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How To Sell SaaS Product To More Customers With Less Time

Posted on March 2, 2020 by Hermit Chawla

Running a SaaS company is a big task for any CEO. Ideally, you’ve assembled the correct group around you, yet when you are merely beginning, your group may be extended flimsy, taking on different jobs.

If you don’t have a new business coming in all the time, at that point, before you know it, you’ll be out of income, and your SaaS will be dead in the water.

So how would you ensure you can keep everything running smoothly, while as yet acquiring a new business?

Here are top SaaS solutions on how to sell SaaS product to more customers with less time

1. Comprehend The Value Of Your Product

You ought to have the option to persuade your possibility of the genuine estimation of your product.

What are the advantages to your possibility, and by what method will your product assist them with accomplishing their objectives?

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On the off chance that you are experiencing difficulty articulating any of this to a possibility with certainty, you may need to return and invest some energy working it out.

2. Contract A Sales Team

Try not to be modest while enlisting your sales group; a high sales rep will pay for themselves, and that’s only the tip of the iceberg.

Yet, that doesn’t mean you should employ just anyone. Be particular; somebody who might make a decent remote helper (VA) doesn’t have the right stuff necessary to bring a deal to a close.

On the off chance that you redistribute your sales to an inappropriate people, your bet is accomplishing more damage to your business than great.

3. Make Your Email Campaigns More Personal

Individuals’ inboxes are pummeled with messages each day, so, significantly, you can stick out and offer worth — mainly if they are possibilities trialing your product just because.

Have a go at making your correspondences with your clients progressively close to home. Utilize genuine names in your email addresses instead of “Sales@yoursaas.com” or “admin@yoursaas.com.”

It might appear to be a little detail, yet it’s the seemingly insignificant details that can have a significant effect while associating with your clients.

4. Email Tracking Strategy

Messages ought to go out in various circumstances, for example, upon joining, on the off chance that they visit the record crossing out page, or if their preliminary is reaching a conclusion.

It additionally shows that you care about how they are utilizing your software and that you effectively see approaches to improve their client experience.

5. Call Your Customers

Not every one of your possibilities will need to jump on the telephone, yet addressing individuals straightforwardly can massively affect changing over an opportunity into a paying client.

The phone is an extraordinary method to qualify or exclude somebody rapidly, or for you to react to any protests on the spot.

6. Always Give Demo Of Your Product

Concentrate on demonstrating a possibility of how your product is going to assist them with being progressively fruitful.

Keep the demo short; on the off chance that you can’t get the estimation of your product across in under 15 minutes, at that point, you are accomplishing something incorrectly.

You either don’t have the foggiest idea about your product, your possibility, or the worth you are giving.

Now and again, the SaaS sales rep completes the demo by saying thank you and never requesting the deal while the lead is hot.

Your demo is a sales apparatus, so toward the finish of the demo, clarify what the subsequent stages are for them to pay for your software.

The best time to request the deal is the point at which your possibility has your product front-of-mind.

7. SaaS Development

The cash is in the development. It would help if you got either a reasonable yes or no. A perhaps is undoubtedly not a no until it’s a no.

So ensure you or your group follow up until your possibility offers you a response somehow.

Utilize a client/customer relationship with the board framework (also called a CRM) to deal with this, or you can set up mechanization in your auto-responder to do this.

Set a few principles, so on the off chance that they don’t react to or open the messages, you get told to catch up physically either by email or telephone.

8. Nail Our On-boarding Process

You have to ensure that when your clients pay for your product, they are utilizing it.

How often have you pursued the rec center, just to quit pursuing a month or two?

What occurs straightaway?

You drop your participation following a half year since you aren’t utilizing it and are simply squandering your cash.

This is the reason it’s critical to have an onboarding procedure. Onboarding is the way you ensure your clients are taking advantage of it, so they don’t alter their perspective and drop.

The unpredictability of your product will decide how included you or your group should be while onboarding.

Bomb this, be that as it may, and your clients will stir quicker than a child experiences diapers.

9. Increment Your Prices

While prevailing over your rivals on cost may appear to be a decent method to get a head start in your industry, selling your product also efficiently may reverse discharge, making numerous possibilities question in the event that you can convey on your guarantees.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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It costs a similar measure of exertion to procure one $10 client as it does one $50 client, so is there any good reason why you wouldn’t have any desire to get 100 $50 clients rather than 100 $10 clients?

10. Sell Prepaid Annual Plans

One approach to decrease your beat and to get clients to submit long haul is to sell prepaid yearly evaluating plans.

