This Is Why SaaS Is Getting Popular

60% of businesses today are online and they all use SaaS products in one way or another. SaaS is nowadays considered an important part of a company’s unhampered growth and success in the ever-changing market.

So, let us have a peek into why SaaS is getting popular and how it can help your business.

What Is SaaS?

What is SaaS?

SaaS, elaborated as Software as a Service, is software providing technology that enables users to access data stored on the cloud from any device, connected to the internet using a browser.

It helps businesses run their applications on the cloud version without having to worry about investing in their hardware.

It has been in the picture since the late 1990s and has been a proven cost-effective solution for businesses.

Further simplifying it, It is a software on demand which offers IT solutions over shared infrastructure usually deployed via the cloud network rather than owned separately by a particular business.

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If you are looking at and thinking about why SaaS is so popular with businesses these days, then let’s dig into everything you need to know.Reasons why Businesses are Preferring SaaS

Here are some of the prominent reasons why businesses are going with SaaS:

Reduced Infrastructure Costs:

While you deliver your next software/project to your client using SaaS, you do not need to worry about all the key infrastructure it will require to run properly.

All infrastructural needs for your project are completely handled by your SaaS provider.

The providers are the one who are responsible for dealing with all the necessary infrastructural needs of your project.

The SaaS provider is also responsible for all the maintenance that your infrastructure will ever require during the time it is being used by you.

Low-Cost:

SaaS services are affordable for almost all businesses because SaaS providers charge businesses as per their usage. It is a cost-effective business solution as you only pay for the infrastructure you use.

As opposed to establishing the company’s infrastructure for the project, where costs can go sky-high and the resources might not get utilized to their extreme.

Trouble Free:

Every aspect of the infrastructure is handled by the SaaS provider, ranging from installations, maintenance, and upgrades, if needed all are taken well care of.

This results in almost no infrastructure related troubles for the business and ensures smooth working of it almost all the time. SaaS vendors always take care of their promises and try to handover their solutions in the designated time frames.

Fully Scalable:

As a business, we all want a service or infrastructure which we can expand and scale as per our needs.

When we run high on projects we would usually need more infrastructure for deployment and other parts of the project, whereas when the company is a little bit low on its workload, it requires less of everything.

SaaS helps you right away with this, when the company wants to scale up its storage capacities, it can be done quickly by just opting for a bigger plan, hence, eliminating all the needs of buying and implementing our infrastructure which can result in a lengthy process in time-critical businesses.

Unlimited Updates:

SaaS vendors usually take care of your software’s updates and also suggest and do upgrades as and when necessary, introducing you with the newest features in the market which can help you score big in your business.

You will always be in front, with all the latest patches and software updates delivered to you very easily and without any underlying complexities.

Secure:

SaaS vendors earn money based on the trust people have in their company. As the trust of people in SaaS companies increases, more people opt in to use the solutions provided by a SaaS company.

SaaS companies usually set up their data servers in such a way that they are geographically scattered. Scattering servers decreases the chances of security breaches and also provides more up-time to the customers.

While SaaS was on its progress stage, many companies held back off because they thought that SaaS was not fully secure.

But as time has passed SaaS has proved everyone wrong, and has emerged as a secure way for companies to use software and store their data.

Great Availability:

SaaS service providers always ensure that their systems are up and running all the time, most SaaS vendors have recorded uptime of 99%.

With this, all that you need to have is a computer connected to the internet to manage your tasks easily. This makes it particularly easy for everyone because a request is all you need to access the data.

So, what is the Future of SaaS in businesses?

Increased Productivity And Newer Apps:

Oracle’s reports show how widely GitHub’s user base grew between the users 2012 to 2018. It rocketed to 31 million users from a mere 5 million users in 2012.

This growth in user base points to only one direction, better and more proficient software developers, which have increased productivity and better ideas to deal with all the problems they are pitched with.

As a part of technological advancements taking place with SaaS, newer and more improved apps can come into the picture. SaaS will improve coding processes and the development tools indulged in it.

More Businesses Migrating To Cloud:

Today more and more businesses are starting to use cloud-based solutions for their workflows.

