Tag: ecommerce development solutions

List of 10 Best WordPress Development Companies

Posted on by Jay

WordPress is one of the most popular open-source platforms for web app. It’s a no brainer if you want to create your own business site using WordPress.

Creating a custom WordPress website requires professional WordPress developers who are aware of its intricacies and can create a solution meeting your business and functional requirements.

When you are thinking of building a WordPress site you will most likely opt for a WordPress development company. Running a quick Google search will get you a list of companies but it’s not necessary that they are a good WordPress development company.

Being good at SEO doesn’t necessarily suggest they are good at development too.

There are many software development companies who provide WordPress development services as well but to really get the best out of the development technology you need to hire a professional WordPress development company.

In this blog we are going to list out the top WordPress development agencies who have the expertise and experience to develop a custom WordPress app for customers across all industries.

Top 10 WordPress Development Companies

Below-mentioned are the top 10 WordPress development companies along with their company profiles, client list, and rating on Clutch.com.

Andolasoft

Andolasoft is a leading WordPress development company with expertise in developing custom WordPress web apps, WordPress plugin development, WooCommerce development and WordPress retainer services.

The company was founded in 2009 in San Jose, California. For over 14+ years the company has been providing web development services and later grew into providing specialized WordPress development services. Today it offers enterprise WordPress development services to businesses of all sizes and industries. Today, Andolasoft maintains a strong presence in the WordPress community. 

The company follows a holistic approach creating their custom WordPress solution. Moreover, the company follows an agile project development process and uses collaboration tools to manage client-developer communication. 

 

The development firm provides comprehensive digital solutions such as PHP app development, Android app development, iOS app development, eCommerce app development, WordPress plugin development services.

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The company follows a holistic approach creating their custom WordPress solution. Moreover, the company follows an agile project development process and uses collaboration tools to manage client-developer communication.

Full Range of WordPress Services

  • WordPress Web Development
  • WordPress content migration services
  • WooCommerce Development
  • WordPress Plugin customization and development
  • WordPress maintenance services
  • WordPress optimization services
  • WordPress hosting services
  • WordPress custom theme designing

Website: Andolasoft
Clutch rating: 5.0

Vipe Studio

Vipe Studio opened its doors in 2009 and is a leading provider of full-stack WordPress Development services. The company offers a comprehensive range of WordPress development services including headless WordPress development.

Based in Bulgaria, they have a presence in both the USA and Europe and cater to a global customer base. If you are planning to create your website from scratch using the WordPress CMS technology then Vipe Studio is the right partner for you.

The company maintains a strong presence in the WordPress community.

Website: www.vipestudio.com
Clutch rating: 5.0

DevriX

DevriX is the original WordPress Retainers service provider offering long-term wordpress development, maintenance and support services to global customers.

The company was founded in 2010 in Bulgaria and for the last 10 years the company has been providing full-service WordPress development services to global customers.

The company coined the term ‘WordPress Retainer’ for their long-term WordPress maintenance and support services. The company’s distributed teams have expertise in developing SaaS platforms, enterprise, and WordPress multisite development services.

At the other end of the spectrum the company provides custom plugin development services, and have developed many free plugins for their global customer base.

Website: devrix.com
Clutch rating: 4.8

Multidots

Mulitidots is an Inc. 5000 company and an enterprise WordPress partner providing scalable CMS development and solutions. Since its inception in 2009 the company has grown to become one of the top WordPress solution providers and a Silver WordPress VIP partner.

Multidots bring top-notch WordPress skills on the table. If you are looking for a custom built wordpress solution for your brand or want to migrate your legacy website to WordPress, then Multidots is the right wordpress solutions partner for you.

Website: www.multidots.com
Clutch Rating:4.9

Cut2Code

It is a Poland-based WordPress development company who work round-the-clock to provide WordPress solutions to global customers. Cut2Code team has expertise in transforming existing websites into functioning websites.