While month to month repeating income (MRR) is better when it’s coming in routinely, everything necessary is several bombed installments, and out of nowhere, you’ve lost a client.

Take a stab at offering your possibilities limited rates if they purchase a prepaid yearly arrangement, and give them what the rebate resembles from month to month.

Know that annual estimating implies you get all the cash in advance, so if you spend everything promptly, you’ll be sitting tight an entire year for the following part of income to come in, instead of the next month, which influences your month to month income.

How To Achieve SaaS Growth Through Customer Acquisition Techniques

Posted on February 26, 2020 by Jay

An established SaaS company can achieve growth in many ways. They could retain more customers, increase prices, or reduce churn rate either.

But as a startup, you just only have one option: “to acquire more customers“.

However, the problem is that you might not have a clear path of how to do it, right?

That is exactly what I have explained with some proven strategies.

Through this post, we will show you the top 5 customer acquisition strategies that will boost your SaaS growth.

Intrigued? Then let’s do it.

Defining Acquisition:

Before making a deep dive into the techniques, let’s make something clear;

“Customer acquisition has nothing to do with generating new users.“

But the acquisition is a process of bringing new visitors to your application and helping them to sign up.

Without new signups, you’d have no one to try to convert into a user, and retaining them as a paying customer.

However, customer acquisition is the most important part of the SaaS growth process.

“To ensure that customers go through the funnel stages (to Revenue), you have to make sure that there are enough customers at the top of the funnel. Without those customers, there will be no customers at the end.”

(Source – incisive-edge.com)

The above graph described this point quite well. TO generate the average conversion rates at each stage, you need to acquire a large number of incoming visitors to paying users.

Now, let’s take a look at some customer acquisition strategies or techniques to grow your SaaS business.

Verify Your Product & Its Market Fit:

Like other vendors, you also like to start acquiring the targeted users as early as possible, even if you don’t have a product ready.

And it is always crucial to acquire the first user for your application.

Acquiring the first users helps you validate your idea, and learn if you’re targeting the right customer pain point.

When you have a validated idea and achieved your product & its market fit, then you can switch you focus it to grow your SaaS application.

It refers to a situation of being “in a good market with a product that can satisfy that market.”

(Source – incisive-edge.com)

Pivoting a value proposition is relatively straightforward, and speaking in technical terms as well.

So, before you launch any strategy to attract new customers, ensure that you have validated your idea.

Develop Customer Personas:

It helps you design your products & campaigns that your target audience connects with. Preparing a customer persona also gives you detailed insights into your target audience, their behavior, their needs, etc.

But without buyer personas, it’s hard to know who your potential users are, and how you could reach them online.

Or figure out the best ways to attract them, at that.

For example, how can you create lead magnets that will attract new users to your list, without knowing their pain points relating to your product first?

Or discover channels that drive the most targeted traffic?

You see, buyer personas make it easy to attract the right type of web visitors. And that, in turn, makes customer acquisition a much simpler task.

(Source – incisive-edge.com)

Identify The Most-Targeted Traffic Sources:

We admit this strategy requires experimentation to get it right. But the benefits of going through the process are immense.

Because you see:

Not every traffic channel will deliver visitors who can convert.

In fact, often, channels you might consider a certainty flop.

A couple of years ago, Dan Norris did an experiment to assess his traffic sources. And as it turns out, sources he banked on, like Adwords or email brought hardly any results.

However, strategies like guest posting, being active on forums, social media, and Twitter auto follower strategy, delivered actual conversions.

(Source – incisive-edge.com)

Now, your best visitors might come from different channels. Perhaps SEO would work for you or maybe advertising your SaaS product on Facebook would drive the most signups.

It’s hard to tell without testing.

And so, to ensure that first, you get new customers, and secondly, acquire them at a relatively low cost, you have to identify your best channels.

Create Different Customer Acquisition Funnels:

Most of the time the website visitors do make the sign up on the homepage.

But many others will not even see it.

And yet, they could become users too.

For the most part, however, SaaS founders focus on a simple acquisition funnel that looks more or less like this (via Google Analytics):

They calculate that visitors on the website will notice the Sign-Up call to action, act through it, signing up for the free or version.

And then, through the onboarding and retention strategy, convert into paying customers.

And many do. However, a large group of your visitors may not yet be ready to create an account and start using your product.

