloud-based technologies that help small businesses to grow more efficiently by creating leads and reaching customers.

Affordable tools do exist to manage contacts, pipeline, opportunities, and accounts.

Advanced software also includes marketing apps to create more revenue-generating email campaigns.

Many of these tools provide insights report which would help to send the right message to target audiences.

Social media sites like Twitter, Facebook, and YouTube can be used to promote products and services.

4. Constantly Measure Your Results:

Measurement of your efforts has become the most important growth hacking tip, especially when you are at the initial stage of launching your business.

With CRM and marketing automation tools, you can access CRM reporting and metrics that can help you in guiding your decision-making process.

By monitoring your sales pipeline; you can measure the effectiveness, gain advanced revenue estimates of your marketing campaigns, and many more.

The analytics and metrics offered by these software solutions provide a clear idea and insight to make more informed decisions to grow your business.

5. Prioritize The Customer Experience:

There are some questions from eBusiness Guru, “Relationships are important, and the most important one is the relationship between you and your customers. Are you forming a relationship with your customers, or you are just selling to them?”

Looking at your customer “needs and experiences” should be the first priority if you’re expecting a successful business.

Customers from the backbone to your business and your business keeps going.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Creating more customer loyalties will build more chances of better ROI. Positive customer experience is vital to business growth and success.

Wrapping Words:

Trying to grow your business or launching a startup- is a challenge. A lot of risks are involved.

But it is not at all impossible to be a part of those 10% successful startups.

If you follow the growth hacking tips explained above, you can see your business succeeding for sure. Embrace these best tactics and stand yourself in a better position.

Want to know more about growth hacking tips? Let’s Discuss!

How Odoo Can Deliver The Business Requirements That I Need?

Posted on by Jay

With the rising online marketplace, entrepreneurs are open to trying out with newly budding solutions. As a result, the “One Stuff Dominates” scenario is no more. In such a shift, Odoo has been seen as the favorite for an all-in-one business app suite.

As Odoo is a better enterprise management applications that helps to streamline and unify the aspects of business that includes project management, customer servicing, warehouse management distribution and accounting

enterprise management applications

(Source: erpsolutions.medium.com)

Market leaders like SalesForce and Zoho also have switched onto this business apps procession even though all of them started in one business area.

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Odoo has had significant growth in the past few years, especially at the European and Asian markets and the credit mainly goes to the product itself.

It is a digital backbone to successful online business. At Andolasoft we use and endorse Odoo as it is a high quality digital solution that is flexible and easy to use while delivering high quality outcomes.

Through this blog, I have outlined a few basics and have explained whether, why you should adopt Odoo for your business.

Why Odoo?

Odoo is an all-in-one open source management software that suggests a variety of business applications that can form an absolute set of the enterprise management application.

Odoo incorporates Website/e-Commerce, CRM, accounting, billing, manufacturing, warehouse- and project management, inventory, and many other apps.

The Odoo framework is unique due to its strong technical basics. The open-source module provides high standard usability that scales across all apps.

Odoo has allowed us to influence numbers of developers and business experts to build anonymous apps in a very short time.

Odoo Framework

(Source: aspiresoftware.in)

Here I have listed the features that can we get benefited through the Odoo Application module.

  • The Best Ever User-Interface
  • Comprehensive Pro-like Features
  • A Unique Modular Platform
  • Flexibility
  • No-Vender Lock-in
  • Instant Updates and Easy Upgrade
  • A Cost-Effective Solution

How Odoo Is Compatible For Your Business?

Odoo took Enterprise resource planning (ERP) one step further with its group of applications considered for managing business processes with effortlessness.

Odoo prime feature is its cost, any startup that goes for the ERP spends a minor share in their investment. The use of the Odoo ERP solution easily helps to avoid the wastage of money by efficient planning. Work environment and employee management that helps to save lots of money.

This is an all in one running software solution which is customized to enterprise necessities in mind. So, your business whether it is a small-scale or large can install Odoo right away without any trouble.

As we have roofed above, Odoo comes with a set of features that clearly differentiate it from every other ERP.

The existence of pre-defined components helps to make out changes without putting any efforts with the codes. In a result, it can settle you into the development and scale of the process of your business.

Odoo provides better user-friendly solutions. By handling your business with odoo, users can easily coordinate with the business from any part.

The employees will easily handle the software solution and the technical team will provide training and support to get acquainted with the ERP solution.

Undoubtedly, Odoo fits in with the descriptions of ultimate ERP software.

If your industry requires incorporation in Human Resource to compact with your resources or across other applications such as point-Of-Sale (POS) or storehouse Management, Odoo can make simpler the process and keep you all in control.

Odoo has been a modular ERP that enables users to choose one and more modules that are suitable to run the business. However, if a business needs more features and modules in future they can easily integrate the modules that enhance more software systems. 

Odoo enables integration of other applications. It is used to manage websites, direct marketing and social media opportunities.

With an insightful user interface, cutting-edge technology and a drop in overall expenses also make different the Odoo.

The affordable pricing allocates you to explore by selecting singular modules and finding out whether it receives the benefits planned and tackle your needs.

Odoo as a broad ERP solution, you don’t need to think over whether your business fits in with Odoo’s structure.

Odoo can easily cast in with your requirements and enfold it in the frameworks and procedure that you can utilize it at your business to robust without ever modifying anything.

Gaining A Competitive Edge In Business Process :

As Odoo is an open-source solution and can be downloaded easily by selecting the best compatible module as per the business requirement.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Along with that, as every module is open source which proposes an additional customization is available for each module.

You could gain a pack of the option through Odoo customizations. Here I have given some best results;

  • Addition of fields on every Module
  • Addition and Customization Layouts
  • Workflows and business processes Customization
  • New module development
  • Reports Customizations

Conclusion:

The most notable characteristics of Odoo is, there are 500+ modules are available to choose your business and all these modules are 100% customizable according to your business.

I will come back again with a real-world example that would help you to see how Odoo can be used to solve real-world business solutions.

At Andolasoft, we’re having the 13+ years of experienced OpenERP/Odoo developers. We entirely do the GAP analysis of your requirements, prioritize, initiate with the customization.

Are you looking for to Develop Odoo Application for your Business? Let’s Discuss!