You can hire Cut2Code to either work with your existing team or hire dedicated developers who work for you to develop custom websites from scratch.

The company has expertise in both WordPress and Shopify developing feature-rich custom solutions for global customers.

The company’s range of services include WordPress, WooCommerce, Shopify, Front-end development, Support & Maintenance. The company has served multiple industries such as higher-education, fashion, healthcare, real-estate, and tech startups.

Website: cut2code.com
Clutch Rating: 5

WPWeb Infotech

WPWeb Infotech is India-based WordPress development firm providing comprehensive WordPress services to global customers.

The company is one of the best new kids on the block which was established in 2015. Since then the company has received various awards and accolades.

The company’s digital services are not limited to WordPress alone. The company also provides web development services on multiple other development platforms such as HTML, PHP, Shopify, Magento, React, Angular, JavaScript etc.

The company curates high-performance digital experiences for businesses across multiple industries such as ecommerce, retail, healthcare, media, music, real estate, social networking and more.

Website: www.curotec.com
Clutch Rating: 5

CuroTec

CuroTec was founded in 2010 in Philadelphia with a global customer base. The company works with some of the most prestigious brands in the world including Fortune 500 companies.

The company has received multiple awards and accolades for their comprehensive range of digital services such as UX development, web development, business app development, cloud app development and support, digital transformation, digital strategy, etc.

Website: cut2code.com
Clutch Rating: 5

Osmo Studio

Osmo studio is a leading WordPress service provider who focus on understanding customer challenges and developing solutions that best meets customer requirements.

The company has expertise in developing cutting-edge WordPress solutions irrespective the company’s narrow niche.

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The agency has received multiple awards and accolades such as CSS winner website of a day design award, Awwwards.com, CSSDesignAwards.com etc. The company is also the official partner of HubSpot, Kinsta, and Google.

Website: www.osomstudio.com
Clutch Rating: 4.9

Xfive

Since its inception in 2005 Xfive has been the leading provider of digital transformation services with expertise in WordPress and other CMS platform services. The company also offers Ecommerce development solutions, web designing services and web app development services.

For the past 17 years the company has been helping growing brands bring their vision to life. Xfive the company who originally started the PSD to HTML conversion services which was later adopted by thousands of companies world-wide.

Website: www.xfive.co
Clutch Rating: 5

Fooz

Fooz is a leading WordPress services provider with expertise in creating minimalist theme design. The company also designs solutions for large and complex projects.

Clients who have worked with Fooz appreciate their flexible approach to developing WP panels. The company brings together their developing technical expertise as well as design strategies to create an intuitive and responsive web presence for a global customer base.

Website: www.foozagency.com
Clutch Rating: 4.9

How To Choose The Right WordPress Development Company

Selecting the best WordPress development company can be a daunting task, given the multitude of options available. 

In the following points I will guide you through the essential steps to help you make an informed decision and choose the perfect WordPress development partner for your project.

  1. Define Your Project Requirements:

Before starting your search, clearly outline your project requirements. Determine the purpose of your website, target audience, features you need, and any specific design preferences. 

Understanding your project scope will help you communicate effectively with potential development companies and get accurate quotes.

  1. Look for Experience and Expertise:

Experience matters when it comes to WordPress development. Look for companies that have a track record of successfully delivering WordPress projects across various industries. 

Check their portfolio to see if they have previously worked on projects similar to yours. An experienced company is more likely to handle challenges efficiently and offer valuable insights.

  1. Read Reviews and Testimonials:

Client feedback is an invaluable resource in evaluating a WordPress development company. Look for reviews and testimonials on their website or other reputable platforms. 

Positive testimonials and high ratings indicate a satisfied customer base and reliable services. Be cautious of companies with numerous negative reviews or unresolved complaints.

  1. Assess Technical Skills:

The technical skills of the development team play a significant role in the success of your project. Verify the proficiency of the company’s developers in WordPress and related technologies such as PHP, HTML, CSS, JavaScript, and database management. You can also inquire about their approach to handling security and performance optimization.