As the time comes, about 80% of businesses will migrate from the traditional, privately owned data warehouses to public cloud data warehouses, which will be a driving force to the companies of the future who want to implement and use different work cultures as well as for trying out different options for data storage.

Extensive Use Of AI And Machine Learning:

As per the reports of Oracle, 89% of people use voice assistants in one or the other way. AI-powered chat bots are used by companies to be connected with their customers always.

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Companies no longer rely on management for critical decisions, rather they use AI to make efficient decisions by feeding in the most accurate data available for a specific decision.

Final Thought

SaaS is an evolutionary system, which will always help you in one way or the other as it has so many benefits. It is a service where you pay as per your usage, so it simplifies costs greatly for companies.

SaaS solutions offer integration and customization capacities for all types of users.

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More and more businesses are now adopting SaaS platforms for their daily works and every other project. SaaS systems greatly decrease the complexities involved in deploying software projects.

These are some of the reasons why SaaS is getting popular with businesses these days.

SaaS Events You Must Not Miss in 2020

As the SaaS landscape continues to change and expand, Andolasoft presents a perfect time to evaluate what you’ve accomplished in months past and to prepare your plans for growth in the upcoming year.

 

One of the best investments you can make in your SaaS business is attending a well-executed conference.

 

Below we deep-dive into why you should add a SaaS conference to your roster, why you should attend the SaaS events, and our pick of the best conferences to look forward to in 2020.

 

Why Attend A SaaS Conference

In our digitally connected age, it seems almost any important transaction can be handled through a computer or mobile device.

We have a variety of social platforms that we can use for connecting and networking, so why go through the expense of attending a conference?

While it’s true most business activities can be effectively executed by the very products the SaaS industry produces, some interactions are made much more valuable when conducted human-to-human.

Here Top SaaS Events For 2020:

1. SaaStr Annual

Date: March 10 – 12, 2020
Location: San Francisco, California

SaaS

SaaStr is one of the biggest, most popular events in the SaaS industry. The annual gathering will bring together 12,000 people and will feature over 300 sessions designed to help you scale your SaaS business and improve your lifetime value.

Can’t make the March gathering? Don’t fret! SaaStr is also hosting a similar event in Paris, France in June.

Why You Should Attend:

Whether you plan to attend SaaStr’s mega event in March or wait for the Paris gathering in June, you’ll be in for a treat.

Attendees learn how to scale their startups, have the opportunity to network with their peers, and even get the chance to be mentored by industry professionals.

The speaker list is always amazing too. 2019’s slate included execs from Dropbox, HubSpot, Twilio, and Intercom.

2. SXSW – SaaS Conference

Date: March 13 – 22, 2020
Location: Austin, Texas

SXSW

No SaaS conference list is complete without mentioning South by Southwest (SXSW). This event is absolutely massive.

In fact, it’s one of the most well-known events in the world –  regardless of topic or industry. The 2019 event discussed things like blockchain, startups, marketing tactics, art, sports, and more.

Why You Should Attend:

The 2019 slate of keynote speakers included the Beastie Boys, the founders of Instagram, a successful politician, and award-winning writers and musicians.

There was so much knowledge to be gleaned from these folks!

The conference also gives attendees the chance to network with thousands of others. Plus, there’s so much going on. If you need a break from the sessions, you can always listen to live music or catch a film screening.

3. Adobe Summit

Date: March 29 – April 2, 2020
Location: Las Vegas, Nevada

Adobe Summit

Adobe puts on a great many events throughout the year, but Summit is always one of the best.

2019 attendees dove deep into experience marketing and learned from speakers like Super Bowl champion Drew Brees, Oscar-winning actress Reese Witherspoon, Best Buy’s CEO Hubert Joly, Suntrust Bank’s CMO Susan Johnson, and many more.

Why You Should Attend:

In SaaS, creating great customer experiences is essential. It’s what will separate your tool from the myriad of others on the market.

And that’s exactly what you’ll learn how to do at Adobe Summit.

