Tag: Lead generation Plugin

Best Lead Generation Plugins For Your WordPress Website

Posted on by Netrananda M

After developing a WordPress website the next important step is, you need how your website can generate leads to maximize your sales. Generating leads from website is not an easy task but some marketing strategies are there which simplify your work.

There are plugins available for a WordPress website and lead generation plugins comes to the picture. You need to install the best Lead Generation Plugin in your WordPress website to do the needful.

WordPress has a variety of lead generation plugins. These plugins help you to nurture, manage, and meet your potential customers at every step of their buying process. Lead Capture Plugin provides all the tools that are necessary to grow your email list fast and provides growth to your marketing.

Whether you are running a blog or online business or an e-commerce shop. Collecting information from the one showing interest in your services or product and selling your product to them is the main motto.

More than 75% of people who visit your website, they don’t return once leave. In such cases, you lose many opportunities. And as most of the traffic is anonymous, you can’t sell your website to anyone who you don’t know.

In this scenario, WordPress Lead generation plugins help to generate leads. You can grow the email list, develop a long-lasting relationship with your customers, and more. You need to choose the right lead generation tools to get more customers and sell easily to grow your business.

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What is Lead Generation?

Lead generation is defined as the process of how you attract your potential clients to your WordPress website and convert them into your long-term customers.

With Lead Generation tools you are generating the interest of your prospective customers. It can be done in various ways. Lead Generation on your website means getting visitors into you’re:

  • Email newsletter
  • Contact submission or inquiry form in your website
  • Improving contact with your customers through live chat
  • Book a call with your sales team.

Therefore, Lead Generation becomes essential for all online businesses. It helps you to have a strong process of converting your leads into customers.

A good lead generation strategy can target and locate your valuable prospects and initiate the journey of your sales pipeline. A good lead Generator tools is effective for your marketing sector.

WordPress Plugin(Source – Brndle)

Once you generate these leads, you can engage or re-engage with them at each stage of the customer’s journey. The more leads you develop, the amount of sales increase. Also, the better you manage the lead, the speed and the quality of sales also increases.

A lead generation tool and WordPress plugin are connected directly with the website and provide new features and functions. You should think of these plugins as apps that can be loaded into your iPhone or Android device. You can install any app and all will provide these unique services.

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What are the best WordPress lead generation plugins?

With a WordPress lead generation plugin, you can connect it directly to your website and provide new features and functions. You need to consider these plugins as an app that is loaded to your android or iPhone device. You can download several apps and they all offer you some unique service.

An ideal lead generation strategy includes a combination of tools each working together to improve the sales pipeline. You cannot get avail to a one-size fit- for all plugins. You get a better return when you invest in any individual tools that work best for any unique business model

CRM Plugin:

WordPress CRM Plugin(Source – wordpress.org)

CRM Plugin refers to the Customer relation plugin that helps you to organize and store information of your prospective customers. The system manages all the aspects of your relationship with each customer. Whether it means monitoring the engagement with any of your cold email campaigns or tracking the personalized messages that are sent to long-term clients.

By using a CRM plugin, you can automate tasks like email creation, form builder, and data analysis that are used to improve communication with each prospect at an affordable range. This stored information provides an insight into the potential business efficiency and you can act based on that information.

Lead Capture Plugin:

Lead Capture Plugin(Source – wordpress.org)

Lead capture is defined as the process that helps in attracting and collecting all necessary information about your customers. So you can develop a business relationship.

For example, you might get the email address from the capture form that is attached to any free Webinar or E-book. As the clients put all their information (that is collected in your CRM), you can use this data to increase communication and start your marketing journey.

WP Forms:

WPForms(Source – wpforms)

It is the best drag and drops Plugin form WordPress. You can easily get simple contact forms and also more powerful forms like survey forms and e-commerce order forms.

Contact forms are a great way of capturing leads. It is one of the most used and the oldest way of collecting emails to be in touch with the users. Apart from the contact forms, interactive forms such as survey, quiz, polls, etc., that helps to gather the Email address and improve sales.