  1. Communication and Support:

Effective communication is crucial throughout the development process. Ensure the company you choose is responsive and maintains clear channels of communication. 

A good development company should keep you informed about the progress, respond to queries promptly, and be open to suggestions and feedback. Additionally, inquire about their post-development support and maintenance services.

  1. Consider Cost and Value:

While cost is an important factor, it should not be the sole determinant. Low-cost options may compromise on quality and support. Instead, focus on the value provided by the company. 

Assess the services included in the package, the level of customization they offer, and the scalability of the website. Choose a company that offers a fair balance between cost and value.

  1. Evaluate Customer Service:

Customer service is a critical aspect of any business relationship. A reliable WordPress development company will prioritize customer satisfaction and work diligently to address any issues that arise during the project. 

Reach out to their customer support or sales team to assess their responsiveness and willingness to assist.

  1. Check for Compliance and Security:

Ensure that the company follows industry best practices and WordPress coding standards. Inquire about their security measures to protect your website from potential threats. 

Look for compliance with data protection laws, especially if you are dealing with sensitive user information.

What is a WordPress Development Company?

A WordPress development company is a team of skilled professionals specializing in creating and customizing websites using the WordPress content management system (CMS). 

These companies offer a wide range of services, including website design, development, plugin integration, theme customization, e-commerce solutions, and ongoing maintenance.

How much does it cost to develop a WordPress app?

The cost of developing a WordPress app can vary depending on several factors, including the complexity of the project, the number of features required, the level of customization, and the expertise of the development team. 

On average, a basic WordPress website with standard features may cost between $3,000 to $6,000. However, for more complex projects with advanced functionalities, the cost can range from $10,000 to $50,000 or even more.

List of WordPress Development Services Provided by Companies:

Custom Website Development:

  • Responsive and mobile-friendly website design
  • Custom theme development and integration
  • WordPress site optimization for speed and performance

Plugin Development and Integration:

  • Custom plugin creation to add specific features and functionalities
  • Integration of third-party plugins for enhanced website capabilities

E-commerce Solutions:

  • Creation of robust and secure e-commerce websites
  • Integration of payment gateways and shopping cart functionalities

Website Migration and Upgrades:

  • Smooth migration of existing websites to WordPress
  • Upgrading WordPress versions and plugins to ensure security and compatibility

SEO and Digital Marketing:

  • Search engine optimization to improve website visibility and ranking
  • Digital marketing strategies to drive traffic and increase conversions

Maintenance and Support:

  • Ongoing website maintenance, updates, and security monitoring
  • Timely troubleshooting and technical support for any issues that arise

Conclusion

Building a WordPress site can be an overwhelming experience. It doesn’t matter if you are a start-up or an established business, creating an impactful online presence is not an easy feat to achieve.

Fortunately for businesses who truly want a customized solution can always opt for WordPress development agencies. An expert WordPress development firm can create a unique and customized theme for your website as well as provide maintenance and support to keep your web apps updated and secure in the long run.

 

FAQs

Q – How can I find the best WordPress development company for my project?

A – Finding the best WordPress development company requires research and consideration. Start by looking for companies with a strong portfolio and positive client reviews. Check their expertise in WordPress development and whether they have worked on similar projects. Request quotes and compare their services, communication, and pricing to find the best fit for your project.

Q – What are the key factors to consider when selecting a WordPress development agency?

A – Key factors to consider include the company’s experience and expertise in WordPress development, their portfolio of successful projects, client testimonials and reviews, the range of services they offer (design, development, support), their team’s skillset, communication processes, and the ability to meet project deadlines.

Q – How do the top WordPress development companies differentiate themselves from others?

A – Top WordPress development companies often stand out by having a strong track record of delivering high-quality websites, offering comprehensive services, staying updated with the latest WordPress trends and technologies, providing excellent customer support, and having a talented team of skilled developers and designers.