As Elizabeth Yin points out in this article: (http://www.launchbit.com/blog/what-customer-acquisition-funnel-should-you-use-as-a-saas-company/)

“these days, the Saas market is becoming inundated with new Saas products. Nearly every Saas company has either a free trial or a free package, so free software no longer a unique factor that distinguishes your product from the competition. Professionals are no longer jumping at the opportunity to try every new free Saas tool that is on the market.”

And so, to acquire them, you’ll need to find another way to convince them to sign up.

For example, you could first target them with your lead generation strategies, then nurture them, and finally, entice to sign up at the time when they’re ready to do so.

Invest In Building Audience:

Nothing beats having an audience.

Just take a look at SaaS companies like Orangescrum, Wakeupsales CRM. They enjoy engaged audiences.

And although many of these people aren’t their customers (and maybe will never even sign up for a trial), they actively help them promote the app.

How? By sharing their content, for example, telling others about it, commenting on their blog posts, attending and promoting their webinars, and other events… The list goes on.

So, building a targeted audience for your SaaS application as early as possible.

But when building your audience, go beyond from just posting blogs on your blogging portal:

Repost your content on other channels, like Medium or Linkedin. Many successful SaaS companies utilize this strategy to simultaneously initiate conversations with many audiences without having to produce original content for all of them.
Repurpose your content into lead magnets and content upgrades and build a lead generation engine to fuel your secondary funnel (the one we talked about in the previous point).
Target social media channels that you’d discount in B2B, like Pinterest, for example. You can hear Dustin Stout from Warfare Plugins sharing his experiences with less common social networks for B2B (and how they’ve become his top traffic sources) here.

Warping Words:

Last, not the least, be sure to always put your customer’s requirements first before applying the customer acquisition techniques. By focusing on the customer’s benefits and presenting the solutions to their queries would lead to more retention.

Keeping this in mind, and finding the best way to guide the visitors through the acquisition process with helpful involvement that comes at the right time and adds value to their experience. This will lead to much more success in the long term.

Have an awesome SaaS idea, but not sure about the techniques and developing the strategies? Let’s Discuss!

Top Reasons Why The Future Is SaaS Subscription

Posted on May 9, 2018 by Netrananda M

The software industry has gone through many changes in the last few years. Software as a Service (SaaS) is booming in this internet age.

SaaS has become an important aspect of running a business in the internet era. However, SaaS technology refers to an application that is hosted by a provider on the server’s side and accessed by clients through a secure internet connection.

With SaaS technology , there is always a growth in the Monthly Recurring Revenue (MRR) and Customer Lifetime Value (CLV) which helps to lower the Customer Acquisition Cost (CAC).

“In the future of SaaS will largely depend on buyer and consumer choice. Businesses are taking note of buyer behavior and switching to subscription-based business models.

From a company perspective, the goal is to provide many different applications to satisfy consumer needs and buying behaviours.

The future will also depend on creating an ecosystem that will allow businesses to integrate into a partnership-driven community.

The integrator will be the winner.”

– Grant Goodwin, President, AllRoads

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The model of the SaaS industry largely depends on retention and you can keep your customers paying month over month for a longer period of service.

Retention depends on customer engagement and both are the lifelines of every SaaS business.

Along with faster and more reliable internet, including lower barriers to entry in the multiple markets, this has paved the way to a new generation SaaS tools. The audience that needs these new solutions reaches out to these SaaS companies.

According to SaaS benchmarking survey, let’s have a look at the difference between new customer acquisition cost (CAC) and the cost of upselling to existing customers (per $1 of New Annual Contract Value),

In SaaS upsells, it’s all about the value. If the customer can see the value of the upsell compared to his or her current subscription or purchase level, then they will understand why they need to buy.

Neil Patel, Co-Founder of Crazy Egg

Market Estimations

According to Forbes by 2018, 27.8% of the worldwide enterprise applications market will be SaaS-based, generating $50.8B in revenue up from $22.6B or 16.6% of the market in 2013. From IDC study data, you will find

You can refer to the below image of the SaaS success achieved by these largest SaaS companies of 2021 and 2022 by delivering SaaS tools..

(Source: BMC.com)

Salesforce, Intuit and Oracle controlled 35% of the worldwide SaaS market in 2013; this could continue to decline as other companies have now established a strong foothold in the market.
The worldwide SaaS operations and manufacturing applications market will reach $5.8B by 2018 – In 2013 7.3% of all applications were SaaS based and this is set to increase to 10.30%

Cloud applications will account for 90% of all worldwide traffic data by 2019 an almost 10% hike seen from usage stats at the end of 2014.