It comes with more than 100 pre-built form templates that can be used as a starting point. You can easily customize your form to match all your needs. This is an easy-to-use plugin that can be used to create forms by using the drag and drop builder.

HubSpot:

Hubspot CRM Plugin(Source – wordpress.org)

HubSpot is the ultimate WordPress plugin to grow your mailing list, generate leads and manage contacts. The plugin will automatically collect the form submission from your website and add it to the fully integrated WordPress CRM. With HubSpot, you can measure the growth of your business. You can also create live chat and chatbots, manage your contact database and provide the drag and drop email feature.

OneSignal:

OneSignal Web Plugin(Source – wordpress.org)

This plugin allows you to easily create push notifications for various situations. Such as the signature of any new entries at the end of a new subscription, etc. With these plugins, you can send the targeted notification, increase the engagement of the user, opt-in for push notification, and provide real-time analytics. With OneSignal you can enjoy the free plan which covers upto 30,000 desktop subscribers and unlimited plans on mobile.

Thrive Leads:

It is a popular lead generation plugin that is used to grow your email list. It is a pre-designed template and drop editor, with easy to use and drag. You can create highly converting optin forms.

This flexible lead generation plugin allows you to develop mobile-optimized forms, with 2 steps options and the widgetized forms can be placed throughout your website.

Thrivethemes(Source – Thrivethemes)

FAQ:

What is a lead generation plugin?

A lead generation plugin is used to collect email addresses and other necessary details of your potential customers. So you can develop a healthy relationship with them and convert them into customers.

Why do you need a lead generation plugin?

Lead generation is defined as the process that provides visibility, trust, credibility, and interest from a particular group of people (potential leads). Hence by focusing on lead generation, you can drive traffic from the high-quality prospects that provide high-value customers.

What is the best lead generation plugin for WordPress?

The best Lead Generation Plugin for WordPress are:

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

LEARN MORE

Conclusion:

Lead Generation is important for any business. But you need the right set of plugins to streamline your sales pipeline. It doesn’t matter if you are running an eCommerce store, simple blogs or a business website, you can grow your business with it by converting lots of visitors into subscribers and leads. With these plugins, you can attract more priority clients and provide them a better user experience, all of that can improve the conversion rates.

If you are finding any difficulty in choosing the right lead generation tools for your business. Or want to collect more information for integration of your WordPress website, you can contact us, we will serve you with the right solution for your WordPress website.

How To Promote WordPress Plugin And Themes?

Posted on by Netrananda M

In the present situation WordPress has helped many businesses to get success. Large number of people with WordPress are making a living. They use this platform to sell goods and services. The WordPress developers, copywriters and designers, are working more on it to deliver a better and user-friendly website.

Whereas, many other people choose another option of making a living through WordPress. They are selling WordPress in the form of plug-in and themes.

However, developing a website is only the beginning. But getting paid customers is a more difficult task. You need to put more effort and attention into it.

The WordPress developers spend hours creating perfect websites. But your efforts need results, your plugins and themes need to be sold.

Lead Generation Plugin helps to generate the leads. It helps to obtain more contacts that help to visit your website. They can become potential customers as they show interest in services and products that are offered on your website.

Not only is lead generation tool effective but the WordPress theme is equally important for your website growth. When your visitors lands to your website the first things they observe is the theme. It is what creates a first impression to your visitors.

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Promotion methods to sell your Plugins and Themes:

Have you ever wondered how WordPress developers are experts in selling their themes and plugins? Even after you put lots of effort into your development, the result you receive is very less.

“More than 90% of visitors to our blog come from search engines. So, sellers can expect more potential users/buyers of their products when paying for promotions or collaborating with us”

With these highly effective methods, you are definitely going to generate more customers for your WordPress Plugins and themes.

So follow these winning strategies:

Offer a Free Version:

Many people always find ways to try new things. So, if they are not aware of you or you are a new developer, launch your very first theme or Plugin.

So, in such a scenario you can market your product by offering something for free first.