Q – Can you provide examples of successful projects delivered by top WordPress development firms?

A – While specific project examples may vary depending on the company, you can expect top WordPress development firms to showcase a diverse range of successful projects, including custom WordPress websites, e-commerce solutions, membership sites, blogs, and corporate portals.

Q – What should I look for in the portfolio of a WordPress development company?

A – In a portfolio, look for examples of clean and functional websites that align with your vision. Check for responsive designs, user-friendly interfaces, and evidence of custom WordPress development. The portfolio should demonstrate the company’s ability to create unique, visually appealing, and well-structured websites.

Q – Are there any specific certifications or partnerships that indicate a company’s expertise in WordPress development?

A – While there are no official certifications for WordPress development, you can look for partnerships with WordPress-related organizations like WooCommerce, WP Engine, or Jetpack. Additionally, companies with experienced and active contributors to the WordPress community may indicate a high level of expertise.

Q – How do top WordPress development companies handle website maintenance and support after the project is completed?

A – Top WordPress development companies typically offer ongoing maintenance and support plans. These plans may include regular updates, security checks, backups, bug fixes, and technical support. It’s essential to discuss post-launch support options and associated costs before starting the project.

Q – What are the typical costs associated with hiring a top WordPress development company?

A – The cost of hiring a top WordPress development company can vary based on factors such as project complexity, scope, and the level of customization required. While prices can range from a few thousand dollars to tens of thousands, it’s essential to balance quality with your budget and project requirements.

Q – What steps are involved in the WordPress development process when working with a professional agency?

A – The WordPress development process typically involves requirements gathering, planning, design, development, testing, content integration, and launch. A professional agency will also ensure responsive design, search engine optimization (SEO) best practices, and user experience (UX) considerations.

Q – How can I ensure effective communication and collaboration with a WordPress development team?

A – Effective communication is vital in any development project. Ensure the company has clear communication channels, responsive project managers, and scheduled progress updates. Regular meetings, shared project management tools, and defined milestones can facilitate efficient collaboration throughout the development process.

The Important Elements For Better ECommerce Conversion

Posted on by Jay

In the last 9 months of COVID situation, eCommerce development is considered as the most important development for online product selling businesses. Due to the lockdown, more and more users are turning their heads into the digital world to do business and generate high revenue.

“50-60% of the business contributors are a direct outcome of eCommerce development and designing.”

Having an eCommerce website to represent your business, you need to make it convenient to shop anytime, anywhere across the globe with any device as well.

So, anyone can get your products or services online with a few clicks on a mobile device or computer without the need to visit any store nearby.

And the great part of an eCommerce website is that it also provides the product comparison with an efficient and simpler manner.

Somehow, it is not as easy as it sounds. Due to heavy competition, you need to make your eCommerce application more user-friendly to make your application stands out from the crowd.

Here I have mentioned some of the elements that can help your eCommerce website to make better conversions.

Responsive Design

A first needed element and almost every person caring a smartphone and with the help of which they can also do shopping in a convenient manner. This is where the need for responsive design arises.

Responsive Design

The Responsive UI makes the website accessible on different mobile platforms and desktops.

So, It makes the eCommerce web application more usable for consumers and enhances the online product sale.

Choosing the Right Ecommerce Platform Selection

Choosing the right e-commerce platform for eCommerce development gives flexibility, scalability and expandability to the users of the industries.

Choosing the Right Ecommerce Platform Selection

Among different eCommerce platforms, the common platforms are WordPress, WooCommerce, Magento, and Shopify, which has empowered numerous online retailers and brands to grow.

Highlight Products with Description

The e-commerce website works well when the design is matched with the product. Its main purpose is to showcase the product and description that defines the website to viewers.

Besides, an e-store must have a perfect text, color scheme, theme and images to highlight the products with description and keep it coherent for consumers.

Check-Out Option is Mandatory

Check-out options are necessary for e-commerce website because all customers don’t prefer to create an account every time they visit any site to purchase a product.