(Source: drip.com)

“Organizations are advancing their timelines on digital business initiatives and moving rapidly to the cloud in an effort to modernize environments, improve system reliability, support hybrid work models and address other new realities compelled by the pandemic,” said Brandon Medford, senior principal analyst at Gartner

It’s the right time, to go for SaaS application for a rocking business as the future being bright.

Coming to betterbuys SaaS Report 64% of small and medium businesses today rely on cloud-based technology to drive growth and boost workflow efficiency and 78% percent of businesses indicate that they plan to expand the number of SaaS platforms.

Research analysts forecast a growth to $12 billion in 2016, a jump to $16 billion in 2017, and a continued growth year over year to a whopping $55 billion by 2026.

The subscription models now account for more than 50% of new software implementations over traditional on-premise licenses.

It’s estimated that by 2020, about a quarter of organizations in emerging regions will be running their core CRM systems via SaaS, a 10 percent increase over 2012.

More than 1,400 SaaS companies were founded in the last five years.

Among every industry, marketing comprised nearly 4 in 10 of these relatively recent SaaS startups.

Application pricing is always a hot debate and customers or users are looking more and more convenience regarding this.

Usually subscription and transactional models are used by the SaaS vendors.

In subscription model a periodic (monthly, yearly, or seasonal) payment to gain access to products or services where in transactional model you pay as you use the products and services.

The subscription-based pricing model works for services that deliver true value to users, now and in the future.

Why SaaS Subscription Is The Future

1. Provides Regular And Sustainable Income

SaaS subscription model gives regular and predictable revenues to the SaaS vendor though for a specific period of time.

As a vendor, you can track your monthly revenue to get your estimated income rather projection.

The subscription price can be easily paid by users and customer as it is cost effective and broken into smaller payments.

Wakeupsales CRM Tool Pricing Model

2. Scalable And flexible Pricing Model

SaaS subscription pricing model is scalable and flexible in nature with a long-term plan. Traditional pricing model may create problems in the competitive and fluctuating market.

SaaS provides a balanced and adjustable pricing which can be easier for buyers and users to afford. The regular billing cycle also helps users a lot.

Orangescrum Project Management tool Pricing Model

3. SaaS More Focuses On Towards Retention Of Existing Customers

A business owner always relied on new customers but in SaaS relief the burden of focusing more towards new leads and prospects.

Serving better to existing customers with high-quality support and update them to the paid membership is the basic rule of SaaS.

Quality service to existing users is the key reason for its popularity. It is secure, solve wide ranges of business problems and improve your profit margin.

4.SaaS Provides Data And System Security:

As any subscription billing service handles a large amount of information of their customers, information such as credit card details, address and sometimes even bank account and their social security numbers. And the cybercriminals always look for chances to exploit any weakness.

Hence, to resolve this issue the providers are always equipped with all the latest in network and data security that includes up-to-date encryption protocols and strong defense against the known hacking techniques.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

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Salesforce, Houston, Texas

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It is not only applicable for the actual billing servers, but it is also for the security of the connection from the customers.

5. Subscription Billing Integration:

The major factor that implements growth of Saas companies for the future is when the clients can smoothly integrate the subscription billing service in their operations. With a quality subscriptions billing provider, makes it easy for it’s clients to customise the appearance and feel of the billing application that fits perfectly in what they are going through. It provides customizable billing portals which can be easily embedded in the existing website’s of the client

Conclusion:

No doubt software as a service has bright future and it is grabbing the attention of both consumers and vendors.

The subscription-based pricing model is more effective than the traditional. It is delivering true results to the end users with cost-effective price.

Are you planning to switch your old app to SaaS! Let’s Discuss

We have the experience and expertise for SaaS application development and deliver with high quality & support services too.

You can also depend on our service for your SaaS application development, our experts will hear out your preferences and develop your desired application accordingly

Our two products Orangescrum and Wakeupsales are the best examples of our work. Check our product pricing models and try these now.

Proven Ways To Increase Sales Of SaaS Products

Posted on March 15, 2018 by Jay

SaaS Market is booming now and SaaS Product has become the medium to reach users of your target market to generate revenue.

If you are working for a Software as a Service (SaaS) product, then there are chances that you’ve heard about “SaaS products sell themselves”.

However, this idea acts as a form of disservice to the hard work of SaaS sales and for the marketing teams.

