How To Launch A Mobile App The Right Way

With easy access to smartphones and quick internet connectivity, the app industry is growing exponentially. According to a recent survey by Statista, there are more than 300 billion smartphone users globally, and this number will add several hundred million in the coming years.

China, India, and the U.S. are the leading nations in terms of having the maximum number of smartphone users, with almost everyone glued to some app or the other. Almost everyone today has a smartphone, with numerous apps downloaded on their phones or tablets.

Google Play Store already has billions of apps, with the most popular category of apps being gaming, social media, educational, entertainment, health-related, delivery apps, e-commerce, etc.

Another report on app usage confirms that the number of mobile app downloads in 2019 was 204bn, generating a total revenue of 462bn USD, around the world. The mobile app revenue is estimated to cross 935.2bn USD by the end of 2023.

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The above figures are enticing for every entrepreneur or start-ups to create a successful, engaging app and turn it into a lucrative business opportunity.

There are two significant milestones for becoming a successful ‘Appreneur.’

  • Creating a feature-rich, user-friendly, robust, engaging, secured and innovative app
  • Successfully launching the app in the market

Usually, people ignore the 2nd point, i.e., launching the app correctly, and regret it later when their app does not generate the expected revenue.

So, here is the checklist that one must orchestrate while launching their app in the market, as it will attribute to the success of your treasured app, and generate maximum revenue.

Key Points to Check Before Launching the App

Believing that your app is completely ready, and all set to be launched, the primary goal of every Appreuner is to have initial downloading of the app in huge numbers and eventually retain the users for the long haul.

So, let’s come straight to the essential points to implement to ensure the successful launch of the app.

1. Thorough Market Research

With billions of apps already available on Google, there is undoubtedly a fierce competition for your app to join the league.

To help your app stand out and perform better than the other related apps in the niche, check out the customer reviews of the leading apps on App stores, YouTube, or blogs and use them to upgrade your app to provide a more reliable solution for your users.

2. Set Target Goals

Some essential measurable goals should be set in advance, which will help in defining your app success.

Active Install Rate, App Ratings, Revenue Generation, etc. are some of the benchmarks that will help you determine your app’s success.

3. Cross-platform Versions

Your app must work seamlessly on different platforms and browser versions of the app to have a wider reach. It also makes your app affordable, especially in the long run.

4. Showcase on Social Media platforms

Social Media accounts act as an ideal place for generating interest in users about your services, games, etc. Attractive UI/UX can attract more users and their feedback and ideas can be used to improve your site.

5. Engaging Content

Publishing content related to your app is essential. This includes blog posts, social media content, demo videos, press releases, website content, email marketing content, etc.

It adds value to your app, and helps in better user understanding. Also, it is crucial to check daily reviews and cater to your prospective user queries, to help them build trust in your app.

6. Select an App Store

While launching your app, you should consider choosing just one app store, which will help you streamline all the fundamental changes and implementations.

It will also contribute to attaining high user concentration and ratings.

7. Use App Store Optimization (ASO)

ASO helps discover the app by users quickly in the App Store if proper keywords are used in the title.

Also, ensure that you mark all the essential categories related to your app, in the app store.

8. App Integrations

These app integrations are useful in retaining your users, as their data is stored in apps.

For example, Pinterest integrated with Facebook and has dramatically benefited Pinterest in creating a vast user base.

9. Pitch your story

For effective marketing, you must present your app’s demo video to mobile, tech, industry journalists, bloggers, etc. to market your app by fitting into their editorials. You can also gather insights from them and improve your app technically.

Also, sharing your app demo with proficient techies, having expertise in providing software solutions, and web-based services like Ruby, SaaS, CakePHP, and other latest technologies, can be of great help.

10. Set-up Paid Advertising

Paid advertising during the launch week is a great way to campaign your app on Google, or Facebook, etc. You can also direct users to a dedicated landing page for more accuracy of the app.

11. Influencer Marketing

With increasing competition in the app industry, tapping influencers or Industry thought leaders, is trending in 2020.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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Identify social media influencers and conduct personalized email outreach to help them understand your product’s benefits. Know more.