Check-Out Option is Mandatory

Adding check-out options removes the barrier for customers to shop and thus, increases the conversion rate too. It provides an easy way to shop online and attract more buyers towards any business.

Easy Navigation

Keeping the search features and web pages easy to navigate assists customers to find the exact products the customers want.

This is because, if it takes a lot of hassle to show the product, then there are chances that people might turn away from the website. Easy navigation helps people to find the product in categories easily without spending much time.

Website Speed optimization

The speed of an e-commerce website is important to gain on online business.

No user wants to be on such site that takes much time to load the page and they might switch to another website after a few minutes.

The speed of website should be optimized in order to make it run smoother and give better results.

Site Security

In e-commerce websites, people have to provide personal information such as bank details, account number, address, and mobile number etc. to shop for the products and access the payment.

Site Security

Ideally, these websites are built with a secure socket layer to encrypt the information stored on the site.

Conclusion

There are some website owners who have a mindset that eCommerce development is just to get more customers online.

But, these types of websites are also used to expand the product pages and even, much more.

So, when go seek eCommerce development, develop the site wisely and try to consider all the above things to develop the best site.

What Are Best Tools To Increase Your eCommerce Sales

Posted on by RAMON FRANCISCO

Running a small business is hard, but running it in these modern times is somewhat complicated. Somehow this is true for many who gets overwhelmed by the constant change in the online landscape.

This change happens as technology continues to evolve. Luckily, these evolutions lead to the emergence of several tools that can help you run your business.

Leaning on to these tools will not only make life easier for you as you dwell on the other facets of your business, but it can also promise a wide range of results that can help augment your sales.

In this list, you’ll find some old and trusted programs that have been assisting businesses of all sizes and some newbies in the market that show a lot of promising potentials to help grow your business and boost your sales.

Tools To Help Your eCommerce Sales

1. HubSpot

HubSpot

With an award under its name, there is no denying that HubSpot is one of the leading digital marketing tool these days. Glassdoor Awards recognizes HubSpot as the Best Place to Work in 2020, which makes it’s a prime company to work with, which also assures you that this company will give you the best service.

HubSpot helps businesses grow by helping increase traffic on sites and automate social media posts. It also tracks any content’s performance and even helps in customer service through its customer support services.

Price: Starter Growth Suite starts at $50 per month

2. Mailchimp

Mailchimp

If you plan to utilize email marketing in your campaign as part of your online strategy to promote your business, it is essential to use a tool to help you with such a difficult task.

MailChimp is one of the best tools when it comes to email marketing that you can leverage. It automates your emails for you when sending it out to your target customers. It does not only help you in sending out your emails but also can create personalized content for them. It gathers data from your recipient that helps in making a more tailor-fitted email content.

Price: Comes with a free service and paid plans that start at $9.99 a month

3. Ahref

Ahref

When you have an eCommerce business, it means you might also make efforts to drive organic traffic to your site. While this may sound challenging, there are a lot of tools these days that can aid you with these tasks.

One of the best tools you can utilize to grow your organic traffic is Ahref. It is a great marketing tool that can assist with keyword searches. Ahref can evaluate your content activities and even check on your competitors’ content strategies.

Price: Comes with a free service and paid plans that start at $99 a month

4. Google Analytics

Google Analytics

Your website act as the heart of your eCommerce business. When it is not working, it will not be able to provide sales. This reason is why you need to know if your website is doing its job or not.

Google Analytics is a great tool to check on your site’s performance. It monitors the number of traffic and even access where it came from. It’s straight forward and provides you with the essential information you need. Plus, the most prominent advantage this powerful tool boasts of is it’s free.

Price: FREE

5. Hootsuite

Hootsuite

Managing different social media accounts, planning contents, creating copies, and doing the actual posting may take all of your time. While social media is one of the most effective strategies you can do for your business, aside from its free, it is a meticulous task that demands constant attention, especially if your posting daily.