Also, developing a Sales team and creating a foolproof sales strategy for the team to follow are one of the most important things that any SaaS company will do to ensure the growth and success.

(Source: solutelabs.com)

You have done some research and finally built it, which can be customizable according to the user’s requirement with an objective to generate online sales. Having a SaaS application is not the end to generate revenue; you need to market it well.

But before proceeding, let’s have a look at

What Is SaaS?

There are days, when old on-premises systems ask for much valuable storage space on the server, with the development of SaaS based systems, much advancement in the technology field was observed.

SaaS technology introduced the concepts of securing, remotely hosting, and managing the software.

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SaaS Technology plays an important part in everything that we do in our day today life, from how we listen to music to how we communicate.

In such a way, Software as A Service plays an important role in the growing subscription economy, delivering the software directly to the computer in a way that other subscription services are delivered with physical goods to your doorsteps.

It is expected, the Global SaaS market will reach $400 billion by 2025. In a scenario the Indian SaaS companies will fulfil 19% of the global SaaS demand.

So now, you might think or you may ask your marketing experts, “How to generate online sales or how can you increase your sales through SaaS product?”

Techniques like, content marketing, email marketing, SEO, link building and viral marketing can helps you to market your product and do so.

Here in this article I would like to share the major tips to increase the sales of your SaaS product, but before that let’s have a quick look at the experts’ advice,

Larry Kim – Founder of Word Stream

I’m really excited about Facebook and Twitter Ads because:

People spend a ridiculous amount of time on social media.
It’s cheaper to advertise on social media than on search.
I can promote my best content and generate trials for my product.

Ben Sardella – Co-founder & CRO at Datanyze

A way to drive new leads and conversions is to deliver value during the visitors’ initial experience. This can come in many forms, but one of the most common is a freemium approach. At Datanyze, we have several freemium tactics:

Free premium content – we invest a lot of time and effort delivering know-how from the best people in the space.
Market-share data – we have valuable data that we give to researchers.
Free browser-plugin – this puts the power of Datanyze into the hands of our typical users for free. It’s not a free trial, but yet a free tool that gives us a bottom up approach to infiltrating a potential customer.

Tom Gorski – Founder at SaaSGenius

In the SaaS industry, users come to making decisions by following specific patterns. Let me explain. It all starts with the Awareness stage, an initial point in which a customer comes in contact with your app. Although he or she wasn’t specifically looking for you, they may have come in contact with your product.

The process then moves to Consideration stage in which a user begins to consider whether to actually purchase a specific solution and then, researches what would be the best alternative.

This is the stage during which they will research your company, your app’s features but also seek out and read reviews and other social proof. Lastly, they purchase the selected solution. Therefore, it’s important that you get reviews from your users, because they will affect the purchase decision on your potential customers.

(Source: blog.omniconvert.com)

Tips To Increase Sales Of SaaS Product

1. Reduce Churn Rates:

One of the crucial metrics that you need to track as a SaaS company is churn rate. It expresses the percentage of customers that decided to leave your product during a specific period.

Churned Customers / Total Customers

With reduced Churn Rate Shows that the products are really valuable and that the lifetime value is more high. While discussing sales performance, you should not take the churn lightly and measure it according to the time that suits best.

Churn has become a major challenge that is faced by SaaS companies, and you need to address it, you have to benchmark the best rate of your business and implement the important tactics to attain it.

2. Allow Users To Use Free Trial Period:

Free trail is the standard way of selling SaaS Products. After launching, keep your sign up free and provide free trial period without keeping any restriction on the functionalities. People are spending more dollars latter after using the product as trial. But make sure to keep your trial period short, say 15 to 30 days.

Remember; never force your visitors to sign up free with credit card details. Remove credit card info from the sign up form. The chances of losing signup and conversion are high because visitors are not interested to share card info at the initial stage. Let’s have a look the comparison stata,

3. Focus More on Design And User Engagement:

Professional, simple looking and soothing colored UIs are preferable by visitors, otherwise visitors don’t find the site to the interesting and they leave. Ultimately, they abandon the cart.

So, give a simple look to your product and adopt three click rules. Three click rules are basically making things easier for visitors to reach right place with three clicks. Use more relevant and high resolution images for easy understanding and clear visibility.

Create some killer and catchy headings; Use different attention grabbing personal CTAs.

Make your product fully responsive, because more than 60% of online users are using Smartphone. Use multilingual feature, to be familiar with different regions target audience which you are focusing.

Make your page loading faster in terms of few second to have good visitor engagement and thereby increase in revenue.