12. Affiliate marketing

Creating an Affiliate program encourages users to download your app or purchase it. Appreneurs should partner with Affiliates to promote your app. Incentives, rewards, during the app launch, attract users for app installation.

14. Prompt users to Download App

Once your app is ready for the launch, you should place download links everywhere, on the blogs, Social media, marketing emails, etc.

I am sure; the tips mentioned above will help you launch your mobile app successfully and turn it into a lucrative business solution.

By following the above steps, your app will gain an edge over the competitors and earn more revenue through improved user engagement, loyal clientele and better performing app.

Reaping the Advantages of Mobile App Development

Mobile applications are a growing industry with significant competition: more and more processes from different walks of life are being transferred to smartphones as applications. The niches in which the applications work is diverse: games, health, office programs, e-commerce, etc.

Building mobile applications must be a priority for many organizations, but it is often difficult to choose a better development method because the lines between the various options available are becoming increasingly blurred.

So, before choosing any development method for developing mobile applications, e.g. Web vs. mobile vs Hybrid, we will give an idea of the three options mentioned by professionals and the cons for each.

Depending on the project’s business goals and objectives, we decide which development method we should choose. Also, this article will discuss more deeply about the development of mobile applications and their benefits.

What is the Importance of Developing Mobile Applications?

When developing applications for certain mobile platforms or operating systems, it is known as mobile application development.

They provide optimized performance for customers and have the latest technological advantages such as GPS compared to web applications. There is a special application store for mobile applications where users can access this application.

The leading mobile app stores – App Store and Google Play offer a huge amount of software that solves the tasks of users. However, there is still room for innovation in the market.

Now it is important that all companies have mobile software today. Therefore, it is important to know the advantages of using mobile applications compared to web or hybrid applications.

The Popularity of eCommerce Mobile Apps

Is it mandatory for an online store to have its own mobile application? Will the investment justify itself? And what will be the return?

  • Mobile users spend 88% of their time in applications, and surfing the Internet takes up only 12%.
  • 60% of smartphone owners in the US use their gadgets for online shopping, 67% of them do it weekly.
  • 3 E-Commerce apps are installed on average on Americans’ smartphones and 33% of them are used weekly for online shopping.
  • 82% of smartphone users prefer a mobile app to a site.
  • +39 of the 50 major online stores have mobile apps.

Does the Online Store Need a Mobile App?

The experience of foreign partners shows that a mobile application is vital for E-Commerce projects. Such an application, in addition to a mobile site, is a win-win business strategy in the e-commerce segment. Consider why this is so.

What is Better for eCommerce: a Mobile site or a Mobile Application?

According to recent reports, 76% of Internet users in global go online with tablets and smartphones, and the share of mobile traffic continues to grow. To reach this audience, a site adapted for smartphones and tablets must be present at any online store.

However, to increase sales, increase customer loyalty to the brand, and attract new customers, you just cannot do without a mobile application. Let us see why the application solves these marketing problems better than a mobile site.

3 reasons why you should create a mobile application for your online store

  1. The online store app creates a loyal audience
  2. Application Usage Trends and Mobile E-Commerce Market – Growing
  3. A mobile application for an online store allows you to create an advanced marketing strategy

What to remember

The main metrics of the effectiveness of mobile applications is a place in the ranking of App Store and Google Play stores for key requests and the number of downloads.

However, it is also worth evaluating the audience’s loyalty to the mobile application or otherwise an indicator of user retention.

To do this, analyse the average number of active users per day – DAU (daily active users) and MAU (monthly active users), that is, the number of users who launched the application at least once a month. This will help you understand how often they use it.

Conclusion:

In closing, mobile applications look and feel great, and function well, which leads to a better user experience, customer satisfaction, and retention rates.

After all our deductions, we can conclude that the original application is easy to use, has an excellent UX / UI design and works very well, which makes the application provide an excellent user experience, customer satisfaction, and retention rates.