Tools like Hootsuite comes in handy when it comes to social media management. You can curate content for better strategy, schedule social media posts, find trending topics related to your niche, and analyze your data.

Price: Comes with a free service and paid plans that start at $29 a month for a single user

6. Canva

Canva

The trend these days is going visual, but getting a graphic design team requires a big budget. However, the budget is one of the most significant constraints, especially for small businesses, which makes small business owners and marketers rely on Canva.

Canva is a graphic design platform that has a hundred template designs to choose from. It is so easy to use that a lot of newbies and professionals are leaning on this platform. You can create social media ads, banner, presentations, infographics, stories, brochures, and a lot more. It is even possible to create videos and animated social media posts.

Price: Comes with a FREE version with limited services and the paid plan starts at $12.95 per month or $9.95 when billed annually

7. Outfy

Outfy

Outfy is relatively new in the market yet already shows a promising future. It’s a program that can enhance the social reach of your online store as it can connect to your social media platforms.

It can also schedule posts that contain product images, GIFs, collages, and even videos. It’s a one-stop-shop that can help increase visibility and traffic for your online shop and social media channels.

Price: Comes with a FREE version and paid plan starts $15 with 250 sharing credits

8. LimeSpot

LimeSpot

With the competition going stiff each day for a lot of eCommerce today, one of the latest trends to combat this and make your business stand out is personalization. Personalization is tailor fitting your brand or services depending on the need of your target market.

One of the promising tools that can provide your business with some personalization fix is LimeSpot. It uses Artificial Intelligence to create personalized recommendations to drive more sales.

Price: Comes with a FREE version and the paid plan starts at $20 per month

9. Chatfuel

Chatfuel

Chatbots are considered to be the future of modern-day social marketing. It automates replies to your inboxes, which provide outstanding customer service all the time, take orders, and help augment sales.

One of the best tools to use for your messenger is Chatfuel. It specializes in building customized Messenger bots that can help your business. You can also set up and take advantage of its AI sequences that can suggest products to users and eventually lead them to make a sale.

Price: Comes with a FREE version and the paid plan starts at $15 per month

10. Yotpo

Yotpo

Yotpo is slowly getting recognized these days. Though it is an e-commerce tool that banks on user-generated content, what it makes a fantastic tool is its service to collect reviews that you can showcase on your site and social media channels. It then builds loyalty and referral programs that help you capture the potential audience and lets your existing customer stay with you.

Price: Comes with a FREE and PREMIUM version

Final Thoughts

This list may just comprise some of the best eCommerce tools available these days; however, all of those listed here can make a difference in running your business. While it is hard to build and run an eCommerce business, having outside help can be a key to drive sales to your brand.

How to Grow Your eCommerce Company With Localization?

Posted on by Erica Sunarjo

The eCommerce market has become highly competitive. The idea of an online store has inspired many to become entrepreneurs.

However, this means that if you want to grow your company you need to stand out from the crowd. Besides uniqueness, devotion to marketing, and product quality, there is something else that can help you out – localization.

As the eCommerce market is growing, you can use the assistance of international customers to improve your company’s success.

This is your opportunity to reach a wider audience and spread awareness about your company. Not to mention that you’ll evoke trust in potential customers by providing them product descriptions in their own language.

So, if you are ready to take your eCommerce store to the next level, this is what you need to know.

What is Localization?

If this term seems somewhat familiar to you but you aren’t sure what it is really about, let’s clarify it.

First, you need to understand that localization is not the same as translation.

The translation is converting the text from one language to another.

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While localization does include translation in its process, it also demands that you use cultural context to convey the message. Meaning, that with localization you adapt the content to the culture it is intended for.

So, when you localize your website, you will translate the landing page, product description, image descriptions, and every other aspect of your website but you’ll also adapt it to the targeted culture.

The reason why localization is more valuable for sales growth is that you appeal to the new customers’ habits, traditions, and beliefs rather than just translating content word by word.