Sites with 3 seconds loading time get 22% fewer page views, 22% lower conversions and a 50% higher bounce rate than sites with 1 second load times.

And sites with 5 or more seconds of loading time are worse. They get 35% less page views, 35% less conversions and 105% higher bounce rate.

Further research even shows that reducing page load time from 8 to 2 seconds can boost conversions by 74%. So always try to minimize the loading time as much as you can.

(Source: blog.omniconvert.com)

4. Get Connected With Emails:

Email is the most powerful gun to hit your target audiences in direct marketing. This also helps in generating high sales compared to organic search. So make an email list of your potential users/customers and send triggered emails to encourage subscription. Try to maximize your contact list and go for smart and personalized sales calls and do timely follow ups.

5. Adopt SEO And SMO:

Search engine optimization (SEO) plays a vital role in bringing visitors and prospective leads through keywords. So after the completion of design and development of the product, make that search engine friendly with suitable keywords and on page SEO. Your site needs to appear in organic search with your keywords.

Social Media Optimization (SMO) is the real viral marketing to reach millions of users on the web. Give some time in social engagement in top social media sites and participate in groups, forums and discussion to create a branding of your product. Paid social media advertising is expensive but also can boost sales.

6. A/B Testing Your Key Pages:

A/B testing is the conversion oriented analysis for rapid growth of your sales in your product’s existing traffic. You need to do regular testing of your major pages/ high traffic pages in Google Analytics to check your existing and new users’ activity. Go for setting funnels and try to find out the leak points of your page to modify accordingly.

It’s always easy to gather a huge amount of traffic through paid promotions and marketing but these are too expensive. Go for regular testing and analysis of pages to maximize your sales

7. Content Marketing:

Content marketing is the art of creating online content like blog, video, Infographic, eBooks, social postings and share them for user/reader awareness.

“Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.”

Quality content always educates your reader, reach more users, aware them about your product and create a brand name.

(Source: illuminationconsulting.com)

Blog, video and tutorial contents help in maximizing your sales. Through content marketing you can reach product influencers and earn their trust.

8. User Customer Testimonial And Online Reviews:

People may think negative or wonder when you talk about your products, but get convinced when they see testimonials. Testimonials are the feedback from the real users and this helps winning the trust of your potential customer.

“People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.”
– Mark Zuckerberg

You need to be very very careful on choosing the right one, because it should match your demographic, the occupation and the position of user and industry as well.

According to brightlocal consumer review in the year 2017, 97% of consumers read online reviews for local businesses and 85% of consumers trust online reviews as personal recommendations.

So, don’t forget to include testimonial and reviews on your product page.

9. Effective Communication And Excellent Customer Support Are Top Priorities

Communication is the key factor to represent your thoughts with others. Use the right words at the right time while you talk to the prospects to keep them engaged before any financial discussion. Be open in discussion with confidence and handle the queries thrown by your prospect and never forget to suggest the correct one.

Customer service is the lifeline of your online business. According to helpscout.net, 78% of consumers fail to purchase because of poor service. This is very bad, despite having a good product.

Most of the SaaS Companies focus towards the revenue from new prospects, rather than focusing on their existing users. But the truth is only 5-25% revenue can be generated from new and more than 80% revenue comes from renewals and up-sales.

So you need to give priorities to your customer support like free upgrade, product onsite training, quick response of queries and sharing support documents through which users can understand the details quickly.

10. Use Secured Hosting:

As all web hosting’s are developed equally and hosting vulnerabilities will create chances of getting your WordPress websites being hacked easily.

I’ve worked with the team at Andolasoft on multiple websites. They are professional, responsive, & easy to work with. I’ve had great experiences & would recommend their services to anyone.

Ruthie Miller, Sr. Mktg. Specialist

Salesforce, Houston, Texas

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When choosing the web hosting provider, you don’t go for the cheapest one that you find. Go for research and make sure to use a well established company with a good tracking record for strong security measures.

Conclusion:

These are the most necessary tips to improve the sales of your SaaS product. Besides these you need to do regular optimization, analysis of your product and also analyse your competitor’s activities with keeping in mind your target users.

As a SaaS product development company, Andolasoft has two award winning products like Orangescrum– Project Management application and Wakeupsales– a CRM tool, why don’t try these now?

However, if you want to develop your SaaS tools you can contact us, at Andolasoft our expert developers will help you in developing your SaaS based product.

Are you interested to discuss more about your SaaS Product? Consult now