Before choosing an original application for development, the following factors must be considered, such as:

  • Which major platform you want to build for – Android or iOS.
  • If you want the best quality, user experience and user interaction.
  • If you are looking for a high-performance commercial software product.
  • The budget of your mobile phone as a mobile application is quite expensive.

As user demand increases from the mobile experience, it basically becomes important to adapt to their dynamic and ever-increasing demands.

In short, we recommend that you choose “mobile forms software” to develop mobile applications to stay competitive and provide high-quality products.

We advise you not to try to choose the application development that is affordable, but chooses the option that suits the market needs, gives you value, and helps you stand out in the market.

Best Android Frameworks To Succeed In Mobile App Development

Mobile application development using web technologies has revolutionized the mobile development market. This is because this type of technology allows you to take advantage of the best features of native development, in addition to all the power and facilities that web technology offers.

Choosing the right IDE to develop an Android application can not only make the difference between obtaining a quality product or an inferior one but also a developer may find that his life is made easier depending on the choice he makes, having a frustrating or fluid and agile experience according to the option he opts for.

Without much ado, let’s take a rundown at some of the recommended Android Frameworks to build enterprise-grade mobile applications.

Best Android Frameworks Succeeding In Developing Robust Mobile Apps

1. PHONEGAP

PhoneGap belongs to Adobe Systems and is an open-source distribution of Cordova and as its entirely open-source, its one of the most trending Android all development frameworks feasible to build hybrid applications.

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The platform facilitates multi-platform applications to be developed using HTML5, CSS3 and JavaScript web technology and makes use of an API that allows access to system hardware elements such as the camera, storage, accelerometer, etc.

It allows integration with other frameworks such as jQuery Mobile, etc. one of the best parts is that it provides ease to developers while programming as it offers no more complex and tough text commands to understand and interpret.

Unlike other frameworks mentioned below that deal with the interface part, PhoneGap / Apache Cordova is in charge of integrating into the mobile operating system and giving access to its services.

So you’ll probably use it alongside one of these frameworks, which in many cases only offers the HTML, CSS, and JavaScript part of the user interface.

Next, when it comes to alignment and working in sync, the desktop apps built run smooth and parallel likewise PhoneGap’s mobile apps. Undoubtedly, it’s a ‘wrapper and packer’ framework as it incorporates a multiplicity of other distinct frameworks.

[Cordova vs PhoneGap:

The primary difference between these two frameworks is that PhoneGap has access to the Adobe Creative Cloud compilation service allowing the application to be compiled for the desired operating system and independent of the operating system where it is developed.]

2. IONIC

Licensed under MIT, Ionic is one of the most famous frameworks for developing cross-platform applications. In the beginning, Ionic used the AngularJS framework and PhoneGap for the integration part with mobile platforms.

However, in its latest versions, it has been incorporating new Front-End frameworks to develop enterprise-grade mobile applications. Currently, it allows its development with the most famous platforms of Angular, React, Vue.JS.

Ionic integrates a design layer with CSS styles and resources such as icons, etc. These styles can be adapted to the design standards of the Android and iOS platforms. Another of its many advantages is that Ionic has its own development IDE that will facilitate the design and programming of applications.

Using a single codebase, it offers high performance and optimization and is well-liked for its diversity in providing distinct features and functionalities while building Android mobile apps.

[Prefer Reading: “How Business Android Apps are beneficial for Entrepreneurs?”]

3. CORONA SDK

Corona SDK was created at Corona Labs Inc., by Walter Luh. The software helps create applications for devices such as iPhone, iPad, Android, etc.

It is said to be very easy to use software where it consumes comparatively less time and effort. Corona SDK integrates Lua layered over C ++ / OpenGL. The software runs on major operating systems like; Mac OS, Windows, Nook, Kindle Fire and Android.

It empowers quick mobile app development with its dynamic APIs and real-time quality checks/testing and makes it a perfect fit for all-purpose development and gaming.

Let’s check out some of the main features of Corona SDK which make it capable to be added in this list of top frameworks for mobile app development.