Common Sense Advisory did a study on 2,430 online consumers that spread across eight countries and the results showed that 72.4% of potential customers are more likely to buy a product if they can find the information in their native language.

Start by looking at your website’s analytics with the help of Google Analytics and find out where is your traffic coming from. This will help you define which languages and countries you should aim for.

Google AnalyticsImage Source: Google Analytics

Machine Translation or Human Translation?

While using machine translation can be faster and therefore, more tempting, you should be aware that it can never provide you with the quality that human translation can.

Localization is an especially tricky task because you need more than just transforming the content from source to target language. You also need to adapt the translation to the targeted culture. 

Instead of hiring a translator, you should think about working with a localization expert who has experience in this field. He or she can give you pointers on what you need to pay attention to on your website if you want to appeal to the target audience. 

If you feature some holiday discounts/sales on your website, keep in mind that countries celebrate different holidays. Talk with your localization expert about this aspect of localization and make sure to adapt it to the targeted country. 

Improve Customer Service

Responding to customers’ inquiries is a highly impact aspect of the eCommerce business. If you don’t deal with questions that your potential customers have about your products, you won’t be able to earn their trust.

For that reason, as a part of your localization process, you should provide customer service in multiple languages. 

There are several options depending on your plans and your budget:

  • Hire a customer service team that can address customers’ inquiries in their native language.
  • Hire a professional translator to translate FAQ to cover the most important questions.
  • Use machine translation just for the FAQ to cover the most important questions.

Adapt the Website’s Look 

Depending on target audience differences, you might need to think about adapting your website as well. 

There is more to localization than just translating the content based on the target culture. You should also think about the visuals that will be most effective.

Take Amazon as an example. While Amazon’s websites for the UK and Germany don’t differ, there is a clear difference between the European Amazon website and the Chinese Amazon website.

Adapt the Website's Look Image Source: Amazon UK

Amazon GermanyImage Source: Amazon Germany

Amazon ChinaImage Source: Amazon China

This global company is aware of differences between its target audiences so they adapted the visuals.

While the European audience has a similar taste, the Chinese audience prefers a more vivid, bright, and colorful visual effect which is evident in Amazon’s choice of design. 

Choose an Appropriate Platform

Before you start with localizing, you need to make sure that your current eCommerce platform is adequate for localization.

For example, it should offer order management integration, international shipping, multi-currency options, and be tailored for translation to different languages. 

To ensure the security is on point, check with your provider if the platform supports the rule of the global Payment Card Industry Data Security Standard (PCI).

Localized SEO

Optimizing an eCommerce website is very important for a company that aims at growth. If you don’t optimize the website, the customers won’t be able to find your products, and therefore you’ll fall short in organic traffic.

The thing with localization is that you need to adapt to the website’s SEO as well. 

Why?

Well, different countries have different preferences when it comes to online searches. For example, even though Google is the most popular search engine in the world, other search engines are used as well.

Users in China use Baidu (68.78%), users in Russia prefer Yandex (51.6%), and some Japanese users prefer Yahoo (23.09%). 

Depending on the search engine, you need to adapt the SEO efforts accordingly. 

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Also, pay close attention to keywords. They shouldn’t just be translated word for word. There might be some variations that will influence the keywords.

If you run a US website and you want to adapt it for the UK market, keeping the word “sweater” as a keyword will hurt your SEO because the UK audience will rather use the word “jumper” in their search. 

Even such simple changes can make a huge difference. 

Some Final Thoughts

Localization can be one of the key moves you need to expand your global reach.

Unless you explore international markets, you’ll never know how the global audience will respond to your products or services.

With localization, you can affect the purchase decisions, build trust, and personalize the shopping experience. 

The above-mentioned guidelines will give you all the information you need to execute the localization perfectly. Through the whole process, just keep in mind that user-friendliness is what you need to aim for.

Localization can provide the customers with a positive shopping experience and get them to fall in love with your eCommerce store.