It’s a very effective method that many developers follow and has achieved success with it.

Although the free version doesn’t offer many features, this allows people to try a new model and later buy it to enjoy the overall features.

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Share your plugin to WordPress Repository:

If you have offered a free limited version of the plugin, you can now understand why it is important.

With the lead generation plugin you can manage your marketing process as given in the below image.

Marketing Process(Source: Broadley Speaking)

It is a necessary step, many of your competitors lie on the same page with high reviews and ratings. You are definitely going to get lots of customers and customers for the pro commercial version.

Also, you can place the WordPress.org approved sign on your plug-in website. It is proof that your plug-in will meet all the standards and requirements of the WordPress.org community.

Develop connected Products:

The other way of marketing your product is by developing a connected product. You might need some time and effort to get the particular user requirements. But this method is surely going to pay off.

For example, you can develop connected plugins that work in both ways. It can be downloaded as stand-alone plugins or as add-ons for the main plugin.

Weekly Newsletter:

By creating a Weekly Newsletter for your WordPress Plugin and WordPress themes, you get to create more and more customers into your website.

It is the most beneficial way of promoting your WordPress Plugin and Themes.

Engaging Content for Audience and Search Engine:

When you have already decided to promote your theme and plugin, you need to do some extra work. This means you need to fill out the listing for the WordPress directory. It means the entire tab, people that includes FAQ and screenshot.

“Marketing is telling the world you’re a rock star. Content marketing is showing the world you are one.” – Robert Rose

It also defines how you are making your website full of resources for users. On your website, you need to develop a blog with FAQs, case studies and uses for plugins.

With more helpful content on your website, the more professional look you are providing your website.

When you fill your websites with content you encourage them to visit your site again and again. Take the advantage by sending an occasional communication.

Offer a monthly email newsletter, it’s a better way to be in touch, inform the users about your updates, and provide a forum for feedback.

Content is a better way to make people reach your website and get engaged with your product. It is also a reason how SEO finds you. Create high-quality, engaging, and original articles. You can also allow guest posts and other blogs to get maximum benefits.

Advertise Your Plugins and Themes:

Well, you need to spend some money to bring your target audience to your website. You need to advertise your work. Not every type of advertisement works, but some do, and these are:

  1. Paid submissions: In this form of advertisement you need to pay to place your plugin details on other’s website.
  2. Paid Reviews: In this advertisement form, you need to pay the most popular blog of WordPress to write about your product and they do. This is a professional way where your potential customers read about you and visit your website.
  3. Google AdWords: It is a pay-per-click advertising form. You can achieve good results, but you need to have some experience and knowledge of using it. Or you are going to spend your money and time.

So these are some forms of advertising that you can use to advertise your website. If your plugin varies from others in design, usability, and features, you will automatically get more customers. They will share it and recommend it to other users.

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FAQ:

How to sell your WordPress theme?

To sell your WordPress theme you need to follow these plans:

  • Create a plan
  • Find the right niche for your theme
  • Know your competitors
  • Decide your product price
  • Provide unique design
  • Offer documentation and support
  • Add correct functionality
  • Add plugin to your theme

Can I gain profit by selling WordPress themes?

For many years selling WordPress themes has been a most profitable business.

If you manage to create beautiful, reliable, and stable themes, for which you are sure it will provide great customer support. It is not going to be a burden, these businesses will perform very well.

Where should I sell my plugins?

Here is the list of places that you can use to sell your WordPress themes and Plugins:

Conclusion:

So, this is a hell of a lot of information, but you cannot avoid that this is some very important information that is very effective for your growth.

You need to apply these tactics to market your product. However, you need to market WordPress first to grow your products and achieve your business goals.

With these actionable tactics. You are surely going to generate more sales and revenue. Focus on growing your products and adding value to customers.

Are you facing any problem in developing your WordPress Plugins and Themes or want to create any modification in your website, contact to Andolasoft. Our dedicated WordPress developers will help you in developing your website or creating any changes to your existing WordPress Website and custom Plugins and Themes development.