  • The patented OpenGL-ES rendering engine enables full acceleration of graphics hardware, including sprites that animate at full GPU speed.
  • The transition library allows the interpolation of the position, rotation, alpha, or any other property of Corona sprites.
  • Compatible with native iPhone and Android user interface. Developers can access iPhone native text features, including all fonts, multi-line fields, and keyboard input.
  • Corona-built applications start smaller than 400 KB.
  • The subscription-based purchase model allows users to have new updates as soon as they are rolled out.

Corona SDK is 100% free to use, simple to set up, and actionable to perform, offering recreation to your customized Android mobile apps.

4. REACT NATIVE

React Native is a framework for creating hybrid applications that are based on JavaScript and a set of components of the ReactJS framework.

Currently, it is also one of the most famous mobile app development frameworks and has a large development community. It is part of very powerful and well-known applications, such as Facebook, Pinterest, Skype, or Instagram.

With the power of code re-usability, React Native enhances the swiftness of app development and saves resource costs where only a team of adept developers can handle a React Native project saving many times efforts of development and maintenance.

Your Android app ventures to develop successful mobile applications seem effortless when done with ReactNative. With rendering to local stage UI, the platform aids your app to use similar local stage APIs without much preparation.

Ignoring a few of its drawbacks, it is one of the robust frameworks adopted by maximum developers as a feasible choice in mobile app development. Its server-side rendering makes it a good fit to be well integrated with other platforms with its view in layers feature.

Indeed, it’s a perfect choice to build a secure, scalable, and performant app that derives customer and user satisfaction both with the virtual DOM that offers great user-experience and productivity along.

[Prefer Reading: “Top 6 Reasons for Native Mobile App for your Business”]

5. XAMARIN

Xamarin as a product is a set of multiplatform development tools that allow the development of native applications with the same language.

It is a tool that allows cross-platform app development to go seamlessly. This is how it solves problems that many developers encounter when developing applications, such as different forms of language depending on the platform to which the application is directed.

With Xamarin this is resolved since it allows you to design for all 3 platforms (iOS, Android, and Universal Windows) using the shared code commonly known as C #. Xamarin allows application logic to be shared between different operating systems, duplicating only the user interface.

Xamarin gives us the possibility to have a shared codebase that contains business entities, business logic, access to services, etc., and simply have different code for the user interface details for the client layer on each platform. Basically, it’s like developing at the same time for all platforms, so we minimize development times.

Xamarin we can reuse the code by 75-85% according to official sources.

A notable advantage of Xamarin is that the applications we develop with this tool will be 100% native, which means that we will have all the libraries and features that characterize each of the platforms individually.

One can learn more about Xamarin from XamarinUniversity via updated information and videos that allow you to always be up-to-date, as well as share experiences and learn from colleagues and experts.

6. NATIVESCRIPT

NativeScript enables the development of native applications using JavaScript and TypeScript.

It also allows development through the Angular Framework, and in its latest version the possibility of developing through the Vue.js Framework has also been incorporated.

NativeScript generates truly native applications, using the same APIS that you would have available from Android Studio (native development environment for Android) and XCode (Apple IDE for native development in iOS).

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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It even allows access to third-party native libraries, thus providing greater capabilities regarding the performance and capabilities of applications. Its biggest drawback is that the development of user interfaces is more complex (it is XML, not HTML), as well as the necessary abstractions to access the native code independently of the system.

7. JQUERY MOBILE

JQuery mobile has a long experience in the world of creating hybrid applications. It only integrates the jQuery framework based on JavaScript; however, it enables you to concrete and structure a highly responsive and intuitive site or application to take a shot at a tablet or a cellphone.

Your learning curve is very low, especially if you already have knowledge of jQuery and JavaScript. It has been left a little behind in terms of power and design when compared to the rest of the new frameworks introduced in the market, but also jQuery Mobile can be used in parallel with other design frameworks such as Bootstrap, Materialize, etc.

It is always a good option for a hybrid application interface development, but it will surely be necessary to use another series of libraries or plugins to improve its design or functionalities since it does not contain a design thought in the design standards of current mobile platforms.