You’ll also have the opportunity to network with others in your industry. And if that’s not enough, just look at the positive reviews. 99% or previous attendees say the conference exceeded their expectations.

4. MicroConf

Date: April 19 – 23, 2020
Location: Minneapolis, Minnesota

MicroConf

MicroConf takes a different approach than many of the other events listed in this article. It focuses exclusively on small, self-funded companies.

If that’s the kind of business you own or work for, this conference is a must-attend.

Why You Should Attend:

MicroConf offers two distinct conferences, which will happen back-to-back in 2020.

The Growth conference is aimed at those currently earning a full-time income from their digital products. The Starter conference is for those not currently making a full-time income from their startup.

Both events will help attendees further their careers by giving them access to world-class performers and speakers.

5. Technology & Services World

Date: May 4 – 6, 2020
Location: San Diego, California

Technology & Services World

Technology and Services World (TSW) is “where technology and service executives talk business.” Intrigued?

Then secure your tickets for this event and learn about customer success, revenue generation, selling tactics, artificial intelligence, professional services best practices, and more.

Why You Should Attend:

To succeed in the modern business world, you need to stay on the cutting edge of technology.

At TSW, you’ll learn everything you need to about the topic. You’ll also have ample opportunity to network with colleagues.

Lastly, the expo will expose you to new tools and solutions that will make your work life easier.

6. SaaS Monster

Date: June 22 – 25, 2020
Location: Toronto, Canada

SaaS Monster

SaaS Monster stands apart from the rest of the conferences on this list. Mostly because it’s not its own conference.

Rather, it’s a SaaS-specific track within one of the world’s fastest-growing technology events, Collision Conference.

But don’t let that deter you from attending. SaaS Monster will focus on four main pillars of content related to SaaS: cloud computing, big data, enterprise technology, and security.

Why You Should Attend:

SaaS Monster will bring together SaaS professionals to discuss the industry, share valuable insights, and network with each other.

And the best part? A ticket to SaaS Monster allows you to attend the full Collision Conference experience!

7. SaaStr Europa

Date: June 17 – 18

Location: Maison de la Mutualité in Paris, France

SaaStr Europa

Why Should You Attend:

You will find 500 mentors along with 3000 attendees and 30 hours of rich content.

SaaStr is the world’s largest community of SaaS executives, founders, and entrepreneurs. This conference is meant to help scale businesses faster to $100m ARR.

You can expect incredible networking opportunities and full-day sessions where you can learn from successful entrepreneurs. You also get to share the space with venture capitalists and fellow entrepreneurs in SaaS.

8. 4YFN

Date: June 30 – July 2
Location: Shanghai, China

4YFN

Why Should You Attend:

4FYN is an event for entrepreneurs who are looking to scale their business.

It is a platform where you will get the opportunity to massively expand your professional network by meeting important people from the industry.

Different sessions will be conducted by experts that will teach you about scaling up your SaaS business to newer heights.

9. SaaStr Traction Conference

Date: August 5- 6
Location: Vancouver, Canada

Traction Conference

Why Should You Attend:

Traction Conference is focused on high-growth business. This is particularly interesting for SaaS because SaaS companies have the ability to scale the fastest and have higher goals in terms of monthly and yearly growth.

This conference is attended by high-growth business leaders and founders sharing their experience, strategies, and tactics for achieving high growth.

10. Slush

Date: November 19 – 20
Location: Helsinki, Finland

Slush

Why Should You Attend:

The event, which started with a gathering of only 300 curious minds, has now expanded to 25,000 attendees.

Slush has only one aim — to create and help the next generation of groundbreaking entrepreneurs.

You will find sessions on AR and VR, AI advancement, the start-up environment of Europe, and much more. The event is going to give you the best, hands-on advice by entrepreneurs, for entrepreneurs.

Event listing source: SoftwareSuggest.com/blog

Warping Words

It’s easy to get overwhelmed by the sheer number of SaaS conferences happening in 2020.

Apart from the above-mentioned saas events, there are plenty of needful in-person opportunities coming up this year also.

These events are also necessary to keep up with trends, education, and being inspired by what others are doing in SaaS.

Make your travel plans now!