Importance of Mobile Application in Blockchain Management

Blockchain technology is one of the modern-day secured technologies and is now applied in mobile app development. It has been streamlined in the mobile development industry to ensure that clients get the best, convenient, and secure transactions.

What makes the transaction more secure is how data is encrypted into a safe mesh. In this article, we are going to explore the importance of blockchain technology in mobile application development.

Today numerous companies have adopted blockchain technology in their management systems. HTC abs Facebook are some of them. Its use will increase in the future since it’s also used in supply chain management.

Benefits of Mobile applications in Blockchain Management

Numerous benefits come with mobile applications that offer blockchain solutions to their clients. With blockchain technology, your apps will have:

  • Enhanced security
  • Transparency
  • Better tracking abilities

Its developers are not quitting there; they are working on other ways to use blockchain, and in the future, it will be used in multiple domains such as finance, supply chain, and other sectors of the economy.

It will play a vital role in Decentralized mobile applications. As a mobile application developer, you can get clients from any sector seeking to secure their transactions and data sharing processes.

Logistics, real estate, and health care services are some of them.

1. Enhanced Security in Mobile Apps

The greatest gain in using blockchain technology in building mobile application is its enhanced security features.

It’s cryptography techniques are advanced, making it safe and secure when handling transactions using your phone.

Basically, blockchain is made up of interconnected blocks with all the information about a particular transaction. These blocks also provide timestamps to other blocks.

What makes it difficult to alter any block is that all the data is encoded and saved using a cryptographic hash. Security in mobile application is also increased using high-level encryption and cryptography, benefiting both the mobile developer and the client seeking mobile development.

Developers can now spend less time on security and more time building apps.

2. Highly Reliable

Besides enhancing the security of mobile apps, blockchain also enhances the reliability of mobile applications. Blockchain has a reliable infrastructure, that is why many companies are benefiting from it.

Copies of data are replicated across multiple devices in different locations thanks to blockchain nodes distributed worldwide.

Chances of blockchain crashing are minimal due to its decentralization. Data and blocks are processed in different locations, making it reliable.

3. Increased Transparency

Since all blockchain records all transactions in public ledger, it makes it easier for anyone to track transactions wherever and however they want.

This makes it quite transparent, and users don’t need to worry about fraudulent transactions and scams. The whole system is incorruptible and fully scalable.

This means that mobile apps that use blockchain technology can easily increase the number of users to meet their requirements.

4. Things are Kept Simple with Blockchain

Developing and maintaining apps that use blockchain technology is complex and time-consuming. Although developing a new blockchain is an uphill task, the implementation part of it is quite simple.

Mobile app developers have work cut out for them, since building a mobile-based blockchain app is easy. The cost of development and app maintenance since everything is catered to from the word go.

Entrepreneurs will have an easy time developing feature-filled apps using blockchain technology.

5. Enterprise-level Mobile Apps

The tools are resources used to build blockchain are available. Therefore developers can easily access them and start developing apps quickly. Since the technology is open source, developers can contribute to making blockchain even better to improve its implementation.

Enterprises can benefit from this by giving directives on how they want their enterprise-level apps developed to suit their needs. In the future, blockchain technology will be used by government institutions and enterprises to store data that can’t be manipulated.

Since this data is viewed anywhere and anytime with anyone, it will make the information transparent and reliable.

6. Importance of decentralized ledger system

Blockchain is powered by a network of computers that are decentralized, which is the ledger system. Data is synced and parsed collaboratively using these computers.

When change is made, it reflects all the computers holding the ledger. The system can decide to keep or neglect the change or changes depending on the nature of the change.

The distributed network of computers is used as servers for clients. The client is a mobile application in this case. The entire system becomes better when developers get more storage and enhanced data streaming.

Conclusion

Companies and businesses are looking to do ways to improve their transactions in terms of security, convenience, and reliability. That has prompted them to seek blockchain solutions because it provides all these features.

The technology has substantially improved and is now incorporated into mobile app development. There are numerous companies using blockchain in their apps, including Facebook, Coinbase, and Block. One. This is meant to make transactions fast and secure for both clients and these companies.

The beauty of using blockchain is that anyone can access information anytime, anywhere, using any device, making mobile apps built-in blockchain technology convenient.

Top 6 Reasons for Native Mobile App for Your Business

It has become top precedence for most business owners to develop a mobile app for their own. Developing a feature-rich native mobile app is the first choice to get ‘wow’ from the customers to fully leverage the capabilities of their mobile devices. The Native mobile app has significant advantages and this has become the fast-growing solution for investors who are really looking to reach the market.

Developing a native mobile application is belongs to developing software on a special platform and users will able to access them from a dedicated app store. (Google Play and iOS App store)

Top 6 Reasons for Native Mobile App for Your Business

Conclusion:

If you are looking to develop a high performance and profitable software product, then the native app can bring you all its advantage for your want. If you want to learn more about your options, or about building your own mobile app, we are here to help you.

Are you looking to develop a Native Mobile App for your Business? Discuss Now!

What Does It Take to Develop a Smart Mobile App for a Health Research Institute

It is always a needful thing to collect data from participants for a research institute to continue their research. In this technology world, smart mobile apps are playing an active role to collect the required information.

MyCircadianClock is one of the user-friendly research mobile app developed by Andolasoft in both native iOS and Android platform.  It tracks and logs all your daily activity like eating, sleeping, exercise, and all other details.

After gathering a minimum of 10 days of user data, it starts providing feedback on your daily activities.

A user can also keep the record of weight, blood glucose, and blood pressure periodically and health parameter can be tracked.

This app shows the advance research on biological rhythms with the real world and also helping people understand their body’s rhythms.

It’s always interesting to know and realize that the human body is like a clock and this can be smartly managed with mobile apps.

According to Dr. Satchin Panda, the circadian biologist at the Salk Institute for Biological Studies, “Everything cannot happen at once, we cannot fall asleep and wake up at the same time, nor sleep and do heavy-duty digesting. The body needs time to rest and repair, and so it works on a set clock

(Source: https://www.theverge.com/2018/6/12/17453398/sleep-circadian-code-satchin-panda-clock-health-science)

It’s not simple to develop such type of app where HIPPA compliance is a must needed to keep your  participant data safe and secure for your research.

Now you might be wondering what a HIPPA compliance is, here you go,

The terms stand for ‘Health Insurance Portability and Accountability Act (HIPAA)’ sets the standard for sensitive patient data protection.

Companies that deal with protected health information (PHI) must have physical, network, and process security measures in place and follow them to ensure HIPAA Compliance.

Covered entities (anyone providing treatment, payment, and operations in healthcare) and business associates (anyone who has access to patient information and provides support in treatment, payment, or operations) must meet HIPAA Compliance.

Other entities, such as subcontractors and any other related business associates must also be in compliance.

(Source: https://digitalguardian.com/blog/what-hipaa-compliance)

With HIPPA Compliance it is also necessary to securely transmit data from your app to the back-end server.

We developed the MyCircadianClock mobile app to encrypt the user data into a separate identity and stores the data to secure research database.

The real-world data helps the researcher in their analysis to find out the perfect way of healthy living.

MyCircadianClock Mobile App

HIPPA encrypts the regular readable text to encoded text by means of the algorithm and people with proper encryption key would be able to decrypt, or translate, the text into its original, comprehensible version.

MyCircadianClock mobile app user can share and store the daily timing of health behaviors and data which can help in the research study.

User data are purely secure under HIPAA (Health Insurance Portability and Accountability Act of 1996) compliance.

With HIPAA compliance, mobile apps are providing secure and improvised clinical communication with users.

Like MyCircadianClock app, Andolasoft has also developed other mobile apps which are currently used for research and development centers.

We have long experience in developing such types of native mobile apps in both iOS and Android platforms. Besides the research mobile app, we have also different domain experience.

Our portfolio will tell you more about these. We have a team of experienced mobile app developers who can turn your ideas to mobile apps best suited for you.

Want to develop your unique research mobile app? Consult with Us!